Shiseido Co., Ltd. The joy of having the sun on your side. Bouncing and shining with sun skin care. A new suns creen series from Clé de Peau Beauté will be released on February 21, 2023 (Tuesday)

Shiseido Co., Ltd.
The joy of having the sun on your side. Bouncing and shining with sun skin care. A new sunscreen series from Clé de Peau Beauté will be released on February 21, 2023 (Tuesday)

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Shiseido’s global luxury brand “Clé de Peau Beauté” is a sunscreen cream and lip balm [all 3 products, reference retail price 5,500 yen to 11,000 yen ( Tax included)] will be released nationwide on February 21, 2023 (Tuesday).
* Prices are reference retail prices (may vary depending on the store) ◆Adaptable Inshield Technology, which focuses on the skin’s natural defense power. A series of sunscreens with double protection that protects the skin from both sides.
◆ Equipped with technology that selects and captures light that is good for the skin while protecting the skin from sunlight.
◆Contains Moroccan thyme extract GL (moisturizer) (wild thyme extract, glycerin) to maintain a healthy skin environment.
Developed through 40 years of skin research, this sun skin care product is a step above the rest.
[Product overview] * Prices are reference retail prices (may vary depending on the store)
■ Product name, capacity, price
[Image 2d5794-2308-6c58775fb701eb0dc9f8-1.jpg&s3=5794-2308-66c31319f5a3b4143b056d5e0278b3c8-400x850.jpg
Clé de Peau Beaute Crème UV n
-Sunscreen cream (for face and body)-
SPF50+/PA++++
50g
11,000 yen (10,000 yen excluding tax)
■ Product features
Proprietary technology that focuses on the skin’s natural defense power, Adopting adaptable inshield technology, while protecting the skin from the sun, A sunscreen equipped with technology that selects and captures light that is good for the skin.
The cream-like texture fills with moisture every time you use it, Fine wrinkles due to dryness are inconspicuous * 1, leading to firm, elastic and glowing skin.
outstanding response
○ Daily use protects the skin from dryness caused by external factors such as UV rays and keeps the skin healthy.
○ It protects the skin firmly from UV rays that damage the skin, such as UVA that reaches deep into the skin and damages it, and UVB that easily causes inflammation on the surface in a short time.
○ Cares for dry damage caused by sunlight including ultraviolet rays, infrared rays and blue light.
○ It is a sunscreen cream equipped with a technology that selects and captures good light. Makes skin look beautiful and smooth.
○ The moment you put it on, your skin is filled with moisture and the moisturizing feeling lasts for a long time. Leaves skin looking beautiful and radiant without whitening.
○ It improves the adhesion and glue of foundation, and can also be used as a makeup base.
○ Makes fine wrinkles due to dryness inconspicuous * 1 and leads to youthful skin.
*1 Efficacy evaluation test completed
Technology and ingredients that bring intelligence together
○ Adaptable in-shield technology, a unique technology that focuses on the skin’s natural defense power, is adopted. Contains Moroccan thyme extract GL (moisturizing) (wild thyme extract, glycerin) to maintain a healthy skin environment.
○Contains rich vitality botanicals (moisturizing) (Ginseng extract, mangosteen extract, European beech bud extract, psycho extract, glycerin) that focus on skin problems such as dryness caused by UV damage.
○ Take care of your skin with a prescription that contains 50% skin care ingredients.
○ Contains a unique ingredient, Skin Illuminator (moisturizing and skin conditioning) that focuses on “skin intelligence * 2”.
(Hydrolyzed silk, hydrolyzed conchiolin, theanine, angelica extract, perilla extract, glycine, glycerin, PEG/PPG-14/7 dimethyl ether, trehalose)
*2 “Skin intelligence” is the key to maintaining beautiful radiance throughout life, which all people are born with.
The joy of responding to your skin
○ The light and creamy texture envelops the skin, giving it a non-sticky, velvety smooth feel for an elegant skincare experience. ○ A graceful fragrance inspired by rare orchids and natural roses, full of pure gentleness.
