Shogakukan Co., Ltd.
The outdoor media “BE-PAL” website has been completely renewed. A new category that is convenient for searching and purchasing items of interest has been established, and the power has been further improved.
Outdoor media “BE-PAL”, which was first published in 1981, and its website “BE-PAL.NET” were completely renewed in October.
A major feature is the establishment of a convenient category called “BUYER’S GUIDE” for searching and shopping for items of interest. We are still in the preparation period, but we plan to release the gear and brand database around November.
As a result, we will provide the option of “purchasing products” after the user’s action, and create a system that allows quicker approach to products. Of course, you can also purchase popular mail-order items and original products in BE-PAL magazine.
And the design is simple and digital, and we have introduced hand-drawn illustrations that make you feel relieved.
The features of BE-PAL, such as “sustainable & local” and “cars,” which are not found in other outdoor media, are being presented, covering a wide range of outdoor activities and natural life. In “Sustainable & Local”, we are developing a wide variety of themes such as two-base living, migration, and global environmental protection. [Image 4
This renewal also emphasizes conveying the world view of “BE-PAL” as a comprehensive outdoor media. Please visit our website.
Site URL: https://www.bepal.net/
Twitter official account: https://twitter.com/bepal_staff
Instagram official account: https://www.instagram.com/be_pal_official/?hl=ja
Details about this release: