Jasmy Co., Ltd.
DX Demonstration Experiment by Nippon Travel Agency and Jasmy Implementation of Membership Function Utilizing Blockchain Technology on the First Travel Media Site “Tripα”
– Proper use of personal information and maximization of media user value –
Nippon Travel Agency Co., Ltd. (Headquarters: Chuo-ku, Tokyo; Representative Director: Etsuko Koyano) and Jasmy Co., Ltd.
(Headquarters: Minato-ku, Tokyo; Representative Director: Kazumasa Sato) have announced a block on the travel media site “Tripα” for Japan Travel. Implemented member registration function using chain technology.
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From December 2021, Nippon Travel Agency and Jasmy will utilize “Jasmy Personal Data Locker” (hereinafter “PDL”), a personal information utilization service that uses Jasmy’s blockchain technology, to promote digital transformation (hereinafter “DX”). ) are under review. This time, as the first stage of practical application, the member registration function linked with PDL will be implemented as an initiative to improve the customer experience using digital technology to provide a new user experience on the travel media site “Tripα” of Japan Travel. has been implemented, and we have started accepting new member registrations from November 9, 2022.
▼ What Nippon Travel and Jasmy aim to realize by implementing functions By registering as a new member of Tripα linked with Jasmy’s “PDL”, Tripα members who have registered as members can now have their own page on the site. On My Page, you can use the new service “Clip”, which will be released at the same time, where you can save your favorite articles.
Until now, it was common practice on the Internet for customers’ personal information to be kept by business operators and managed on servers prepared by the business operators. However, in Tripα, by using the “PDL” mechanism, which allows customers to manage and utilize important personal information related to the customer’s sensitivity, it is possible to entrust the management and utilization of personal information to the business operator. We have introduced a mechanism that allows customers to use web services in a safe and secure environment.
Furthermore, in the future, we will apply the mechanism of “PDL” and expand the information provision function that contributes to the improvement of usability, such as “AI recommendation” that analyzes the interests and concerns of each member. , We will promote efforts to create new customer experiences using blockchain technology such as UGC (User Generated Contents), which is created through the active participation of members, and communityization.
◎ Specific use cases (planned)
Posting reviews and photos of travel destinations that only you know about and recommended travel destinations
Participating in surveys and polls
Suggestions and recruitment of travel plans
Support for travel destinations, regional support, etc.
We plan to create user content in conjunction with “PDL” and provide incentives such as coupons to members who have cooperated in content creation.
What is Tripα
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Tripα official website https://www.nta.co.jp/media/tripa/
Tripα Official Instagram https://www.instagram.com/tripa.official/ Information of + α for your trip!
Tripα is a travel media site operated by Nippon Travel Agency. Based on the concept of “useful information for travel delivered by travel professionals”, we constantly send out all kinds of
travel-related information such as sightseeing, gourmet, and experiences. We will help you have a wonderful trip by delivering +α information that will make your trip richer just by knowing a little before and during your trip.
About Jasmy Corporation
Jasmy Corporation is a company that develops and provides IoT platforms. When all kinds of things are connected to the Internet, “clothing, food, housing, and movement”, which are closely related to people’s lives, will change greatly. Jasmy’s mission is to create and provide a system (platform) that allows anyone to use things easily, safely, and with peace of mind. Today, important data generated from our daily lives tends to be occupied by a limited number of companies. One of the purposes of the Jasmy Platform is to restore data sovereignty to the original owner and to use individual data safely and securely. For that reason, Jasmy will combine IoT with blockchain technology and prepare a platform that can be widely used beyond the boundaries of industries and industries based on unprecedented ideas. Jasmy’s team consists of members with diverse and rich experience in electronics, mechanics, communications, devices, system integrators, designers, etc., and we will provide the best IoT platform for each customer around the world.
Jasmy Corporation Official Website: https://www.jasmy.co.jp/ About Nippon Travel Agency Co., Ltd.
Established in 1905, Nippon Travel Agency is Japan’s oldest
comprehensive travel agency. For the past 117 years, we have focused on tourism as the core of our business. In the new era of post-corona, many new social issues and values will emerge from regions to nations. Looking ahead to the next era, as a corporate group that realizes the value our customers seek, we will continue to work together with our alliance partners to contribute to the resolution of social issues. Through this process, we will evolve into a “solution company for customers and local communities” that creates new value beyond the framework of the “travel industry”.
Details about this release:
https://prtimes.jp/main/html/rd/p/000000043.000025296.html