○ Non-comedogenic and allergy tested
(This does not mean that all people will not get acne or have allergies.) -how to use-
●When using on the face and neck, take an appropriate amount at the end of your morning care routine and apply evenly.
●When using a make-up base, use it before applying a make-up base. ●When using on the body, take a straight line from the container onto the skin and spread it in a large circle with the palm of your hand to spread it evenly.
●We recommend using a makeup remover when washing your face. The body can be removed smoothly with a body cleanser.
●Reapply as needed after sweating or wiping with a towel.
■ Product name, capacity, price
[Image 3d5794-2308-e6fa580fb813b5d8ae82-8.jpg&s3=5794-2308-cf40e33c19b51bf71e266015dd3810ce-620x1450.jpg
Clé de Peau Beauté Soin Protectour Lavre
-Lip balm-
SPF30/PA+++
4g
6,600 yen (6,000 yen excluding tax)
Clé de Peau Beauté Soin Protectour Reble (refill)
-Lip balm-
SPF30/PA+++
4g
5,500 yen (5,000 yen excluding tax)
■ Product features
Proprietary technology that focuses on the skin’s natural defense power, A lip balm that uses adaptable inshield technology to protect the lips from the sun while selectively capturing good light for the lips. The texture that melts the moment it touches your lips is available 24 hours a day.
With a glossy finish that fills with moisture every time you use it and dullness is not noticeable,
Leads to lips with a clear impression.
outstanding response
○ Daily use protects the skin from dryness caused by external factors such as UV rays and keeps the skin healthy.
○ Protects lips from UV rays that damage the skin, such as UVA that reaches deep into the skin and damages it, and UVB that easily causes inflammation on the surface in a short time.
○ Cares for dry damage caused by sunlight including ultraviolet rays, infrared rays and blue light.
○ A lip balm equipped with a technology that selects and captures good light. Makes your lips look beautiful and smooth.
○ 24 hours a day.
○ Every time you use it, it will lead to lips with a clear impression with a glossy finish that does not stand out dullness.
○ By applying it so that it protrudes from the contour of the lips, it makes fine wrinkles due to dryness of the skin around the lips less noticeable*. *Efficacy evaluation test completed
○ It can be used as a base for lipstick by smoothing the base of layered lipstick.
Technology and ingredients that bring intelligence together
○ Adaptable in-shield technology, a unique technology that focuses on the skin’s natural defense power, is adopted. Contains Moroccan thyme extract GL (moisturizing) (wild thyme extract, glycerin) to maintain a healthy skin environment.
○ Formulated with multi-botanic infusion (moisturizing) (tormentilla extract, hawthorn extract, glycerin) that focuses on a wide range of lip problems.
○ Take care of your lips with a formula containing 70% skin care ingredients. The joy of responding to your skin
○ With a smooth velvet-like texture, it spreads as if it melts the moment it touches the lips, bringing comfort.
○ It is a fragrance that blends natural rose oil.
○ Allergy tested (not all people are allergic).
-how to use-
●Put the stick out 2-3mm and apply it directly to your lips. Layer up as needed. You can also care for the area around your lips by applying so that it protrudes from the outline of your lips.
Cle de Peau Beaute brand site
https://www.cledepeau-beaute.com/jp/?rt_pr=trm33
▼ News Release
https://corp.shiseido.com/jp/news/detail.html?n=00000000003524&rt_pr=trm33 ▼ Shiseido Corporate Information
https://corp.shiseido.com/?rt_pr=trm33
Details about this release:
https://prtimes.jp/main/html/rd/p/000002308.000005794.html


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One thought on “Shiseido Co., Ltd. The joy of having the sun on your side. Bouncing and shining with sun skin care. A new suns creen series from Clé de Peau Beauté will be released on February 21, 2023 (Tuesday)

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