Sumitomo Mitsui Card Co., Ltd.
SMBC Group’s second V point TV commercial! In addition to Yuriko Yoshitaka and Satoshi Iizuka’s new facial expressions, Kyoka Suzuki is newly introduced!
-Broadcast nationwide from Saturday, October 22, 2022-
Sumitomo Mitsui Card Co., Ltd., together with Sumitomo Mitsui Banking Corporation, is the second new TV commercial for the SMBC Group’s common points “V points”, which are accumulated through transactions between the two companies. The character Yuriko Yoshitaka, Satoshi Iizuka, who is the image character of Sumitomo Mitsui Card, and Kyoka Suzuki will newly appear in the “V point, expression” version (15 seconds x 3 types), October 22, 2022. It will start airing nationwide from Sunday (Saturday).
What are V points?
V points are points shared by the SMBC Group that can be earned through various bank services, credit card usage, and special campaigns. As 1 point = 1 yen, it can be conveniently used for shopping around the world, such as cashback for card payments, Apple Pay / Google Pay payments, online shopping, as well as domestic shops where Visa can be used.
About the new TV commercial
In the first installment, five familiar image characters of Sumitomo Mitsui Banking and Sumitomo Mitsui Card (Sumitomo Mitsui Banking = Yuriko Yoshitaka, Teruyoshi Uchimura, Sumitomo Mitsui Card = Shun Oguri, Satoshi Iizuka, Nakajo Ayami) has been appointed across the board, but Kyoka Suzuki has also made a new appearance, promoting the appeal of V points, “accumulate a lot and use it anywhere.” This time as well, three people (Sumitomo Bank = Yuriko Yoshitaka, Sumitomo Mitsui Card = Satoshi Iizuka, Kyoka Suzuki) who were thinking about the service called “V point”, A satisfied expression is expressed in one cut centered on close-ups. Please pay attention to the new TV-CM sent by the gorgeous members who are familiar as the faces of the SMBC group.
“Save a lot and use it anywhere.”
Many people still don’t know how convenient and profitable it is. In fact,
When only I have noticed
What kind of facial expressions do people have?
in everyday life,
People who noticed something about V points
Peek into the subtle changes in facial expressions.
New TV-CM “V point, facial expression (Yoshitaka 2)” (15 seconds) storyboard [Image 4
New TV commercial “V point, facial expression (Iizuka 2)” (15 seconds) storyboard
New TV-CM “V point, expression (Suzuki version)” (15 seconds) storyboard [Image 6
Overview of the new TV commercial
Title: New TV-CM “V point, expression” version (15 seconds x 3 types) Appearance: “V point, expression” version = Yuriko Yoshitaka / Satoshi Iizuka / Kyoka Suzuki
Broadcast date: Saturday, October 22, 2022
Broadcast area: Nationwide
CM main URL: “V point, facial expression (Yoshitaka 2)”
“V point, facial expression (Iizuka 2)” https://youtu.be/Gqs90jhonyg “V point, facial expression (Suzuki)” https://youtu.be/IWCbYhat1J8 ● “V point” special site: https://www.smbc.co.jp/kojin/special/vpoint_bccc [Image 7
Details about this release: