Toshiba Data Corporation Toshiba Group, Link and Communication Participate! Demonstration experiment of AI proposal type health promotion program utilizing purchase data x health data as Oita Prefecture DX promotion project started at Super Hosok

Toshiba Data Corporation
Toshiba Group, Link and Communication Participate! Demonstration experiment of AI proposal type health promotion program utilizing [purchase data x health data] as Oita Prefecture DX promotion project started at Super Hosokawa

Toshiba Data Corporation (Headquarters: Minato-ku, Tokyo, CEO: Hiroaki Kitagawa, hereinafter referred to as “Toshiba Data”) and Super Hosokawa Co., Ltd., which operates three stores mainly in Nakatsu City, Oita Prefecture (Headquarters: Nakatsu City, Oita Prefecture) , Representative Director: Yui Hosokawa, hereinafter referred to as “Super Hosokawa”) is a member of the “Oita DX Co-Creation Promotion Project (Wakuwaku DX Oita)” that supports the digital transformation (DX) efforts of businesses in Oita Prefecture. As an adopted project, we will start a demonstration experiment of a proposal-type health promotion program that recommends products and exercise content that are useful for health promotion from November 28, 2022 (Monday). This program is an electronic receipt service “Smart Receipt (R)” of Toshiba Tec Corporation (Headquarters: Shinagawa-ku, Tokyo, President: Hironobu Nishigori, hereinafter “Toshiba Tec”) and Link and
Communication Co., Ltd. (Headquarters: Chiyoda-ku, Tokyo, President: Toshinari Watanabe, hereinafter referred to as “Link and
Communication”) is linked with the AI ​​health app “Karomama Plus” developed and operated, and the purchase data of customers who shopped at Super Hosokawa and “Karomama Plus”. It is a proposal-type health promotion program that analyzes nutrients based on the meal data recorded in “, and recommends products and exercise content that are useful for promoting health according to the individual from AI. [Image 1d105826-8-2215aa04f47e20701f74-4.png&s3=105826-8-fcccce201a549c3bce9e302cbac3905a-1100x475.png
(Collaboration scheme)
[Image 2d105826-8-676e00d33c87267a4b8c-1.jpg&s3=105826-8-abb2d8319303fdedf83f8dbe9263f131-1100x474.jpg
(Schematic)
Receipt data obtained from “Smart Receipt (R)” and actual meal data recorded in “Kalomama Plus” and vital data such as weight and number of steps are linked, and the optimal diet is based on the results of nutrient decomposition of the meal content. AI proposes information. By providing customers with useful information such as
nutrition-balanced recipes, food and product recommendations that are useful for promoting health, health content such as exercise menus, and guidance on participating in local events, Super Hosokawa’s philosophy of “everyday health.” We aim to realize the realization of “to create a city that is easy to live in for a long time.”
 This system is planned to be expanded not only within Oita
Prefecture, but also to supermarkets and local governments nationwide.

■ Demonstration experiment overview
Period: November 28, 2022 to February 28, 2023
Target stores: Super Hosokawa Manda store, Okidai store, Buzen store [Image 3d105826-8-399d080a583a3e947d1f-5.png&s3=105826-8-b1bb29ae0bb55c2a0c2dc14ae15fdf9e-1100x515.png
(screen image)

Overview of AI health app “Karomama Plus”
The AI ​​health app “Karomama Plus” developed and operated by Link and Communication Co., Ltd. is a B2B2C type health care app developed in collaboration with real organizations and facilities. AI characters in the app automatically provide personal health advice for daily diet, exercise, and sleep. “Karomama Plus” is currently focusing on four areas: “company/health insurance association,” “sports club,” “local government/smart city,” and “retail stores such as supermarkets and convenience stores.” It is used by many companies and local
governments, including more than 6,000 companies and health insurance associations, Renaissance sports clubs, and local governments and smart cities such as Kobe City and Kashiwanoha Smart City. We also provide health promotion programs and content that utilize PHR (personal health records) such as lifelogs.
Site URL: https://calomama.com/
■ Overview of “Smart Receipt (R)”
“Smart Receipt (R)” developed by Toshiba Tec Corporation is a service that digitizes detailed receipts for purchased products, which are usually provided on paper at the time of accounting, and manages and provides them as data at an electronic receipt center. Customers can check their purchase history on their smartphones at any time without having to keep paper receipts at hand, improving the convenience of shopping for customers and reducing the cost of issuing paper receipts and the environmental impact. I can do it.
Site URL: https://www.smartreceipt.jp/
* “Smart Receipt (R)” is a registered trademark of Toshiba Tec Corporation.

■ Overview of Oita DX Co-Creation Promotion Project (Springing DX Oita) Due to the spread of smartphones and the corona crisis, digitalization is progressing rapidly in various situations related to daily life, and game changes are about to occur in all industrial fields. In Oita Prefecture, businesses in the prefecture will maintain and strengthen their competitiveness through DX, improve productivity, and provide support to realize their vision (what they want to be), thereby improving the value of existing services and products. We aim to create a future where the quality of life of the citizens of the prefecture is improved.
Bring vitality to Oita Prefecture. As an important means to that end, this business promotes DX.
[Image 4d105826-8-d5e51c8b3a6b82a0951d-3.jpg&s3=105826-8-9baf375b7105df87d1d7ba41b9dc77f0-650x451.jpg

Details about this release:
https://prtimes.jp/main/html/rd/p/000000008.000105826.html


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