Persol Career Co., Ltd. Released the first commercial video for the HiPro brand, which supports the comprehens ive utilization of professional human resources, “Professional human resources that accelerate business”

Persol Career Co., Ltd.
Released the first CM video of the brand “HiPro”, a brand that supports the comprehensive utilization of professional human resources, “Professional human resources that accelerate business” -Utilization of professional human resources as a way to solve complex and diverse business issues-

“HiPro”, a comprehensive utilization support brand for professional human resources operated by Persol Career Co., Ltd., which provides job change services such as “doda”, is the brand’s first commercial video ” “Professional human resources that accelerate business” will be distributed from November 11, 2022 (Friday).
This commercial video expresses the world view that “HiPro” brings, where business is accelerated by utilizing professional human resources to solve business problems that are becoming more complex every day.
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■CM video story
A conference room in a certain office. A project member who looks like the project is not progressing well.
“Professional human resources” appear briskly there. As soon as he joined, the speed of the surrounding members began to accelerate as if a switch had been flipped. Members working energetically, the sound of writing on a glass board, the sound of typing on a computer, the sound of pouring coffee, and other environmental sounds in the office create a pleasant rhythm, and the project progresses in a lively meeting room.
■ Public information
・Distributed on YouTube and other media from Friday, November 11, 2022. *You can also watch this commercial video from the official YouTube channel “HiPro” from 13:00 on the same day.
URL: https://youtu.be/iqZBj_QINBA
■ CM video cut
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■ About “HiPro”, a comprehensive utilization support brand for professional human resources – https://hipro-job.jp/
With the advent of the era of 100-year lifespans and the spread and permeation of remote work due to the corona crisis, the way we work and the way we are employed are changing dramatically. The environment surrounding companies is changing dramatically, and the industrial structure is also changing. Under these circumstances, in order to solve complex business issues, there are situations where employment contracts between companies and employees alone cannot handle them. The service brand “HiPro” was born to change this situation and make new human resource utilization (talent sharing) commonplace. “HiPro” is a brand purpose to “liberate skills and diversify society.” Companies can meet the human resources necessary to solve problems, and individuals can find projects that match their skills. , the industry’s first comprehensive utilization support brand for professional human resources. With the development of HiPro, we will diversify society by increasing the options for individuals who want to expand their possibilities while making use of their experience and skills, and for companies that want to respond to increasingly complex issues.
About Persol Career Co., Ltd.- https://www.persol-career.co.jp/- Persol Career Co., Ltd.’s mission is to give people the power to make “work” their own. offers. In May 2022, we will launch “HiPro”, a brand that supports the comprehensive utilization of professional human resources, and will enter the side business and freelance fields in earnest. We will use the collective strengths of the Group to create social value that focuses more than ever on the “work” of individuals, face social issues head-on, and aim to realize a society in which all “work” leads to smiles.
About our mission: https://www.persol-career.co.jp/mission_value/detail/ Details about this release:
https://prtimes.jp/main/html/rd/p/000000573.000022215.html


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