Nagoya Railroad Co., Ltd.
Three private railway companies in Okazaki, Hamamatsu, and Shizuoka, where Taiga Drama Hall will be built, will jointly develop souvenirs related to Ieyasu Tokugawa.
This time, Nagoya Railroad Co., Ltd. (Headquarters: Meieki,
Nakamura-ku, Nagoya City President Hiroki Takasaki), Enshu Railway Co., Ltd. (Headquarters: Asahimachi Nakamura-ku, Hamamatsu City President Koji Maruyama), Shizuoka Railroad Co., Ltd. (Headquarters: Aoi Shizuoka City) Toshiyuki Kawai, President and CEO of Ward Takajo) will collaborate with the three companies on the occasion of the broadcast of the 2023 Taiga drama “Dosuru Ieyasu” and create original souvenirs related to Tokugawa Ieyasu through group companies in order to liven up each region. co-developed.
As the first product, we will be selling two types of original products from November 25th (Friday), “Tenka Touitsu Shusse
Kasanemochi” and “Kinako Senbei”. Each product has a taste and packaging that makes use of the characteristics of each region, making it a perfect souvenir product, and will be sold with different flavors and designs in each area of Okazaki, Hamamatsu, and Shizuoka. In addition, the three companies will continue to work together to release second and third original products. In addition to souvenirs, we plan to announce plans in collaboration with the three company groups in the future.
“Product details are as follows.”
1. About “Tenka Unification Successful Layered Mochi”
Product overview: A product where you can enjoy the local flavors of Okazaki, the birthplace (Haccho miso mochi), Hamamatsu, the place of success (mandarin orange mochi), and Tenka Taihei, Suruga (matcha azuki mochi).
Sales price: 900 yen including tax (10 pieces x 3 types set) Sales start: Friday, November 25
2. About “Kinako Senbei”
Product Description: From the episode that Tokugawa Ieyasu was very pleased with the kinako mochi that was presented, Tokugawa Ieyasu’s childhood Takechiyo (Okazaki), adolescent Ieyasu (Hamamatsu), and Ogosho Ieyasu (Shizuoka) ) is a kinako rice cracker with a package design.
Sales price: 400 yen including tax (various)
Sales start: Friday, November 25
3. Sales store
[Inquiries about products]
(Okazaki area) Meitetsu Restaurant Co., Ltd. Highway Division Maekawa/Hamasaki TEL 0586-85-5607
(Hamamatsu area) Entetsu Department Store Co., Ltd. MD Strategy Department Sato TEL 053-457-5311
(Shizuoka area) Shizutetsu Retailing Co., Ltd. Tourist Shop Division Sekimoto/Makino TEL 054-260-6914
Details about this release: