AWA Co., Ltd.
[Survey report] What is the most important thing when choosing a shampoo that you can buy for 500 yen or less? The first place was “gentle cleaning ingredients”!
The hair care information media “Hair Care Talk”
(https://haircare-talk.com/) operated by AWA Co., Ltd.
(https://a-w-a.co.jp/) is targeted at people in their teens and older all over Japan. We conducted a questionnaire survey on “What is the most important thing when choosing a shampoo that you can buy for 500 yen or less?”
We will publish the results.
Survey outline
Survey target: Women in their teens and older
Survey date: October 2022
Survey body: AWA Co., Ltd.
Survey method: Voluntary responses via the Internet
Number of people surveyed: 100 (women)
Survey method: Internet survey
Survey report: https://haircare-talk.com/500yen-shampoo-ranking/#index_id4 * When citing the results of this survey, please use the URL of “Hair Care Talk” (https://haircare-talk.com/500yen-shampoo-ranking/#index_id4). Summary of survey results
As a result of a questionnaire survey, “What is the most important thing when choosing a shampoo that you can buy for 500 yen or less?”, the first place was “gentle cleansing ingredients”.
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・I want to choose a shampoo that is additive-free, non-silicone, amino acid-based, and gentle on the hair and scalp even if it is cheap. (Female in her 40s)
・My scalp gets dandruff and itchiness if it is too stimulated, so I try to choose a shampoo that is mild and suitable for children (female in her 20s).
The first place was )
Company HP: https://a-w-a.co.jp/
Gray hair dye specialty beauty salon Somali:
https://a-w-a.co.jp/hennasalonsomari/
Details about this release:
https://prtimes.jp/main/html/rd/p/000000072.000107159.html