Mitsubishi Heavy Industries, Ltd. Mitsubishi Heavy Industries, a new version of its TV commercial will begin nationwide broadcasting on November 11. Together with actress Mei Nagano, we will go on a journey to find out what carbon neutrality is.

Mitsubishi Heavy Industries, Ltd
Mitsubishi Heavy Industries, a new version of its TV commercial to begin nationwide broadcasting on November 11. Along with actress Mei Nagano, she sets out on a journey to find out what carbon neutrality is.

◆ Comical performance with the French bulldog “Sustainable-kun” with the theme of “Let’s live carbon-neutral.”
◆ Exploring the city as a “traveler looking for carbon neutrality” and communicating our decarbonization-related initiatives that support social infrastructure
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Mitsubishi Heavy Industries, Ltd. (MHI) will broadcast a new version of its television commercial (TV-CM), “Carbon-Neutral Traveler,” which conveys its efforts to realize a carbon-neutral society, nationwide from November 11 (Friday). except some regions).
This TV commercial is based on the theme of “Let’s live in a carbon-neutral way.” Actress Mei Nagano, who plays the leading role, along with French bulldog “Sustainable-kun (Bull-kun)”, what carbon neutral is. It is the content of going on a journey to find. Mr. Nagano, who is looking for Mitsubishi Heavy Industries’ technology to “reduce, not emit, collect and use” CO2 when generating and using energy, calls for a carbon-neutral lifestyle for the sake of the earth and the future. The appearance is impressive.
The highlight is the dialogue between Mr. Nagano, who is dressed in an adventurer-like costume, and his “travel buddy,” Bull.
You can enjoy comical scenes in various situations, such as lying down on the grass and having a conversation, or observing the city using binoculars. Among them, Mr. Nagano’s refreshing smile shouting “Carbon Neutral!”
MHI will promote both energy and labor savings and decarbonization through the “Energy Transition” set forth in its medium-term management plan, “2021 Business Plan,” and the “smartification of social infrastructure.” We will contribute to the realization of a carbon-neutral society by achieving net zero CO2 emissions in 2020. https://www.mhi.com/jp/news/pdf/221111.pdf
■Carbon Neutral Traveler Edition (30 seconds)
https://youtu.be/aAqY55Xyukw
■Carbon Neutral Traveler Edition (15 seconds)
https://youtu.be/bMwZBVwnZ8s
Details about this release:
https://prtimes.jp/main/html/rd/p/000000433.000025611.html


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