Press representative
HATRA × YOYOGI MORI “NINE HATRA” 2nd “ECHOKEEPER” announcement HATRA and YOYOGI MORI have collaborated to announce the second installment of the virtual wear “NINE HATRA”, “ECHOKEEPER”.

The avatar clothing brand “YOYOGI MORI”, where designers pursuing 3D character expression in VR present their own world view, has collaborated with the brand “HATRA”, which develops with the concept of “LIMINAL WEAR”, as a 3D model compatible with VRChat. The product group “NINE HATRA” will be developed, and the second product “ECHOKEEPER” will be released on December 22, 2022.
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Virtualware project “NINE HATRA” by HATRA and YOYOGI MORI
Focusing on the shape and ecology of pigeons, the most familiar bird to mankind, HATRA’s clothing, which was made of cloth, has been rewritten for 3D space.
“NINE HATRA” offers a design that affirms liminality, a borderline and ambiguous realm.

[Video 2: https://prtimes.jp/api/movieim.php?url=www.youtube.com/watch?v=oAv2JdHtFPE]

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・Product name: VRChat compatible 3D model “ECHOKEEPER”
・ Contents: VRChat compatible 3D model
・ Sales date: December 22, 2022 (Thursday)
・Price: 34,000 yen (tax included)
・Specifications: Compatible with VRChat Avatars 3.0 Compatible with PhysBone Compatible with Unity’s Humanoid format
・Product composition: Unity Package 5 points FBX in Unity Package 36 points Modification texture 59 points etc.
・ Sales location: BOOTH
・ Early purchase privilege: From December 22, 2022 (Thursday) to January 12, 2023 (Thursday), HATRA glasses 3D model Optical Sola / black-multi will be included in the product.
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One of the creators of the planning circle “Morion Airlines”. In charge of character drafts for “Mobile Suit Gundam Witch of Mercury” and character designs for the consumer game “Project GAMM”. https://twitter.com/m_o_g_m_o_g_555

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President of YOYOGI MORI CEO of Noriki Co., Ltd. 3DCG director “Prophet training school” “(Omitted) super countryman in the royal capital” “Notia” “Undone Kittens” “KRONOS” main models
“JOURNEY Story of Miracles and Battles in Ancient Arabian Peninsula” Art Director

Exhibition information
“ECHOKEEPER” will be exhibited in the exhibition room in the YOYOGI MORI exhibition world in VRChat and the NINE HATRA basement exhibition room.
Period: December 22, 2022 (Thursday) ~
Venue: VRChat World “YOYOGI MORI Avatar World” Exhibition Hall 2 Launch VRChat with “LAUNCH WORLD” from the link below and go to the entrance world.
*You can also come with a PC only.
https://vrchat.com/home/world/wrld_ed90b982-9a6e-456d-9efc-e04921311d64 [Image 6d87364-10-fc4edc06b1d4fdecf01b-4.png&s3=87364-10-586391e693c630b80b21e3493bfe6a87-2000x1125.png

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Brand “HATRA”
A fashion design label established in Tokyo in 2010. Using liminal wear as the theme, he designs and proposes clothes that affirm borderline and ambiguous realms by applying 3D simulation and other digital technologies.
Major exhibitions include “Future Beauty” (Museum of Contemporary Art Tokyo, 2011) / “JAPANORAMA” (Center Pompidou Metz, 2017) / “Making FASHION Sense” (HeK, Switzerland, 2020) / “Anatomy of Armor” ( 21st Century Museum of Contemporary Art, Kanazawa, 2022) / “New Art and Ecology” (Tokyo University of the Arts, 2022), etc.
From May 2020, a circle that transmits virtual fashion brands created by multiple designers and modelers. As of November 2022, eight clothing brands with different tastes such as “imiut”, “KRONOS”, “Forget-me-not”, “ALDMIX”, “FUYUMIDORI”, “Undone Kittens”, “JUMPY”, and “YUE”, and normal body balance and has a different line “CHIBI”. Each brand consists of a combination of individual designers and modelers, with an avatar representing the brand. In addition to the avatar production process, we are working in a team called “YOYOGI MORI” consisting of designers involved in various fields such as video and games, including motion and advertising video production. In 2022, we are also collaborating with apparel brands such as “Niar” and this time “HATRA”.
All avatars have common standards independently developed by YOYOGI MORI for their body and clothing, and avatars can easily change into different brands.
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Official SHOP (BOOTH): https://yoyogi-mori.booth.pm
Official Twitter: https://twitter.com/ym_Virtualwear
Activity information (pixivFANBOX): https://yoyogi-mori.fanbox.cc Official Discord: https://discord.gg/y4wGpbNXVP
*Noriki Co., Ltd., the publisher of the release, is a design company that creates characters in the animation and game industries, represented by Noriju, the president of YOYOGI MORI. I am also in charge of the administrative work of YOYOGI MORI.

Details about this release:


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