Valueens Valuence releases collaboration products with DyDo DRINCO Co., Ltd. using characters from “Captain Tsubasa”!

Valuence releases collaboration products with DyDo DRINCO Co., Ltd. using characters from “Captain Tsubasa”!
From October 17th, 4 types of limited-edition sports drinks featuring characters from “Captain Tsubasa” will be released.

Valuence Japan Co., Ltd. (Headquarters: Minato-ku, Tokyo; President and CEO: Susumu Muguruma; hereinafter referred to as “our company”) aims to provide life-changing value to all stakeholders and realize a world where each and every one of them can “live their own way.” has partnered with DyDo DRINCO Co., Ltd. (head office: Kita-ku, Osaka, President: Takanori Nakajima, hereinafter DyDo DRINCO) in the IP (intellectual property) business using the characters of “Captain Tsubasa” developed by DyDo DRINCO. And from October 17th (Monday), we will announce that “Captain Tsubasa Sports Drink” will be released mainly in Japan as a new product for Fall / Winter 2022.
[Image 1d20761-359-50fea9eaeed2618f3a7c-0.jpg&s3=20761-359-e7e0713ea33223317a53232e8bad73d0-1080x720.jpg
Released collaboration products using characters from “Captain Tsubasa” Our parent company, Valuence Holdings, sympathizes with the idea of ​​Nankatsu SC, a soccer club that aims to give children “dreams” and “hopes” and to become the first J.League team in Tokyo’s 23 wards. In March 2021, I was appointed as an official partner. In July of the same year, in addition to supporting the team’s further growth, joining the J. CEO Sakimoto has been appointed as a director of Nankatsu SC and is involved in its management. We have also launched an IP business to develop Captain Tsubasa products by utilizing the Valuence Group’s domestic and overseas sales network. We will promote global IP business development by utilizing the resources of the Valuence Group, which has bases around the world, and will partner with various partner companies in Japan and other countries around the world to sell products and campaigns that utilize IP.
We will consider it. Through these initiatives, we not only aim to increase recognition of “Captain Tsubasa” and further increase the value of works and characters, but also return profits from the IP business to Nankatsu SC, thereby increasing the club’s value. We will further stabilize our management base and proceed with the
construction of a strengthening system aiming for the J League, such as player development.
In addition to the main character Tsubasa Ozora, we will release a sports drink with a collaboration limited design featuring the main characters Genzo Wakabayashi, Kojiro Hyuga, and Taro Misaki. In the initiative with DyDo DRINCO, which is the second IP business tie-up in Japan, the release of “Captain Tsubasa” sports drink will be released mainly in Japan as a new product for autumn / winter 2022 from Monday, October 17th. In recent years, due to major changes in lifestyles and work styles, such as refraining from going out and working from home, we believe that health awareness has increased due to lack of exercise, and more people are starting to exercise. increase. Therefore, we decided to launch the “Captain Tsubasa Sports Drink” because we want to support people who are doing their best in sports and those who are trying to achieve their dreams. This product has a moderate sweetness suitable for rehydration after exercise and heatstroke prevention*, and has a refreshing citrus flavor with a refreshing aftertaste. It’s perfect for refreshing, and it’s gentle on your body and low in calories. The design includes Tsubasa Ozora, the main character of “Captain Tsubasa”, as well as the main characters Genzo Wakabayashi, Kojiro Hyuga, and Taro Misaki.
A lineup of 4 types with a dynamic feeling based on the relationship between Kutar and rivals in the world who fight in the story. We have created a design that allows fans of a wide range of generations to enjoy a sense of presence.
[Image 2d20761-359-033f75568315dee051c1-1.jpg&s3=20761-359-10a0843ca96afc1c08bf190144d24cae-3900x2727.jpg
Going forward, we will continue to develop the IP business using “Captain Tsubasa” in Japan and overseas, creating opportunities for fans around the world to interact with “Captain Tsubasa”, maximizing the character’s value, and further We will continue to improve our services. In addition, we will push forward with the aim of promoting Nankatsu SC, where our group serves as the main partner, to the J.League and further growing the businesses of both companies. * Contains salt equivalent (0.13g/100ml) suitable for heatstroke prevention. Product Summary
・Product name: “Captain Tsubasa” sports drink
・ Release date: October 17, 2022 (Monday)
・Capacity: 500ml PET
・ Suggested retail price: 140 yen (excluding tax)
・Sales channel: Mass retailers, etc.
* Not sold at the DyDo DRINCO online shop
* If you purchase by case, we cannot guarantee that all designs will be included in one case.
■ Comment from Mr. Yoichi Takahashi, author of “Captain Tsubasa” [Image 3d20761-359-58b72d6b2653c8bb1a59-2.png&s3=20761-359-21a3e995c8522b99a4b871c5a1850625-437x309.png
This time, we will be collaborating with DyDo Drinco. The four designs feature many Japanese characters as well as overseas rival characters who are competing with Tsubasa, making for a very colorful and exciting experience. I myself play sports, so I want to enjoy various sports while drinking this. I hope everyone will have a good time drinking this drink and sweating.
■ DyDo DRINCO, Inc. (
・Foundation: January 1975
・President and Representative Director: Takanori Nakajima
・Head office location: 2-2-7 Nakanoshima, Kita-ku, Osaka
・Business description: Sales of soft drinks, etc.
■ Overview of Valuence Japan Co., Ltd. ( ・Established: September 10, 2019
・Representative: Susumu Muguruma, President and Representative Director ・ Headquarters location: Shinagawa Season Terrace 28th floor, 1-2-70 Konan, Minato-ku, Tokyo
・Business description: Purchase and sale of branded goods, precious metals, jewelry, etc.
*Valuence Japan Co., Ltd. is a group company of Valuence Holdings Co., Ltd. (Securities Code: 9270 / listed on the Tokyo Stock Exchange Growth Market.
Details about this release:


Leave a Reply

Your email address will not be published.

%d bloggers like this: