Nile Co., Ltd.
The effect of the pack is most felt for “dry skin”, and the one that was able to solve was “acne”, about half of them use Korean face packs -Survey by LASELA, a beauty information media for cosmetics and cosmetics that understands the “last product”-
The beauty information site “LASELA” operated by Nile Co., Ltd. (Headquarters: Shinagawa-ku, Tokyo, President: Tobio Takahashi, hereinafter Nile) will be open from April 22nd to September 25th, 2022. We conducted a questionnaire survey on beauty products purchased by 2,111 women in their 20s to 40s who have
■Summary of survey results
Of the 2,111 women in their 20s to 40s, 800 purchased face packs. Looking at the purchasers by skin type, the average was about 40%. Dry skin had the highest percentage of problems that could be solved, and acne (41.5%) was the most common problem that could be solved. In addition, it was found that about half of the people who were able to improve their symptoms used face packs made by Korean manufacturers. https://nyle.co.jp/lasela/articles/7836167135
Average 36.8% of people purchased face packs by skin type
“Dry skin” was the most common skin type for those who answered that they were able to solve their problems with face packs.
The problem that people with dry skin could solve with a face pack is “pimples” Half of the people who were able to solve their skin problems used Korean face packs
■ Survey background
Targeting 800 out of 2,111 women in their 20s to 40s who purchased a face pack, we will publish the results of a survey on skin problems and symptoms, the beauty products purchased, the number of purchases, and the feeling of use.
Survey target: 2,111 women in their 20s to 40s nationwide
Research agency: In-house research
Survey method: Internet survey
Survey period: April 22nd to September 25th, 2022
Number of valid responses: 2,111 (20-29 years old: 970 people / 30-39 years old: 832 people / 40-49 years old: 309 people)
■ Average 36.8% of people purchased face packs by skin type
Of the 2,111 women in their 20s to 40s with beauty concerns, 800 purchased a face pack.
When we divided the purchasers by skin type, the highest purchase rate was for “combination skin (40.4%)” and the lowest was for “oily skin (32.8%),” with an overall average of 36.8%. . There seems to be no big difference in the purchase rate of face packs depending on skin type. [Image 1
■ “Dry skin” was the most common skin type for those who answered that face packs could solve their problems.
When comparing the percentage of people who were able to solve their problems with face packs by skin type, the most common problem was “dry skin (19.2%)”. This was followed by “sensitive skin (18.6%)” and “combination skin (14.7%)”.
On the other hand, more than 70% answered that face packs were not the last product to solve their worries.
The reason why face packs weren’t the last product to solve your worries *excerpt
Lotion and milky lotion were easier to use and more convenient Unlike serums, it takes a little more time
Because I thought it would be better to improve cosmetics and cleansing rather than packs for acne treatment
In addition to the pack, care such as creams and serums afterward is also necessary.
Rather, it made my skin rough and didn’t cover my dry skin
You can get a temporary moisturizing and refreshing feeling after using it, but I didn’t feel the effect lasting.
The problem that people with dry skin could solve with a face pack is “acne” As a result of asking people with dry skin who were able to solve their problems with face packs what kind of problems they were able to solve, the most common problem was “acne” at 41.5%.
Face packs are beauty items that can be expected to be effective in “preventing and soothing acne”, and it is thought that many people use them because they are highly effective and easy to use.
Comments from those who answered that they were able to solve their acne problems with face packs *Excerpts
It was effective for acne because it contains sedative ingredients Moisturizes dryness and does not irritate rough skin
The condition of my skin the next day was also full of moisture. Not only does it prevent pimples, but it also has a whitening effect by giving the skin firmness and raising one tone.
I tend to get pimples due to changes in my eating habits and sleep time, but with continued use, my rough skin has decreased and my makeup has improved.
■ Half of the people who were able to solve their skin problems with face packs used Korean face packs
When we looked at the products purchased by people who were able to improve their symptoms with face packs, we found that about half of them were made by Korean manufacturers. Nearly 60% of the users used deer masks, which contain deer ingredients.
Korean packs have a high cost performance, and there are many variations and high cost performance packs that can be used on a daily basis, and it is thought that the number of users is increasing. [Image 4
Comments from people who have purchased and continue to use Korean face packs *Excerpts
Large capacity for daily use without hesitation
The texture is different from the sheet masks sold in Japan, and the immediate effect is high.
Because it contains a lot of deer ingredients, it has a high sedative effect and is very effective for acne.
Soothes purulent pimples with tea tree ingredients
Plenty of beauty ingredients enter the skin in the firmness called Inospicule, making the face plump and not dry.
■ Moisturize with a face pack for dry skin that is prone to skin problems [supervised by experts]
If you are worried that your skin will dry out even if you apply lotion or milky lotion, or your skin will become dry after a while, use normal skin care because the moisture in your skin tends to evaporate. A close-fitting face pack is recommended. In addition, the attractiveness of the pack is that it can be applied to the skin just by applying it to the skin, and that it does not cause skin irritation because it does not rub against the skin.
Whether you have dry skin, want whitening care, or want acne care, moisturizing is the basics of skin care. Maintain the barrier function by moisturizing and prepare the turnover.
-How to use the correct face pack for dry skin-
1. The frequency of using face packs is 1-2 times a week
2. Use the face pack within the specified time
3. Use different face packs in the morning and evening depending on your skin condition
4. Firmly adhere to the edges of the eyes and mouth
[Supervised by experts] Click here for how to choose face packs for different skin types and concerns, and Korean face packs
Pack for dry skin
https://nyle.co.jp/lasela/productlist/skincare_specialcare_pack/skin_dry/ Pack for sensitive skin
Acne Care Pack https://nyle.co.jp/lasela/productlist/skin_acne/skincare_specialcare_pack/
Whitening pack https://nyle.co.jp/lasela/productlist/face_whitening/skincare_specialcare_pack/ Rough skin care pack
Korea pack https://nyle.co.jp/lasela/productlist/skincare_specialcare_pack/feature_korean/
Depakosu Pack https://nyle.co.jp/lasela/productlist/skincare_specialcare_pack/feature_depakosu/ We will continue to conduct surveys on beauty concerns at “LASELA,” a beauty information media for cosmetics and cosmetics that shows the “last product” that has solved beauty concerns.
“LASELA” is a media that allows me to efficiently meet beauty products and services that are the “last product” for me, among the many products that are highly rated by word of mouth. Released in the spring of 2022, with the mission of liberating all women from beauty concerns and creating a world where they can be who they want to be. https://nyle.co.jp/lasela/
[About Nile Co., Ltd.]
Founded in 2007. With the mission of “delivering happiness to future generations,” we will develop the marketing DX business and the automobile industry DX business with the strength of our digital know-how.
Address: JRE Higashi-Gotanda 1-chome Building 7F, 1-24-2
Higashi-Gotanda, Shinagawa-ku, Tokyo
Established: January 15, 2007
Representative: President and CEO Takahashi Takahashi
Capital: 3,674,556,838 yen (including capital reserve, etc.) Business description: Marketing DX business, automobile industry DX business URL: https://nyle.co.jp/
[Inquiries regarding this matter]
Nile Co., Ltd. Marketing DX Business Media Technology Division (Contact: Nakamura)
[About the use of this data]
1 The data can be used freely. Please indicate the name “LASELA” as the source of the information.
2 Please place a link to the following URL as the source.
3 We do not allow processing or modification of survey result data. 4 If we deem it inappropriate, we may revoke the permission to reprint and request the suspension of posting.
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