Umi to Nihon Project Public Relations Office The 9th Aichimeshi(R) Okazaki Castle Battle, an event that conveys Aichi’s food culture and history! We exhibited Umi and Japan Project Booth!

Sea and Japan Project Public Relations Office
An event that conveys Aichi’s food culture and history The 9th Aichimeshi(R) Great Battle of Okazaki Castle! We exhibited Umi and Japan Project Booth!
October 1st (Sat) and 2nd (Sun), 2022-Location: Okazaki castle town, both left and right river banks-

The Umi to Nihon Project in Aichi Executive Committee will hold the 9th Aichimeshi (R) Okazaki Castle Battle on October 1st (Sat) and 2nd (Sun), 2022! We exhibited Umi and Japan Project Booth.
This event will be held as part of the “Umi to Nihon Project: CHANGE FOR THE BLUE”, a marine litter countermeasure project promoted by The Nippon Foundation.
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Event overview
“Aichimeshi” is an event-type media that conveys the appeal of Aichi Prefecture, including food culture. Based in Nagoya, we will express the substance of the industry, culture, history, events, etc. such as the food “Aichimeshi” of each municipality in Aichi Prefecture through unique assembly and collaboration. Disseminate the experience and contact with media MIX. By promoting the high potential of each, we are working to revitalize each region through tourism promotion. In addition, in collaboration with the Tebasaki Summit (R), the Meat Niku Festival (R), various organizations, companies, and governments, we are developing original festivals with social academic messages as the theme. The Umi to Nihon Project booth exhibited at the Children’s Traffic Safety Zone.
・Schedule: October 1st (Sat) and 2nd (Sun), 2022 10:00-17:00 ・Place: Okazaki castle town
・Number of participants: 1,000 (2 days total)
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Many people visited the “Sea and Japan Project” booth and cleaned up the area around the event venue!
Many people stopped by the “Sea and Japan Project” booth. Visitors were asked to clean the area around the venue using Umigomi Zero Week’s original garbage bags, and as a commemoration, they were presented with UNIQLO x Umi and Nippon Project collaboration wear. Through the “Umi to Nihon Project” booth, we were able to see how participants’ awareness of marine litter was improving.
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There is also a program where you can learn the rules for separating garbage while playing games!
At the same booth, a program was held to learn the rules for sorting garbage using the puzzle game “Puyo Puyo eSports.” In addition, the program “MY FOOTBALL KIT” was also implemented with the aim of learning and experiencing the appeal of sports through football. “MY FOOTBALL KIT” is a program that contributes to “high-quality education” and “responsibility to create and use” with the aim of cultivating rich thinking in children.
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Participant’s voice
The participants were all smiles!
“I learned that cleaning the city leads to cleaning the sea!” “I will tell my homeroom teacher what I learned!”
“I enjoyed learning!”
“I want to participate in activities to clean the sea!”
I was able to hear a lot of voices like this.
-Organization Profile-
Organization name: Sea and Japan Project in Aichi Executive Committee URL:
Activities: Broadcast TV with Aichi Prefecture as the target area. [Image 5d77920-1178-c086ce84a0d87dad2699-4.png&s3=77920-1178-b8e5c937549de5574b631f9e7939a270-477x183.png
In 2018, as part of the Nippon Foundation’s “Umi to Nihon Project”, the goal is to raise the awareness of society as a whole that “no more litter will be thrown into the sea” by making the problem of marine litter a personal matter for each and every citizen. This project has been underway since November 2011.
We will collaborate with stakeholders from industry, government, academia, and citizens to create a marine litter reduction model and disseminate it both domestically and internationally.
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The Nippon Foundation “Sea and Japan Project”
The sea supports the lives of Japanese people in various ways, and sometimes gives us peace of mind, excitement, and inspiration. This is an all-Japan project in which children and people all over the country see the current state of environmental deterioration in the sea as something that belongs to them, and spread the circle of action to pass on the sea to the future. is.

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