Biki Japan Co., Ltd.
First landing in Kyushu! The lifestyle brand “CASA PICONE” will hold a pop-up at Iwataya Main Store.
Popular bags and “NAOKO TAKAI” are available all at once.
[Image 1
Italian lifestyle brand CASA PICONE, whose creative director is Naoko Takai, will open its first pop-up store in Kyushu at Iwataya Main Store. The period is from October 5th (Wednesday) to October 11th (Tuesday).
CASA PICONE proposes items that allow you to enjoy the world of PICONE in your daily life by arranging ceramics and fabrics, which are the origins of Mr. Giuseppe Picone, who created PICONE, in a modern style. In 2021, we will welcome Naoko Takai as the creative director of CASA PICONE and develop it as a lifestyle brand for the next generation with the theme of “PICONE in everyday life”.
This pop-up store has a lineup of popular items that have sold out in the past. The 22AW collection of Naoko Takai’s apparel brand “NAOKO TAKAI” will also be available.
Creative director Naoko Takai will be present during the period*. Mr. Takai will tell customers about the appeal of CASA PICONE.
*May not be available depending on the time of day.
●Sales item example
like a cake bag. The square-designed bag, which can be used as an accent for coordination, has excellent storage capacity despite its compact shape. It is a traditional black watch that looks like autumn. [Image 2
Cake bag (Black Watch) ¥16,500
Great for the winter party season. A fur bag with a cologne design creates a gorgeous look.
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Fur bag ￥17,600 each
An original bag with a unique design that attracts attention and excellent convenience. The tote bag made of soft and lightweight material has a large capacity and is water resistant. It is a 2-way type that allows you to change the way you carry it according to the occasion, so it is recommended as a travel bag or as a mother’s bag. [Image 4
2way tote bag ¥19,800 each
A pouch with an impact of the original design. It is a shape that is easy to put in and take out with a round zipper.
[Image 5
Pouch ￥4,950 each
For a stress-free outing. A wallet with a compact size that does not add bulk to a small bag.
[Image 6
Wallet ￥11,000 each
A simple bag is also original. A bag charm with a priest-like mirror, which is also an icon of CASA PICONE.
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Bag charm ￥3,960
*All prices include tax
● Pop-up overview
Period: Wednesday, October 5, 2022 to Tuesday, October 11, 2022 Place: Iwataya Main Store Main Building KIRAMEKI BOARD
Opening hours: 10:00 am to 8:00 pm
Contact: 092-721-1111 (representative)
* The contents of the pop-up store may be changed or canceled due to circumstances. Please note.
―Naoko Takai―
Worked as a secretary while in school, and since the age of 26, has been active in various magazines as a Kansai reader model.
Mother of 2 children. After working as a lecturer in flower
arrangement and Nantucket baskets, he became the creative director of CASA PICONE in 2021.
―CASA PICONE―
Giuseppe Picone, the creator of PICONE, has arranged ceramics and fabrics, which are the origins of PICONE, into a modern style, and proposes items that allow you to enjoy the world of PICONE in your daily life.
Developed as a lifestyle brand for the next generation with the theme of “PICONE in everyday life”.
CASA PICONE: https://www.bikijapan-store.jp/casapicone/
CASA PICONE Official Online Store: https://www.bikijapan-store.jp/c/casapicone CASA PICONE Official Instagram: https://www.instagram.com/casapicone/ [Contact for readers]
Biki Japan Co., Ltd.
TEL: 03-3230-8006
Details about this release:
https://prtimes.jp/main/html/rd/p/000000006.000103305.html