Parfum Christian Dior Japon Co., Ltd.
Dior’s limited-time event “Atelier of Dreams”
Held at Roppongi Hills Arena from Friday, December 2nd to Sunday, December 11th
Parfum Christian Dior will hold a limited-time pop-up event during the holiday season, “Atelier
of Dreams” will be held at Roppongi Hills Arena from Friday, December 2nd to Sunday, December 11th.
In the middle of Roppongi Hills, the mansion loved by Christian Dior shines as if it were surrounded by winter constellations.
A fantastic venue with the image of La Colle Noire Castle will appear. Italian artist Pietro Ruffo
In the delicate designs drawn, flowers bloom abundantly, and mysterious constellations dance at the venue.
This splendid mansion is reminiscent of the happy moments of the banquets that Monsieur Dior once invited his friends to.
Dior’s hospitality is expressed.
A chandelier that shines in gold and an immersive room that looks like a sky full of stars. with META Spark
Augmented Reality (AR) *2 realized through collaboration, a cafe that offers original hot drinks, etc.
You can enjoy the world view of Dior Holiday along with the content. In addition, fragrances such as Miss Dior and Sauvage, which symbolize Dior, and holiday moods will be enhanced.
There is also a boutique*1 that is perfect for gift selection, with makeup products that you can wear. And the view
The LINE mini-app “Dior Official Boutique for LINE”, which has the first e-commerce function of the tea brand, has opened.
You can purchase the products displayed at the venue.
The star, which was also Monsieur Dior’s lucky charm, shines in the center of the venue, signaling the arrival of the holiday season. I wish you days filled with dreams and joy.
*1 Only products will be on display at this event. Products purchased at Dior Official Boutique for LINE will be delivered at a later date. *2 Recommended models: iPhone 11 or later, iOS 16 or later
Atelier of Dreams
In the entrance hall, guests are greeted by a golden J’adore bottle shining in the lights.
A majestic chandelier. Dior as if you had stepped into the scent of flowers in La Corle Noire Castle.
You can enjoy a number of symbolic fragrances.
The dining room inside the mansion recreates the splendid dinner party from the holiday campaign movie. miss
Iconic items such as Dior and holiday collections shine brightly on the table, with stars
We will provide an AR*1 experience that you can play as if you were playing. As you go further into the venue, you will be immersed in the starry sky that you can see from the gardens of La Colle Noire Castle. A room appears. A sky full of stars that reproduces a magical world where dazzling stars twinkle.
Wrapped in the night sky.
Atelier of Dreams Boutique
In addition to products that you experienced in the event, limited items from the holiday collection, Miss Dior and Sova
Take items you want to wear during the holiday season, such as fragrances that symbolize Dior, such as Ju.
*2 All products purchased from Dior’s official boutique for LINE, which will be open for a limited time until December 18 (Sun), will be delivered with free Christmas-only gift wrapping *3.
*1 Recommended model: iPhone 11 or later ｠iOS 16 or later
* 2 Only online sales at Dior official boutique for LINE, not sold at the venue *3 Gift wrapping will end as soon as it runs out
After enjoying the world view and immersive experience of Dior Holiday, enjoy a warm drink at DIOR Cafe
Together, you can enjoy the afterglow slowly. Including hot chocolate and rose orange tea,
Please spend a heart-warming time with a hot drink that is perfect for the holiday season.
Drink ticket *1
During the event period, a total of 500 people will win a drink of their choice from DIOR Cafe by lottery. to QR code or link
You can participate by accessing and connecting with Dior on LINE. [Image 4
Original tote bag *2
A fantastic constellation drawn by the artist Pietro Ruffo, who was also used as a motif for the holiday collection.
A special tote bag with a flower pattern will be available at Dior’s official LINE boutique during the event period.
We will give it to those who purchase 22,000 yen (tax included) or more at. *1 Only once per person. There is no place to redeem the winning drink. Please line up in the same line as the person who purchased the ticket and redeem it.
*2 It will end as soon as it runs out. Please refrain from reselling Period December 2, 2022 (Friday) to December 11, 2022 (Sunday) 11:00-20:00 (Last entry 19:30)
*December 5th (Monday) only 19:00 last entry, 19:30 CLOSE
Address: Roppongi Hills Arena, 6-10-1 Roppongi, Minato-ku, Tokyo Admission: Free / No reservation required
URL https://www.dior.com/ja_jp/beauty/fragrance-and-beauty/atelier-of-dreams-roppongi-event * There is content that allows you to enjoy AR with your own smartphone in the venue. You may not be able to experience it depending on the device or software. note that. Recommended model: iPhone 11 or later ｠iOS 16 or later
# Atelier of Dreams
Details about this release: