[Crepsiedora Co., Ltd.] Cow Milk Soap’s body soap “Bounce” is using spatial audio technology “Re:Sense(R)
Crepsiedra Co., Ltd. Press release: October 27, 2025 To Members of the Press Cow Milk Soap’s “Bouncia” body soap is using spatial audio technology “Re:Sense(R)” in its “Rich Bouncia Kingdom” campaign featuring popular voice actor Yuki Kaji! ! Crepsydra Co., Ltd. (Headquarters: Ota-ku, Tokyo; Representative Director: Ima Homare) is a subsidiary of Cow Brand Soap Kyoshinsha Co., Ltd. Today, “The Rich Bouncia Kingdom,” a campaign open to all who participate through X, kicked off to raise awareness of the appeal of Bouncia, the company’s self-care body soap. The campaign featured a video utilizing the cutting-edge spatial audio technology “Re:Sense(R).” This campaign is easy to participate in by retweeting videos posted by Bouncia’s official X account or selecting the hashtag. The video tells the story of a protagonist reincarnated in the “Bouncia Kingdom” where he meets three handsome aristocrats (voiced by Kaji Yuki) inspired by the product. After enjoying a relaxing bath with Milk Soap’s Bouncia body soap, you can experience the presence of the characters played by Yuki Kaji in three roles, and enjoy an immersive audio experience that makes you feel as if you are immersed in the story. This campaign will be held in three phases, starting at 8:00 PM on Monday, October 27, 2025, and ending at 11:59 PM on Sunday, November 16, 2025. Image
URL: https://prcdn.freetls.fastly.net/release_image/83076/28/83076-28-600eb75aef6bc67eab4dda549063bd92-1053×677.png Scheduled to be released from 20:00 today ・Story Summary of the Original Video Content “The Rich Kingdom of Bouncia” You wake up wrapped in rich bubbles in the Kingdom of Bouncia. In a palace shrouded in foamy clouds, you meet three nobles with different scents and personalities. Though confused, they grow closer like bubbles. But now, the kingdom is in the midst of an unprecedented crisis: a decline in bathing, and a quiet battle for the throne has begun. A story of self-care through bubbles and fragrance unfolds in the rich Kingdom of Bouncia. *The following is the prologue leading up to reincarnation.
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https://prcdn.freetls.fastly.net/release_image/83076/28/83076-28-681e4e8f734866273d97b36a9feda285-896×1271.png 4/4 ・Campaign overview Implementation period: October 27th to November 16th, 2025 (1st edition: October 27th from 8:00 pm, 2nd edition: November 3rd from 8:00 pm, 3rd edition: November 10th from 8:00 pm) Bouncia X Official Account: @bounciacp Campaign Site:
https://www.bouncia.jp/x-campaign2025 How to apply: For details, please visit the campaign website above. ・About “Re:Sense(R)” “Re:Sense(R)”* is a spatial audio technology that delivers an unprecedented audio experience through recording, editing, and audio signal processing. By combining a unique recording system (hardware) with software processing, it delivers a sense of realism, presence, and spatial reproduction optimized for human hearing. This content utilizes a proprietary binaural microphone and software processing, creating a vivid, realistic presence that even makes you feel the subject’s breathing, without requiring extensive recording processes, achieving the immersive experience unique to “Re:Sense(R).” Image
URL: https://prcdn.freetls.fastly.net/release_image/83076/28/83076-28-9bdc2930e55b8bd6609418d2beddad6e-1431×411.png * “Re:Sense(R)” is a trademark of Clepsydra, Inc. This app is highly compatible with events, live streaming, voice dramas, VTuber content, and more, creating an experience that makes you feel as if your favorite artist, talent, character, or other favorite is actually there, sharing the moment with you. It has been widely used and can be enjoyed with your own earphones or headphones. ・Character & Kaji Yuki Profile The following three aristocrats, each played by Yuki Kaji, await the reincarnated user.
https://prcdn.freetls.fastly.net/release_image/83076/28/83076-28-4548d33c5e29b031d877e74a6d8c482d-833×1203.png ・About Crepsiedra Inc. Crepsiedra Inc. is a startup whose vision is “Turn that sound into your experience” and whose mission is to move people’s emotions and create new value through immersive audio experiences. Founded in 2020 as a technology venture spin-out from the Tokyo Institute of Technology (now Tokyo University of Science). Our proprietary spatial audio technology, “Re:Sense(R),” delivers an audio experience that conveys a sense of presence and even a sense of presence. In recent years, it has been adopted in a wide range of fields, including VTubers, artists, and entertainment facilities, and has also advocated a new value axis called “IP Presence,” which conveys the appeal of characters and talents “beyond the voice.” By creating and distributing content centered on the sense of hearing, we are revolutionizing the way entertainment and advertising are done. Established: February 4, 2020 Address: 2-5-6 Sanno, Ota-ku, Tokyo Representative Director: Ima Homare Business Activities: Provision of audio technology and services, content planning and production, research and development, etc. Company URL: https://clepseadra.com For more information about this release
