October 19th is “Day to Enjoy Laundry” The second “#Select” project proposed by Panasonic and Kao Attack, “”#Select” Project 2022″ starts today!

Panasonic Corporation
October 19th is “Day to Enjoy Laundry” The second “#Select” project proposed by Panasonic and Kao Attack, “”#Select” Project 2022″ starts today!
“# 1019 People’s Choice Honne 2022”, which collects the voices of the world about laundry

Pay attention to environmentally friendly and sustainable laundry! More than 80% of respondents said they wanted to work on
“Sustainability Select,” and it turned out that the practitioners felt happier.
Panasonic Corporation (hereinafter referred to as Panasonic) and Kao Corporation Attack (hereinafter referred to as Kao Attack) have launched a joint project called “# The second installment of the “Select” project, “#Select” project 2022, will start on October 19, 2022 (Wednesday) [Day to enjoy laundry].
In this project, we conducted the “#1019 People’s Choice Honne 2022” survey, which collected opinions on laundry from around the world. We will release a manual movie for practicing “. Through the “#Select” Project 2022, we will send out “#Select” that matches the
ever-changing lifestyle in the with corona era, and propose
environmentally friendly “Sustainability Select”.
TOPIC 1. “#1019 People’s Senk Honne”, a collection of voices about laundry in the with-corona era
As a result, more than 1 in 3 people are still burdened with laundry ● More than 1 in 3 people answered that the burden of laundry increased due to the corona sickness. As a result, the most people feel that the cost has increased.
“The amount of laundry has increased (37.9%)” “The number of times of laundry has increased (35.4%)” “The cost of laundry has increased (38.4%)”
●More people feel that the number and amount of laundry they wash has increased compared to last year.
It turns out that the burden of washing at home tends to increase due to the increase in the frequency of washing bedding etc. and the increase in going out.
●More than 60% want to enjoy washing more, but on the other hand, prices continue to rise, “reduce the frequency of using the dryer”, There was a tendency for people to worry about utility costs when doing laundry, such as “trying to reduce water bills.”
TOPIC 2. It turns out that there is a high level of interest in sustainability in fashion and laundry!
　　　　　More than 80% of people answered that they would like to work on environmentally friendly “sustainability selection”
●Investigate changes in thinking about laundry! Approximately 60% of respondents answered that they think that laundry has become more diverse.
It turns out that the way of thinking about laundry is changing with the times. ● More than 80% of laundry respondents answered that they would like to work on SDGs and sustainable “Sustainability Select”.
“Laundry and fashion should also be sustainable!”
● Approximately 90% of people “wanted to wear clothes carefully for a long time”,
More than 70% of people are practicing sustainability, saying, “We redistribute clothes by repairing them or selling them on flea market apps.”
TOPIC 3. You can do it on a daily basis, such as saving electricity and water, and preventing wasteful use of detergent.
　　　　It turns out that there are many people who feel happier than those who practice “Sustainability Select”!
●Surveyed interest in “Sustainability” that can be done on a daily basis, such as saving electricity, saving water, and preventing wasteful use of detergent.
About half of the people are interested in the fact that washing machines save electricity and water, and detergents that can keep clothes in good condition for a long time!
●There is a correlation between the degree of happiness and “sustainability”!? It turns out that we are practicing “ Sustaina Select ” such as “ taking care of clothes ” and “ preventing power saving / water saving and wasteful use of detergent ”