Summit Co., Ltd. Due to the cancellation of the “Omiya Hachimangu Suginami Hanagasa Festival” this year, we will hold the “Suginami Hanagasa Festival at the Summit this year” in the store.

Summit Co., Ltd.
Due to the cancellation of “Omiya Hachimangu Suginami Hanagasa Festival” this year, we will hold “This year’s Suginami Hanagasa Festival at the summit”

The Omiya Hachimangu Suginami Hanagasa Festival, which has been held by the Summit every December at Omiya Hachimangu Shrine in Suginami Ward, Tokyo since 1990, has been canceled this year as well, from the perspective of preventing the spread of new coronavirus infections. has been decided. However, since the festival is enjoyed by more than 20,000 people every year, we wanted to give you a little taste of the atmosphere of the Hanagasa Festival. We will continue to hold a fun event that customers can participate in, titled “Suginami Hanagasa Festival at the summit this year”.
Also this year, we decided to provide 4 elementary schools in the vicinity of Omiya Hachimangu Shrine with the charity simmered sweet potatoes distributed at the Hanagasa Festival as school lunches. (The photo is from last year.)
[Image 1

1. Implementation period
December 10th (Sat) (In-store decorations and some of the events will be held from December 3rd.)
2. Implementation store
Summit store:
Nishi Eifuku Store, Izumi Store, Myohoji-mae Store, Takaido East Store, Narita East Store, Nakano Minamidai Store
Nishi-Eifuku Ekimae store, Izumi
3. In-store planning
・Distribution of leaflets
A 10-page booklet will be distributed at the store that introduces why the Summit started the Hanagasa Festival in 1990, past festivals, how to make imoni, a quiz, and Summit’s SDGs initiatives.
[Image 2

・Message planning, appearance panel
Continuing from last year, we asked customers to write a message on a flower-shaped sticker and paste it on the flower hat mount poster. We will carry out a plan to make a large flower hat with. In addition, we will also install the popular “appearance panel”. (The photo is from last year.)
[Image 3

・Children’s coloring book exhibition and quiz rally
Original coloring pictures will be distributed, and the “Children’s Coloring Exhibition” will be held from December 3rd (Sat). Also, on December 10th (Sat), a rally event will be held to search for “cute animals dancing Hanagasa Ondo” hidden here and there in the store, and prizes will be given to those who answer correctly.
[Image 4

・Sale of imoni set ・Distribution of imoni recipe cards
The “Hanagasa imoni set” will be sold only on December 10th (Sat) and 11th (Sun). A bottle of soy sauce-style seasoning “Aji Maruju”, which is familiar in Yamagata Prefecture, is included, and if you have mirin and sugar, you have all the ingredients for imoni for four people. In addition, we will distribute a recipe card at the store that reproduces the “Imoni” that is actually distributed for charity at the annual “Omiya Hachimangu Suginami Hanagasa Festival”.
(The photo is from last year. Please forgive us when we are out of stock.) [Image 5

・Other in-store decorations
The atmosphere of the festival will be livened up by introducing the actual festival in 2019, which was actually held on the in-store monitor (installed stores only) and pennants, and by welcoming the store manager and deputy store manager wearing happi coats.
[Image 6

Pennant example (part)
4. Providing boiled potato school lunches to elementary schools We will provide four elementary schools near Omiya Hachimangu Shrine with recipes and ingredients for simmered potatoes, which are distributed as charity at the Hanagasa Festival. On the day of the event, the manager (or deputy manager) of the Summit Store near the school will visit the school and talk about the Hanagasa Festival and Imoni during school lunches.
[Reference] About “Omiya Hachimangu Shrine Suginami Hanagasa Festival” This festival started in 1990 as part of the philanthropy (cultural promotion) activity and is held on the second Saturday of December every year at Omiya Hachimangu Shrine in Suginami Ward, Tokyo, where the head office is located. In addition to booths with the cooperation of business partners, events such as the Hanagasa dance parade and lottery by the Tokyo Hanagasa Association, local shopping
associations, business partners and Summit employees, etc., attract more than 20,000 people every year. It has become an early winter tradition.

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