【Bourbon Co., Ltd.】 Touma Ami is filled with chocolate, chocolate, and more chocolate! Bourbon’s new “Rich Chocolate Brownie” web commercial debuts Tuesday, October 28th, featuring two characters playing two roles and expressing the taste of chocolate in a cute and pop way. Bourbon Co., Ltd. Press Release: October 28, 2025 Touma Ami is filled with chocolate, chocolate and more chocolate! One person plays two roles, expressing the taste of chocolate in a cute and pop way. Bourbon’s new “Rich Chocolate Brownie” web commercial premieres Tuesday, October 28th. In the interview, Touma reveals what he’d like to transform into for Halloween! URL: https://www.bourbon.co.jp/chocobrownie/
URL: https://prcdn.freetls.fastly.net/release_image/54705/21/54705-21-5900f38c7e23a48d2aa1d9d8ba44e70f-2400×1350.jpg Bourbon Co., Ltd. (Headquarters: Kashiwazaki City, Niigata Prefecture; President and CEO: Masayoshi Yoshida) has released a new web commercial for its Rich Chocolate Brownie. Continuing from last year, actress Ami Touma (Touma Ami) will appear in the “Cho Cho Cho” commercial, which will premiere on Tuesday, October 28th. Bourbon Rich Chocolate Brownie is a product characterized by its rich flavor, baked with a rich chocolate dough kneaded with large chocolate chips and half-coated with chocolate. We are launching this web commercial with the hope of letting everyone know more about the rich chocolate-filled flavor made from the “three chocolates” that are the greatest appeal of Rich Chocolate Brownie. In the new web commercial “Cho Cho Cho,” Touma plays two characters: “Touma-san” savoring a rich chocolate brownie, and “Chocolate Touma-san” expressing the feeling of his head and mouth being filled with chocolate. As Touma tastes a rich chocolate brownie made with “three kinds of chocolate”—chocolate dough, chocolate chips, and chocolate coating—Chocolate Touma-san, dressed in chocolate-colored outfits, appear one after another, cutely and pop-style expressing the feeling of happiness as your head and mouth are filled with chocolate. In addition, a behind-the-scenes video will also be released at the same time, which can be viewed on Bourbon’s official YouTube channel. Be sure to check it out along with the main web commercial. *Some content from the second commercial is also included. Please look forward to its release. In addition, to commemorate the release of the new web commercial, we will be holding a campaign. The “Satisfied with Three Chocolates! Campaign” will run from Tuesday, October 28th to Sunday, November 30th. Customers who submit receipts for purchases of eligible Rich Chocolate Brownie series products totaling 500 yen or more (tax included) will be entered into a lottery to win prizes. The campaign will be held between Tuesday, October 28th and Sunday, November 30th. Those who submit receipts for purchases of eligible Rich Chocolate Brownie series products totaling 500 yen or more (tax included) will be entered into a lottery to win prizes. In the first round, 100 people will receive an original QUO card (worth 1,000 yen) featuring a photo of Ami Touma, and 100 people will receive an original rich chocolate brownie blanket. In the second round, 100 people will receive Eraberu Pay (1,000 points) and 100 people will receive a rich chocolate brownie assortment (worth 3,000 yen). ■TVCM shooting episode In this web commercial, Touma-san takes on the challenge of playing two roles: “Touma-san,” savoring a rich chocolate brownie, and “Chocolate Touma-san,” expressing the sensation of his mind and mouth being filled with chocolate. From the very beginning of filming, it was a difficult scene, as he had to express the taste with just his facial expressions, but he performed it brilliantly, and the finished product impressed the director from the very first cut. After that, he continued filming, checking the footage with the director for each cut and making minor corrections as the shoot progressed. Touma’s sincere approach to each scene, focusing on how to convey the richness of the chocolate spreading in the mouth and the sense of happiness that comes from savoring the various chocolate flavors, was impressive. ＜Touma’s performance, overflowing with surprise and joy, had the staff exclaiming, “How cute!” ＞ Touma appeared in a cute chocolate-colored outfit inspired by chocolate. In the scene where she tastes the “rich chocolate brownie” and can’t help but speak, she is surprised by the richness of the chocolate, but her joyful performance makes her smile unconsciously. The staff couldn’t help but exclaim, “How cute!” Dressed in a cute costume, Touma’s straightforward acting perfectly conveyed the deliciousness and happiness of the rich chocolate brownie, captivating the entire set.
