[Akatsuki Media Studio Inc.] A collaboration video between FC Machida Zelvia’s official mascot, “Zelby,” and YouTube’s “Kumava Channel” has been released! It has also been announced that Kumava will be playing in the match at the National Stadium on Sunday, November 9th!
Akatsuki Media Studio Inc. Press release: October 31, 2025 To Members of the Press A collaboration video between FC Machida Zelvia’s official mascot, “Zelby,” and the YouTube “Kumava Channel” has been released! It has also been announced that Kumava will be playing in the match at the National Stadium on Sunday, November 9th! Image
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https://www.youtube.com/watch?v=ADfrBMcWDCU ■Collaboration Video Overview In this collaboration video, Kumava and Zelby perform the dance for “What Shall We Make with Rock-Paper-Scissors?” with Machida GION Stadium in the background! This content will be enjoyed not only by fans of both Kumarva and Zelby, but also by children encountering both characters for the first time. In addition, the song is loved by people of all ages, so children and the whole family can enjoy playing hand games together.
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https://prcdn.freetls.fastly.net/release_image/64641/103/64641-103-f9ccab2e717408ea7de5f667b12155d2-1920×1080.png ■Kumarva will be attending the match at the National Stadium on Sunday, November 9th! He’ll be appearing at the greetings and kick-in ceremony! To commemorate this collaboration, Kumarva will be attending the match between FC Machida Zelvia and FC Tokyo at the National Stadium on Sunday, November 9th, to liven up the venue!
https://prcdn.freetls.fastly.net/release_image/64641/103/64641-103-57c6ef1ccfc9fa1d84bb44f36b18ca5c-1920×1080.png ■Kumaba’s appearances on the day ・Kick-in Ceremony Time: Around 1:55 PM Location: Pitch (main side) Greeting 1. Time: 10:15-10:30 Location: A1 Gate 2. Time: 12:45-13:00 Location: National Stadium Monument (in front of Gate E1) Please note that the schedule may change at short notice. For details on the Meiji Yasuda J1 League Round 36 match between FC Machida Zelvia and FC Tokyo, please visit the FC Machida Zelvia website. https://www.zelvia.co.jp/news/news-323210/ ■About FC Machida Zelvia “Zelby”
https://prcdn.freetls.fastly.net/release_image/64641/103/64641-103-ecd3d2277b8a5fbdcfcd3ad24bbf35f6-1800×2700.jpg The motif is the kingfisher, the bird of Machida City. He lives in Nozuta Park, where his home stadium, Machida Municipal Athletic Stadium, is located. He prides himself on being a handsome character, rather than a trendy mascot character. ・For more information on Zelby, check here! https://www.zelvia.co.jp/club/overview/ ■ Overview of the “Kumaba Channel” Kumaba Channel is an entertainment and educational channel where children can have fun growing together with characters. This channel is based on the theme of “enriching preschoolers’ imaginations and expressiveness and expanding their possibilities.” By delivering high-quality content on YouTube, we aim to help children grow both physically and mentally while having fun, anytime, anywhere. It was recognized as a new type of content for preschoolers and won the New Face Award at the Japan Character Awards 2021.
https://prcdn.freetls.fastly.net/release_image/64641/103/64641-103-1a34e2e6e860887bbcfa063e709b6a6a-1920×1080.png YouTube channel URL https://www.youtube.com/c/kumarba Official website https://kumarba.com Broadcast Start May 1, 2019 Number of Channel Subscribers 600,000 people Total number of views 1 billion times Awards history “Japan Character Awards 2021” New Face Award ■ Contact Us For inquiries regarding this matter, please contact us at the email address below. ・About Zelvia FC Machida Zelvia Contact Us Email: https://www.zelvia.co.jp/contact/ ・About Kumava Akatsuki Media Studio Inc.: mediastudio@aktsk.jp ■About Akatsuki Media Studio Inc. Our company was founded in 2020 as Kumarba Inc., focusing on the planning and development of our original character, “Kumarba.” In recent years, we have significantly expanded our services to support corporate media utilization, including video production and YouTube channel
management. Given this background, we have changed our company name to “Akatsuki Media Studio Inc.”, which is more in line with our current status as a member of the Akatsuki Inc. group, our parent company. New corporate site: https://mediastudio.aktsk.jp/ We will continue to strive as a media studio that accelerates our clients’ brand value and business growth through high-quality video content and media strategies.
https://prcdn.freetls.fastly.net/release_image/64641/103/64641-103-8c155a17121240996d0fa121f5b63db8-2086×554.png ■ Contact Us For inquiries regarding this matter, please contact us at the email address below. Akatsuki Media Studio Inc.:
mediastudio@aktsk.jp ■ Company Profile Company name Akatsuki Media Studio Co., Ltd. URL https://mediastudio.aktsk.jp/ Establishment September 2020 Capital 54 million yen (including capital reserve) Representative President and CEO: Shoichiro Hiwatashi Location 2-13-30 Kami-Osaki, Shinagawa-ku, Tokyo Oak Meguro 8th Floor Business Description Video production, owned media management support, IP production