Kyoei Consulting Co., Ltd.
[Surprising result? ] “Kyoei-kun” investigated the relationship between the satisfaction level of the recruitment site and the content posted
Kyoei Consulting Co., Ltd. (Representative: Ryoichi Yasuhara), which operates the recruitment site production and operation agency service “Kyoei-kun”, conducted a questionnaire survey on “recruitment site content”.
There should be a lot of companies who are thinking about introducing a recruitment site or have introduced it.
I think that there are many companies who are wondering what kind of content actually leads to applications, so we have summarized the survey results.
Period: September 12-22, 2022
Target: Recruiters working for companies
Number of responses: 200
Survey method: Internet survey
Executing agency: iBridge Co., Ltd.
What recruitment content is posted on the recruitment site?
According to the “recruitment site survey” conducted by our company, the answers to “What content is posted on the recruitment site of your company?” “Employee interviews (45.16%)” and “catch phrases (44.09%)” rose a lot.
However, it may be a bit naive to think only about “let’s post the content that many companies post”. Recruitment site content should be posted from the perspective of job seekers.
Satisfaction with content and number of entries
Relationship between content and number of applications Satisfaction “Survey on recruitment sites” Kyoei Consulting Co., Ltd.
In response to the question, “Are you satisfied with the number of applications from recruitment sites?”, there was little correlation with content items. It seems that “quality of posted content” and “effective attracting and managing customers” are more important than “what to post?”
Satisfaction with the number of contents and the number of
applications “Survey on recruitment sites” Kyoei Consulting Co., Ltd. Also, regarding the number of content posted, there was no significant correlation between satisfaction and dissatisfaction.
You can see that it doesn’t mean ‘just post a lot of content’. Summary of survey results
At the time of the survey, regarding the level of satisfaction with content and the number of entries, the result was that content does not necessarily increase satisfaction. It seems that “quality of posted content” and “effective attracting and managing customers” are more important than “what to post?”
Survey result article URL: https://kyoeikun.com/column/saiyosite/contents/ “Kyoei-kun” site overview
Site URL: https://kyoeikun.com/
Contact URL: https://kyoeikun.com/service-contact/
Site overview: Application fee-based recruitment site creation and operation service “Kyoei-kun” maximizes the number of applications and optimizes the application cost, contributing to the cost reduction of recruitment activities.
Company name: Kyoei Consulting Co., Ltd.
Business description: WEB consulting business, collective agent service for attracting customers, advertising agency business Location: Room 411, Daitokai Building, 3-22-8 Meieki, Nakamura-ku, Nagoya City, Aichi Prefecture 450-0002
Representative: Ryoichi Yasuhara
Established: December 1990
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