[bemyfriends Japan, Inc.] bemyfriends acquires Dreamus Company, completing the fandom business ecosystem value chain
bemyfriends Japan Co., Ltd. Press Release: October 31, 2025 bemyfriends acquires Dreamus Company, completing the fandom business ecosystem value chain Signed a stock purchase agreement with Dreamus Company, a subsidiary of SK Square, and is now fully committed to building a fandom business ecosystem. Integration with “FLO” encompasses the entire music industry ecosystem. Global fandom business solutions “bemyfriends, which operates b.stage, has acquired SK Square, a subsidiary of We officially announced the execution of a stock purchase agreement to acquire Dreamus Company.
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year-on-year growth of more than three times its previous year and surpassed its break-even point (BEP) as of September this year, proving that it is a profitable business model. This acquisition was driven by this growth potential and market scalability. Following strategic investment from Mitsubishi Estate CVC’s BRICKS FUND TOKYO, bemyfriends attracted a 21 billion won investment from Goodwater Capital, a global venture capital firm that has invested in Korea’s leading unicorn companies such as Toss and Daangn Market. The acquisition of Dreamus Company was also facilitated through a strategic partnership with Midas Private Equity, one of Korea’s leading private equity (PE) firms. Investors from both Korea and abroad who highly valued bemyfriends’ growth potential and the scalability of the fandom business market gathered together, proving the strategic value of this acquisition. Through this acquisition, bemyfriends will complete a fandom business value chain across the entire music and related industries, including music streaming, music distribution, fan platform, membership commerce operations, live communication, and performance infrastructure. Specifically, bemyfriends plans to strengthen synergies in expanding its fandom business by leveraging Dreamus Company’s music distribution, production, and performance infrastructure. Furthermore, by linking b.stage’s core functions of one-on-one communication between fans and artists, community, membership, and merchandise commerce with FLO, the company plans to create an innovative one-stop service that offers everything from music listening to fan communication, merchandise purchases, and concert ticket reservations. bemyfriends has set a goal of becoming the number one operator in the global fandom business market in the medium to long term. Having already built a global ecosystem where fans can communicate through b.stage in 230 countries around the world, the company expects to accelerate its global expansion in the music market through synergies with FLO. bemyfriends CEO Seo Woo-seok said, “Bemyfriends’ mission has been to help all IPs with fandoms build sustainable businesses. The acquisition of Dreamus Company is a strategic decision that expands this vision to the music industry and grows Dreamus Company into a company that leads a new paradigm of global music fandom.” He added, “The combination of our two companies will be a game-changer that will revolutionize the relationship between fans and artists and create an unprecedented music fandom experience in the global market.” Meanwhile, bemyfriends has built an official fan community for
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