ecbeing Co., Ltd.
ecbeing Co., Ltd. Established a new review marketing platform company “ReviCo Co., Ltd.”
ecbeing Co., Ltd. (headquartered in Shibuya-ku, Tokyo, CEO: Masaya Hayashi, hereinafter referred to as ecbeing) will launch on October 19, 2022, based on ecbeing’s knowledge of the domestic e-commerce market and digital marketing support business. We have established a new company, [ReviCo Co., Ltd.], which mainly supports the utilization of reviews in digital measures.
The review marketing platform “ReviCo”, which was launched in April 2020, improves conversion rates and activates user communication by collecting and analyzing reviews and utilizing it in marketing. It has been.
Currently, there is a growing demand for marketing that utilizes reviews in digital measures. As information sent by users has an increasing influence in contributing to the branding and product appeal of businesses, the new company will conduct marketing that utilizes VOC (voice of the customer) and UGC (user-generated content) beyond reviews. We will focus on expanding “ReviCo” as a marketing platform that supports
What is “ReviCo”?
“ReviCo” is a cloud-based service that automatically adds multiple functions such as collection and analysis of reviews.
By implementing “ReviCo” original incentive campaign, we will collect good reviews from users without burdening business operators. User attributes such as age and gender can be freely set by business operators, and evaluation items such as comfort and cost performance can be collected.
By collecting a lot of word-of-mouth, you can solve your concerns, and by finding word-of-mouth of users with similar situations and worries, you can support consumers’ shopping on the Internet.
In addition, since NPS and shop reviews can be acquired, the collected customer feedback can be reflected in CS activation, staff motivation, and safe site creation, contributing to the improvement of loyalty. Recently, “Community Talk” was released, which can be used as a Q&A and fan community function. By activating user content on the site, we are also developing services aimed at improving the user’s purchasing experience and ultimately improving LTV.
Effect results and overview of “review optimization tool” “ReviCo” 【Benefits】
・About 1.9 times the conversion rate effect of reviews (ReviCo results) ・The number of posts increased by about 11 times after introduction (ReviCo results)
・ Percentage of high evaluations of ★ 5 and ★ Approximately 90% of the total (ReviCo results)
・In-house developed domestic service
・Automatic version upgrade
・A gift campaign for contributors will be shared by ReviCo, and all costs and operations will be borne by ReviCo.
・Easy installation by just setting a tag
[Standard functions and services]
・Automatic delivery of review request emails
・2 steps ・Simple review submission
・Present agent service
・Function to collect user attributes and evaluation items
・Review display function for items, categories, brands, new arrivals, rankings, etc.
・Google shopping cooperation
・Tag summary display function by text mining
・Review promotion function at the time of revisit
・LINE linkage option
・ Barcode reading review browsing / posting function (omni-channel compatible) give a review
Collect: Automatic delivery of review request emails, implementation of ReviCo’s unique incentive campaign
Find: Enhanced functions such as narrowing down and pick-up reviews, and easy extraction of voice of the customer (VOC)
Attractive: Reviews can be appealed in various ways, such as rankings and image lists, and it is also possible to post staff reviews and staff recommended products.
▼ ReviCo service site
Service introduction page: https://www.revico.net/
Company Profile of ReviCo Inc.
Trade name: ReviCo Co., Ltd.
Date of establishment: October 19, 2022
Capital: 50 million yen
Location: Shibuya Cross Tower, 2-15-1 Shibuya, Shibuya-ku, Tokyo Representative Director: Naoki Takahashi
About “ecbeing Co., Ltd.”
Name: ecbeing Co., Ltd.
Established: October 2012
Head office: Shibuya Cross Tower, 2-15-1 Shibuya, Shibuya-ku, Tokyo Representative: Masaya Hayashi, President and Representative Director Shareholder Composition: SOFT CREATE HOLDINGS Co., Ltd. (TSE Prime Securities Code: 3371) *100% owned
Number of employees: 313 *As of April 1, 2022
Business description: One-stop provision of EC site construction, EC business consulting, EC site design production, EC
promotion/marketing, and EC dedicated infrastructure services For more information, please visit https://www.ecbeing.net/. ================================================== ============= ○ Inquiries regarding this matter
ec being Co., Ltd.
Person in charge: Takeshi Furuta
Phone: +81-3-3486-2631 Fax: +81-3-5466-9480