Environmental protection x Paralym art Adopted for eco-friendly price boards made from recycled milk cartons

Independence Promotion Organization for Persons with Disabilities [Environmental protection x Paralym art] Adopted for eco-friendly price boards made from recycled milk cartons
“Air plastic” promotion plan to realize SDGs by promoting 3R (Reduce, Reuse, Recycle)

In November, Ipla Co., Ltd. (Head office: Matsuyama City, Ehime Prefecture, President Taihei Oda), a partner of the Paralym Art Management Office, Organization for the Promotion of Independence for Persons with Disabilities (location: Minato-ku, Tokyo; Representative Director: Akihiro Matsunaga) A promotion plan will be implemented in collaboration with Aioi Nissay Dowa Insurance Co., Ltd. (Headquarters: Shibuya-ku, Tokyo, President Keisuke Nino) to create an
environmentally friendly price board (milk panel board) made from recycled milk cartons from the 1st (Tuesday). will be Paralym art was adopted for the design of this price board.
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◇Outline of Initiatives◇
Due to the revision of the Automobile Fair Competition Code, the obligation to display the “total payment amount” for used cars will be enforced in October 2023. In line with this, appropriate notation according to the revision of the regulations is required in the item contents of the price board. In anticipation of this, we will provide price boards (milk panels) made from eco-friendly milk cartons to sales agents who have applied for a trial in order to promote the price creation system “Airpla” that corresponds to the revision of the regulations. Paralym art works were used for the price board design, which is the first initiative in the automobile industry that is conscious of environmental protection and SDGs.
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◇Characteristics of the recycled milk carton price board◇
Eco-friendly with 100% recycled paper such as milk cartons
The lightest board that can be carried to the exhibition hall with one hand Can be disposed of as general combustible waste
Start date: Tuesday, November 1, 2022
Number of copies distributed: 100
Selling price: Not for sale, so no plans to sell
◇ About Paralym Art ◇
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Paralym Art aims to realize “a world where people with disabilities can fulfill their dreams through art”, and without depending on social security expenses, we are conducting a social contribution type business that can continue to support people with disabilities through the cooperation of private companies and individuals. Many people with disabilities face problems such as a lack of understanding of social participation by those around them and financial hardship, and the current situation is that there is still a lack of mechanisms to solve these problems. Paralym Art plays the role of a bridge that allows various companies and organizations to use the works (paintings, designs, etc.) of artists with disabilities. We promote their social participation and economic independence by paying compensation to artists and facilities for people with disabilities.
Company name: Organization for Independence of Persons with Disabilities Trademark: ParalymArt
Head office location: Room 1003, 10th floor, Tensho Tamachi Building, 3-17-11 Shibaura, Minato-ku, Tokyo 108-0023
Main phone number: 03-6722-0035
URL: https://paralymart.or.jp/association/
Instagram: https://www.instagram.com/paralymart/
◇ About air plastic ◇
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Ipla Co., Ltd. operates a cloud service [Airpla] whose mission is to maximize the brand value of clients and increase the number of customers by improving the environment of automobile exhibition halls. Airpla is a service that allows you to easily create a price board just by entering it from your computer. In collaboration with Paralym Art, we provide a social contribution type business (social business) with a high PR effect.
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◇ IPRA Co., Ltd. Company Profile ◇
Company name: IPLA co, Ltd.
Location: 1420-2 Kisumicho, Matsuyama City, Ehime Prefecture Representative Taihei Oda
Capital 10,000,000 yen
Business Description Digital PR to improve customer attraction and strategic planning and implementation of promotional materials ・Operation of the price board creation service “Airpla” (https://airpra.jp) ・Operation of “Joshi Pop” (https://josipop.com), an AI pop creation service for each car model
・ Operation of the latest mat database “Mat Bank”
(https://mat-bank.com) for all manufacturers
・Operation of car accessories brand business “Carcute”
(http://carcute.shop-pro.jp)
URL http://www.ehimekikaku.com

Details about this release:
https://prtimes.jp/main/html/rd/p/000000051.000064050.html


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