Furyu’s Print Sticker Machines Expand Globally / First Localized Print Machine for Overseas Market Installed in Bangkok, Thailand
Furyu Co., Ltd. Press Release: October 28, 2025 Furyu’s photo sticker machine goes global / First photo sticker machine localized for overseas markets installed in Bangkok, Thailand Test marketing conducted at Centerpoint Siam Square, a trendsetting shopping center directly connected to BTS Siam Station. Furyu Corporation
(Headquarters: Shibuya-ku, Tokyo; President and CEO: Masahito Enomoto; hereinafter “Furyu”) is accelerating the installation of photo booths overseas as part of its global expansion. The company has decided to install its first photo sticker (hereinafter “Puri”) machine in Bangkok, Thailand. Furyu also plans to expand globally in China and other countries, taking into account market conditions and needs. (For details, please see “Furyu’s Global Expansion” in this release.) The photo booth market in Thailand has been expanding since around 2023 with the entry of various models and brands, and further market growth is expected in the future. Furthermore, a user survey conducted in Thailand revealed that users desire “high-quality image quality” and “extensive post-photo editing functions such as retouching and effects,” which are similar to the needs of Japanese photo booth users.
https://prcdn.freetls.fastly.net/release_image/5167/2164/5167-2164-4e4d1d847ac3fc6fdcf23f6544e24d06-1000×886.jpg
https://prcdn.freetls.fastly.net/release_image/5167/2164/5167-2164-31fc9aa24f988de4ad945d8a7c611919-1000×562.jpg The photo booths being installed will be operational at LUMERA, a creative space opening in late November on the second floor of the Centerpoint Siam Square shopping center. The store will feature localized versions of Japan’s popular photo booths, “Bloomit,” “EVERFILM,” and “NANI STICKER.” While retaining their high-quality finish, extensive retouching, and pen and stamp doodling functions, these machines offer fine-tuning of the image and language support. Furyu, the No. 1 photo booth manufacturer*, will provide a satisfying photography experience that stimulates the needs of Thai users. *…As of March 2025, according to Furyu research Furyu is engaged in the “Girls’ Trend Business” centered on photo booths and the “Worldview Business” that expresses the appeal of character IP through
merchandise such as crane game prizes. Leveraging the planning and development capabilities for “cuteness” cultivated through both businesses, the company is also focusing on global expansion, primarily in Asia and North America. In order to expand into overseas markets, we are also promoting efforts to localize Japanese photo booths for each country’s culture and language. We plan to develop two types of photo booths: “Localized Photo Booths” featuring localized features, and “IP Photo Booths” that add the appeal of characters. One of Furyu’s strengths is our ability to incorporate content that makes use of IP. Following our first foray into Thailand, we will continue to offer new photo booths that respond to the popularity of characters overseas. ■Press Release Regarding Global Expansion Mitsui & Co. (China) Co., Ltd. and WANDA FILM (Wanda Film) to install print sticker machines in the Chinese market and create new entertainment. https://www.furyu.jp/news/2025/06/news0616/ *Announcement regarding “IP Pre-Printer” initiatives ＜”Localization “Photo booth” Installation Overview in Bangkok, Thailand > [Store Name] Creative Space “LUMERA” (Store Management: LUMERA (THAILAND) CO., LTD) [Business start date] Late November 2025 *Local time, end date to be determined [Address] “Centerpoint Siam Square” 292 Centerpoint Siam Square, 2nd Floor, Room 218-219, Rama 1 Rd., Pathum Wan, Bangkok 10330 [Features] Localized photo booths for “Bloomit,” “EVERFILM,” and “NANI STICKER” ≪”Bloomit” Press Release≫ https://www.furyu.jp/news/2025/01/bloomit/ ≪”EVERFILM” Press Release≫ https://www.furyu.jp/news/2024/08/everfilm/ ugc noopener”>https://www.furyu.jp/news/2024/12/nanisticker/ *All press releases are for the Japanese market. Furyu Corporation is committed to creating high-quality entertainment that enriches and happier people’s hearts. Based on this corporate philosophy, the company leverages its expertise in producing “cute” content to develop a variety of businesses, including character merchandise, photo sticker machines, games, and apps. We strive to deliver irreplaceable “Precious Days” to our stakeholders. The company became independent from the Omron Group through an MBO in April 2007. The company was listed on the First Section of the Tokyo Stock Exchange in December 2015, and moved to the Prime Market in April 2022 following a market classification review. ≪Furyu Co., Ltd. https://www.furyu.jp/≫
https://prcdn.freetls.fastly.net/release_image/5167/2164/5167-2164-7e64f93369de472e2e803db1b8036c8f-345×130.jpg Bringing new “cuteness” to the world. New “cuteness” is born in the world every day. Furyu Corporation’s antennae and sensibilities, cultivated through its girls’ trend business and character business, allow us to quickly catch new “cuteness.” We produce and disseminate “cuteness” as new creative and products. ≪Furyu Cute Research Institute https://kawaii.furyu.jp/≫
https://prcdn.freetls.fastly.net/release_image/5167/2164/5167-2164-5ca2ab252548c67dc1949e520194cdd1-1100×250.jpg *The contents of this release may be changed or canceled without notice. *Bloomit, everfilm, NANI STICKER, and others are trademarks or registered trademarks of Furyu Corporation. *Other company names, product names, service names, etc. are trademarks or registered trademarks of their respective companies. Press release attachments
