Visualizing the social impact (social value) of the “Traffic Safety Project for Children and Youth in Jakarta, Indonesia”

Public Interest Incorporated Association Save the Children Japan Visualizing the social impact (social value) of the “Traffic Safety Project for Children and Youth in Jakarta, Indonesia”

Public Interest Incorporated Association Save the Children Japan (Chairman: Junichiro Ida, hereinafter “Save the Children”) and Sompo Japan Insurance Inc. (President: Giichi Shirakawa, hereinafter “Sompo Japan”) With the cooperation of the Institute of Corporate Public Management and Social Strategy (Representative Director: Professor Ichiro Tsukamoto, Faculty of Business Administration, Meiji
University), we analyzed the impact (outcomes) of social activities using the social return on investment*1 (hereafter, “SROI”) analysis. ) in terms of economic value, we are working to visualize business results and cost-effectiveness.
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https://apps.who.int/iris/bitstream/handle/10665/78256/9789241564564_eng.pdf?sequence=1&isAllowed=y https://apps.who.int/iris/rest/bitstreams/1164010/retrieve
For details, please see the “Impact report on effect measurement of traffic safety projects for children and adolescents in the Jakarta region of the Republic of Indonesia” on the link below.
https://www.sompo-japan.co.jp/-/media/SJNK/files/news/2022/202209_SROI.pdf 3. About future development
Through SROI analysis, we were able to confirm the effectiveness of our efforts by visualizing the impact (results) of our efforts to solve social issues from an economic perspective in terms of monetary value conversion. We will consider it.
In addition, from April 2022, Save the Children and Sompo Japan will jointly launch the “Project for strengthening the resilience of child supporters in domestic disasters and raising awareness of
psychological first aid for children*3.” did. This project focuses on issues related to children, who tend to be placed in vulnerable positions in the event of a disaster. We carry out enlightenment and disaster prevention support for after-school children’s clubs. We will continue to contribute to the safety, security, and health of children by leveraging both networks and knowledge and experience related to traffic safety and disaster prevention.
*3 Started efforts to protect children’s safety, security, and health with Save the Children-First after-school children’s club support staff in Saga Prefecture
Conducting training for
https://www.sompo-japan.co.jp/-/media/SJNK/files/topics/2022/20220624_2.pdf *4 Psychological first aid for children (PFA for children) | Save the Children https://www.savechildren.or.jp/lp/pfa/
-Overview of Save the Children-
Founded in England in 1919. As a pioneer of children’s rights, we aim to create a world where “children’s rights” to live, grow, be protected, and participate are realized for all children. is. In Japan, Save the Children Japan was established in 1986.
https://www.savechildren.or.jp/

Details about this release:
https://prtimes.jp/main/html/rd/p/000000258.000005097.html


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