JKND JAPAN Co., Ltd.
Street brand “thisisneverthat” from Seoul, South Korea opens its first overseas flagship store
Street brand “thisisneverthat” established in Seoul, South Korea in 2010 opens its first official online store and flagship store in Japan.
On October 15, 2022, the street brand “thisisneverthat” from Seoul, South Korea opened its first official online store and flagship store in Japan in Harajuku (Urahara).
We specialize in mixing modern trends based on Korean youth culture of the 90s, which was influenced by American and Japanese fashion culture.
This brand is also attracting attention for collaboration items with famous brands such as “New Balance”, “Converse”, “GORE-TEX”, and “Pokemon”.
The online store offers a full lineup of products, with the exception of some products. The floor has a mortar-like cool interior structure. [Image 4
The location is the shopping area of Harajuku, where street brands and sneaker shops are lined up.
thisisneverthat(R) Tokyo Flagship Store
Address: 1/2F, 4-27-6 Jingumae, Shibuya-ku, Tokyo
Instagram: this is never that
Online Store: https://thisisneverthat.jp
Details about this release: