New Balance Japan Co., Ltd. New colors based on the design concept of “water and earth” from New Balance “90/60” that rebuilds evolution and tradition

New Balance Japan Co., Ltd.
Introducing new colors based on the design concept of “water and earth” from New Balance “90/60” that rebuilds evolution and tradition
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“90/60 (Ninety Sixty)”, which appeared as a new lifestyle model in July 2022, is the 900 series that represents the brand as a flagship model of New Balance, and the running shoes “860” in the early 2000s. Inspired by the footwear of the past, it takes elements that are familiar to it and transforms them into a new style that is more modern and expressive. The N logo with different designs on the inside and outside, the midsole design that exaggerates each model that was the source of inspiration, and not only the fresh design, but also the shock-absorbing material ABZORB on the midsole makes it comfortable to wear. are also upgraded. The latest product comes in two nuanced colors based on the design concept of “water and earth.” It will be on sale from Saturday, December 3rd at the New Balance Official Online Store, New Balance Official Store, and some stores.
The new color is a combination of high-quality nubuck and mesh upper, and two colors are available: a nuanced color with a soft impression inspired by the design concept of “water and earth” and a deep color. Product number: U9060
Width/Size: D/22.5-29.0, 30.0cm
Price: 18,700 yen (tax included)
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-Important-Regarding efforts to prevent the spread of infectious diseases at the New Balance Official Store


We ask for your understanding and cooperation for the health and safety of our customers and employees.
▼ About New Balance
Headquartered in Boston, Massachusetts, New Balance is committed to “exercising responsible leadership, being proud to wear by athletes, proud to create by employees, and proud to embrace by the community. The mission of the company is to establish a global brand. Established in 1906 as a manufacturer of arch support insoles and corrective shoes that cure flat feet, etc., and now as a leading athletic brand company, we are developing footwear and apparel for running, lifestyle, tennis, baseball, football, and golf. doing. “Made in U.S.A.”, which has been manufactured in the United States for over 75 years, is a premium collection with a domestic production ratio of over 70%. New Balance has five factories in New England, USA and one in Frimby, UK, and employs more than 7,000 people worldwide. Global sales in 2021 are reported at $4.4 billion.
For more information on New Balance, please visit ▼ New Balance Japan Official Facebook Page URL:
▼ New Balance Japan Official Twitter @newbalance_jp URL:

▼ Membership service “myNB”
[General customers] New Balance Japan Co., Ltd. Customer Service Office 0120-85-7120

Details about this release:


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