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https://prcdn.freetls.fastly.net/release_image/54705/21/54705-21-1876154ef60e75af29ee72f58c2434f9-1500×1000.jpg ■Photo Interview ・(In this commercial) you spoke Choco-language. Was it difficult? I almost got confused while I was saying it! (lol) Chocolate slang uses only the word “chocolate” to describe the three things: chocolate dough, chocolate chips, and chocolate coating. But since “chocolate coating” is a long word, I got confused and thought, “Chocolate chocochoco? Huh?” I had to think about it in my head and keep it in mind. – This commercial has the theme of “Three
Chocolates.” Could you please tell us three scenes in which you would like to eat a rich chocolate brownie? The first one is when I’m “memorizing the script.” When I get home at night and decide to memorize, I want to recharge my energy and memorize. The second is, “When I’m with friends.” When I have a girls’ night out, sweets are a must, and everyone loves chocolate! The third is, “When I’m watching TV alone.” I love sweets, and eating them soothes and calms me, so I’d love to be able to eat them at times like that. -Halloween is coming up. If you could transform into anything, what would you be? I’d like to transform into a lion dog at a shrine. When you go to a shrine, everyone makes wishes or reports, but sometimes I wonder what other people are praying for. I thought that if I were a lion dog, I’d be able to hear everyone’s wishes, so I’d like to become one. Also, I think of shrines as peaceful, tranquil, and quiet places, so I’d like to spend the day relaxing in the sun. I don’t visit shrines or temples very often, but when I’m traveling, if there are any in the area, I’ll stop by and get a goshuin (temple seal) or buy a charm to take home. I often buy these charms as a memento of my visit, rather than with a particular wish in mind. When I see the name of a shrine exclusive to a certain location or a famous pattern, I can’t help but want to buy one as a memento! – Touma-san, you’ll soon be turning 19. Is there anything you’d like to accomplish before the end of your teenage years? I want to get my driver’s license as soon as possible before the end of my teenage years. When I think about what I can do when I turn 18 and become an adult, I think the first thing is to get a driver’s license. In my hometown of Okinawa, it’s such a car-oriented society that you can’t go anywhere without being able to drive, so I want to get my license soon so I can drive in Okinawa. I’d like to drive along Okinawa’s coast. ・Please give a message that will make everyone who watches the commercial a little happier! As the weather gets colder, you may feel more tired after a day of work, so I hope you’ll try some rich chocolate brownies while relaxing at home! ■Exclusive footage released on the product’s official website and Bourbon’s official social media accounts! Starting on Tuesday, October 28th, when the commercial is released, you can watch the web commercial and behind-the-scenes footage on the Rich Chocolate Brownie official website, Bourbon’s official TikTok account, and Bourbon’s official YouTube channel. [Click here for the Rich Chocolate Brownie official website] https://www.bourbon.co.jp/chocobrownie/ [Click here for the official Bourbon TikTok account]
https://www.tiktok.com/@bourbon.jp [Click here for the official Bourbon YouTube channel] https://www.youtube.com/@Bourbon_JP ■Performer profile ・Toumaami Born on November 2, 2006 in Okinawa Prefecture. Scouted in October 2020, she made her debut in a commercial in July 2021. In 2025, she will star in her first TV drama, “Chihayafuru -Meguri-” (Nippon TV), which will air in July. Her starring film, “Strawberry Moon: A Love with Only Six Months to Live,” will be released on October 17th. She has many upcoming film and stage appearances. [Ami Toma Official SNS] X (old Twitter) ＠ami_touma Instagram ＠ami_touma_
