Enjoy autumn reading! “BOOK MEETS NEXT 2025” campaign starts
Publishing Culture Industry Promotion Foundation Press Release: October 25, 2025 To Members of the Press Enjoy autumn reading! “BOOK MEETS NEXT 2025” Campaign Begins Held nationwide from Saturday, October 25, 2025 to Sunday, November 23, 2025 What is “BOOK MEETS NEXT,” a new way to encounter books? A wide variety of events to “enjoy books and bookstores”! To liven up the autumn reading season, we’re holding a campaign called “BOOK MEETS NEXT: A new encounter with books begins.” The campaign will be held at bookstores nationwide from Saturday, October 25th to Sunday, November 23rd. As the number of areas across Japan without bookstores continues to increase, “BOOK MEETS NEXT,” launched in 2022, is a major campaign held at bookstores nationwide to excite book lovers more than ever before and bring those who still feel a sense of distance closer to books, allowing them to encounter fascinating books. Now in its fourth year, we’ll be rolling out a variety of projects based on the keywords “enjoy bookstores,” “create opportunities to visit bookstores,” and “stimulate interest in books”! Approximately 3,000 bookstores are participating in this campaign, with over 100 original events! “BOOK Stamp Rally” – Win a Book Card for 10 Years of Reading Scan the QR code on the poster displayed at participating bookstores to get a stamp! Collect stamps and enter a lottery to win great prizes!
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https://prcdn.freetls.fastly.net/release_image/132000/10/132000-10-1632970c97beef9b695ab52e4503a11d-3867×1902.jpg “A. Hokkaido/Tohoku” Area Book Cover Charm Book covers featuring logos and designs from local bookstores across the country are now available as “charms.” They’ll be sold as capsule toys! (400 yen per capsule, sold at 151 bookstores nationwide) The contents of the capsule toys vary by region. Please visit bookstores across the country and get your hands on a variety of charms! Participating bookstores are here Events will be held in various areas and cities across the country! Host city Event name Event Period Ibaraki Ibaraki Reading Festival 11/9 Tokyo TOKYO BOOK NIGHT 10/25~11/23 Yamanashi YAMADOKU BOOK FEST.2025 11/2~11/3 Aichi Toyohashi Connecting Book Festival 11/1~11/2 Aichi The book I chose as a high school student ended up being featured in a bookstore fair. in Aichi 11/1~ Tokai district Local Paperback Revival Festival! 11/1~ Kyoto KYOTO BOOK PARK 11/8~11/9 Osaka BOOK MEETS NEXT IN OSAKA 11/1~12/31 Hyogo BOOK MEETS NEXT in KOBE 10/1~11/15 Hyogo A moment with a book October 1st to mid-November Hiroshima BOOK MEETS NEXT in Hiroshima 11/1 Fukuoka Book Oka 11/7~12/5 Many well-known people, including writers and voice actors, will be speaking in each city. For various events, please see here ◆Check out these featured events▼ KYOTO BOOK PARK
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https://prcdn.freetls.fastly.net/release_image/132000/10/132000-10-1b9e29c1eaa970fb9e7a716e12c3fc2e-1924×2700.jpg Date and Time: Saturday, November 8, 2025, 11:00 AM – 5:00 PM Sunday, November 9, 2025, 10:00 AM – 4:00 PM Venue: Umekoji Park, Shichijo Entrance Square, Kyoto City We’ll be holding a thank-you sale of new books and children’s books, talk shows with voice actors and authors, and more! For more information, click here BOOK MEETS NEXT in KOBE: A Tour of Kobe’s Mysterious Bookstores
https://prcdn.freetls.fastly.net/release_image/132000/10/132000-10-03dfd418b4d22c94aefc9f4cb062c2b1-1600×900.png “Kobe Mystery Bookstore Tour” is being held, a mystery-solving event set in bookstores in the Kobe area. ・Event period: Wednesday, October 1, 2025 – Thursday, November 20, 2025 ・Price: ¥1,100 (tax included) ・Number of copies sold: Limited to 1,000 This puzzle-solving challenge involves visiting four designated bookstores in the Kobe area! Please give it a try while walking around the city of Kobe. For details and information on where to buy the puzzle booklet, please visit Here What do literary awards mean to writers?
https://prcdn.freetls.fastly.net/release_image/132000/10/132000-10-80383b9316e25cc80c757ba0b2551bbb-1600×900.png The author of “PRIZE,” a hotly anticipated novel about popular author Amano Kain, who desperately wants to win the Naoki Prize, and the publishing professionals surrounding her, talks about what goes on behind the scenes at the literary awards, both as a winner and as a selection committee member. Date and Time: Wednesday, October 29, 2025 Doors open at 6:30 PM, show begins at 7 PM, scheduled to end at 8 PM Location: Publishing Club Building, 4th floor (Chiyoda Ward) Admission: Free (50 people)*Applications will be accepted on a first-come, first-served basis. Apply here here “Ugaki and Katagiri Dance! Mirisira Conference” Ryu Wada Talks “Historical Novels and Entertainment” at a Real-Life Event ~Celebrating the Publication of “The Last Color”~
https://prcdn.freetls.fastly.net/release_image/132000/10/132000-10-1fdcb0926c1eee585f7373bbb9bd51d2-1600×900.png We’re hosting a live event for the popular YouTube show “Ugaki & Katagiri’s Dancing! Mirishiro Kaigi”! Author Ryu Wada will be the guest, and Misato Ugaki and Jin Katagiri will discuss a variety of topics, including their thoughts on their first new book in 12 years, “Saigo no Isshoku,” as well as “historical novels and entertainment”! Date and Time: Tuesday, November 11, 2025 Doors open at 6:00 PM, show begins at 6:30 PM, scheduled to end at 7:45 PM Location: Tohan Co., Ltd. (6-24 Higashigokencho, Shinjuku-ku, Tokyo) Admission Fee: ¥2,200 (tax included) (100 people)*Applications will be accepted on a first-come, first-served basis. Apply here And more – Gakken’s “Saikyō-O Zukan” in-store fair, with 1,260 stores nationwide participating. – “Six In-Store Display Contests” where you can enjoy the unique and attractive POP and display ideas of bookstore staff. – “Book Cover Grand Prix” held in celebration of Book Day on November 1st. – A talk event featuring Goro Yamada on “30 Years of Book Town Jimbocho and Tokyo” And much more! In addition, Official X is hosting a hashtag posting campaign for “My Favorite Book”!
https://prcdn.freetls.fastly.net/release_image/132000/10/132000-10-19afda3923e8521d325c6ca2946bc884-2500×1406.png Submit your favorite book, magazine, or manga and 120 people will be entered into a lottery to win a 5,000 yen Book Card Online Gift! Be sure to visit a bookstore and find a new favorite book. Official Official website ishere Sponsored BOOK MEETS NEXT Executive Committee (Secretariat) Publication Culture Industry Promotion Foundation For more information about this release