Ceres Co., Ltd. Point site “Moppy” releases first web commercial featuring Robert Akiyama Ryuji

[Ceres Co., Ltd.] Points site “Moppy” debuts web commercial featuring Robert Akiyama Ryuji ​
Ceres Co., Ltd. Press Release: October 30, 2025 Point site “Moppy” debuts web commercial featuring Robert Akiyama Ryuji ~ Akiyama-san, disguised as “Mr. Moppy,” the
bargain-hunting expert from the story, also appears on station signs! ~ Moppy, a points site operated by Ceres Co., Ltd. (Headquarters: Shibuya-ku, Tokyo; President and CEO: Satoshi Miyagi; Stock Code: 3696; hereinafter “Ceres”), is pleased to announce that Robert Akiyama A new web commercial featuring Ryuji as the image character will be released on a special website from October 30, 2025. Starting with the first two versions, “Moppy-san” and “Salaryman,” a total of five versions are scheduled to be released sequentially.
https://prcdn.freetls.fastly.net/release_image/21504/259/21504-259-12030ec4d1485ad9f770352b9dd0c70e-1920×1080.jpg

Moppy is one of Japan’s largest points sites, with a total of 13 million members. Its many members support its wide range of ways to earn points, including advertising, games, surveys, and video viewing, as well as its wide range of points exchange options, including bank accounts, electronic money, gift certificates, and cryptocurrencies. To mark the 20th anniversary of the launch of our points site, “Moppy,” we have appointed Robert Akiyama Ryuji as our first image character and will be conducting a large-scale promotion. Akiyama, who is active in many fields and popular with people of all ages, was chosen to embody the unique feature of the points site “Moppy,” which allows users to exchange their accumulated points for points and miles for a variety of services. In this web commercial, Akiyama, who has no idea about the bargain-hunting expert “Moppy-san,” is suddenly approached by various people in the city, asking, “Are you Moppy-san?” Though Akiyama feels doubts and discomfort, he pretends to be “Moppy-san” and engages in conversations with people on the street. Don’t miss Akiyama’s exquisite, almost ad-libbed dialogue, as he deliberately went into the shoot without any information about Moppy. In conjunction with the release of the web commercial, starting in November, signs featuring Akiyama dressed as “Moppi-san” will be displayed throughout Tokyo, including at every station on the Yamanote Line*. Enjoy different expressions and copy on Akiyama’s faces at each station. The points site “Moppy” will continue to strive to provide a service that is loved by as many people as possible. *Some stations may not have these posters. ・Release date: Released sequentially from Thursday, October 30, 2025 ・Special website:
https://pc.moppy.jp/o.php?tag=489886 ・CM scene:

https://prcdn.freetls.fastly.net/release_image/21504/259/21504-259-06f60f0f86410691a71611f735527123-900×600.png ＜Future developments＞ Starting in November, Akiyama’s character, disguised as “Mr. Moppy,” the bargain-hunting expert featured in our web commercial, will jump out of the screen and take over station signs in the Yamanote Line and Fukutoshin Line areas. Different station signs will be displayed, taking advantage of the unique characteristics of each station, so be sure to visit various locations and enjoy the differences. In addition, a special website is currently running a campaign offering 200 points to new members of the point site “Moppy” via the website. We plan to hold various campaigns on the point site “Moppy” in the future, so please look forward to them.
https://prcdn.freetls.fastly.net/release_image/21504/259/21504-259-868f4bf72ed2c5cc1514a7f986235d9f-1115×1672.jpg Ryuji Akiyama (Robert) Profile Born in 1978 in Fukuoka Prefecture. He is affiliated with Yoshimoto Kogyo. In 1998, he formed the comedy trio “Robert” with Yamamoto Hiroshi and Baba Hiroyuki, and in 2011 they won “King of Conte” (TBS). He is known for his “body impersonation” of Tatsuo Umemiya. He has appeared in numerous variety shows, dramas, films, and TV commercials, and has been active in a wide range of fields, including serving as a torchbearer for the Tokyo 2020 Olympics. In 2021, his Netflix original series “Creators File GOLD” was released worldwide, and in 2022, he held a nationwide live tour to commemorate the total number of creators on “Creators File” reaching 100. Operated by Ceres, “Moppy” is one of Japan’s largest points sites, with a cumulative total of over 13 million users. Members can earn points by using a wide range of content, including advertising, games, surveys, and video viewing, and is supported by many members. Points earned on the site are equivalent to 1 yen per point, and can be exchanged for approximately 60 different services, including various electronic money such as WAON and nanaco, various gift certificates such as Apple Gift Cards, various cryptocurrencies such as Bitcoin, airline miles such as JAL miles, and cash via bank transfer. Moppy URL: https://pc.moppy.jp/ ■Ceres Company Profile Company Name: Ceres Co., Ltd. Representative: President and CEO, Miyagi Satoshi Address: Shibuya Sakura Stage, SHIBUYA Tower, 21F, 1-1 Sakuragaoka-cho, Shibuya-ku, Tokyo URL: https://ceres-inc.jp/