https://prcdn.freetls.fastly.net/release_image/54705/21/54705-21-83119e32d55611bacbcd5521b07583e9-1800×2700.jpg ■Campaign information “Satisfied with Three Chocolates! Campaign” During the campaign’s first period, from Tuesday, October 28th to Sunday, November 30th, and the second period, from Tuesday, January 13th, 2026 to Saturday, February 28th, 2026, purchase any eligible Rich Chocolate Brownie series products totaling 500 yen or more (tax included) to receive one entry. Applicants will be entered into a drawing to win a prize. In the first round, 100 people will receive an original QUO card (worth 1,000 yen) featuring a photo of Ami Touma, and 100 people will receive an original rich chocolate brownie blanket. In the second round, 100 people will receive Eraberu Pay (1,000 points) and 100 people will receive a rich chocolate brownie assortment (worth 3,000 yen). ・Prize Part 1: Prize A: Original QUO card (worth 1,000 yen) (100 winners) Prize B: Original blanket (100 winners) Second Round: A Prize: Eraberu Pay (1,000 points) for 100 winners B Prize: Rich Chocolate Brownie Assortment (worth ¥3,000) for 100 winners ・Targeted Products Rich Chocolate Brownie Rich Uji Matcha Brownie Mini Rich Chocolate Brownie Mini Rich Uji Matcha Brownie *This offer also applies to previously released Rich Chocolate Brownie series products. ■Product information
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https://prcdn.freetls.fastly.net/release_image/54705/21/54705-21-a6dcc0caffcde8b12ebff8b5025757c3-3900×1542.jpg ●Rich Chocolate Brownie (image on the left) A rich brownie sprinkled with chocolate chips and baked with chocolate kneaded into it. [Contents] 1 piece [Sales Channels] Convenience stores, mass retailers, drugstores, retail stores, kiosks, etc. [Price] Open price [Best before] 8 months ●Rich Uji Matcha Brownie (right) This brownie dough, which allows you to fully enjoy the elegant aroma and flavor of matcha, is sprinkled with chunks of chocolate, baked, and then half-coated in chocolate. Enjoy the fragrant taste of Uji matcha. [Contents] 1 piece [Sales Channels] Convenience stores, mass retailers, drugstores, Retail stores, kiosks, etc. [Price] Open price [Best before] 8 months
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https://prcdn.freetls.fastly.net/release_image/54705/21/54705-21-722f168b683ca8da029be997c699f85c-2800×2557.jpg ●Mini Rich Chocolate Brownie (left image) These small brownies are baked with a dough that’s generously kneaded with chocolate, and sprinkled with chunky chocolate chips. [Net Weight] 106g (including individual packaging) [Sales Channels] Convenience stores, mass retailers, drugstores, retail stores, kiosks, etc. [Price] Open price [Best before] 6 months ●Mini Rich Uji Matcha Brownie (right) The brownie dough is kneaded with Uji matcha, Sprinkled with chocolate chips, baked, and half-coated in chocolate. A rich flavor that allows you to enjoy the fragrant Uji matcha. [Net Weight] 106g (including individual packaging) [Sales Channels] Convenience stores, mass retailers, drugstores, retail stores, kiosks, etc. [Price] Open price [Best before] 6 months ■Bourbon Co., Ltd. Founded in 1924. Under the motto “Delicious, considerate, always together,” we offer a wide range of confectionery, beverages, and food products, including biscuits, rice crackers, and chocolate. We also develop functional and health foods to prevent lifestyle-related diseases and add entertainment value to our products. We aim to be a “comprehensive health promotion support company” that contributes to the maintenance of good health while supporting consumers’ aesthetic, enriching, and healing lifestyles. Bourbon official website: https://www.bourbon.co.jp/ [Contact Information for Customers Regarding Products] Bourbon Co., Ltd. Customer Service Center Tel: 0120-28-5605 当リリースの詳細について
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