“November 29th (Tuesday) How to capture seniors’ web usage and purchasing behavior” seminar announcement

Lixis Co., Ltd.
“November 29th (Tuesday) How to capture seniors’ web usage and purchasing behavior” seminar announcement

Lixis Co., Ltd. (Headquarters: Minato-ku, Tokyo, President: Yuko Sasaki, hereinafter Lixis) will hold a free online seminar as the title suggests. Business managers and business managers who are promoting market development for seniors, even though they know that it will expand in the future, the speed of market development is not increasing, the target is not visible, and the needs are not clear enough. For those of you who feel like, this is the content you want to see. Please join us for this opportunity.
The term “smart seniors” has become a hot topic, and more seniors in Reiwa are becoming more familiar with IT than we imagine.
Nonetheless, there are points to keep in mind that are unique to the senior market, such as the need for support and encouragement for smooth use.
In addition, our own research has revealed behavioral patterns that are different from those of the working generation, as well as unexpected characteristics unique to seniors.
We will talk about the real IT utilization situation of seniors from the unique perspective of Lixis, who knows the senior market. [Seminar content]
■ How to understand seniors’ web usage and purchasing behavior *The content will be the same as the seminar held on October 3rd. ■ Date and time
Tuesday, November 29, 2022 13:00-14:00
■ Viewing method
Delivered via Zoom
■ Application
Please apply from this “participation application form”.
■ Participation fee
■ Participation target
For managers and business managers
*We do not allow competitors to participate. Please note.
[About Lixis Co., Ltd.]
With the vision of “A world where ‘everyone’s story’ shines in the age of super-aging.” is supporting
See https://www.lyxis.com/ for details.
Senior business creation support project: research@lyxis.com About senior business creation support project:
Details about this release:


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