LINE Corporation
LINE Xenesis Signs Memorandum of Understanding with Onlife Inc. to Develop Aglet Cooperating in the development of “Aglet” for Japan using LINE Blockchain Aiming to improve the virtual fashion experience through collaboration with partner companies in Japan
LINE Xenesis Co., Ltd. (Location: Shinagawa-ku, Tokyo; President and CEO: Hitoshi Hayashi; hereinafter “LINE Xenesis”), which develops LINE’s crypto-asset business and blockchain-related business, has launched the world’s leading interactive sneaker game, “LINE Xenesis”. Onlife Inc. (“Onlife”), which operates “Aglet”, has signed a memorandum of understanding to develop “Aglet” using LINE’s
proprietary blockchain “LINE Blockchain” and to collaborate with domestic fashion brands. We will let you know.
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The LINE Group established the “LINE Blockchain Lab” in April 2018, and has been developing dApps using blockchain technology, distributed systems using P2P networks, and researching encryption technology. Developing our own blockchain “LINE Blockchain”, issuing our own crypto asset “LINK” based on it, operating the crypto asset trading service “LINE BITMAX”, NFT comprehensive marketplace “LINE NFT”, etc. We are developing various blockchain-related businesses.
LINE Xenesis has signed a memorandum of understanding to localize “Aglet” in Japan using “LINE Blockchain” and to collaborate with domestic partners. “Aglet” is an interactive sneaker that you can enjoy while alternating between virtual and real spaces, such as collecting sneakers digitally and walking in them virtually wearing sneakers of your favorite brands and designs. It’s a game. The number of downloads exceeds 4 million globally, and 15% of them are in Japan, and it is also very popular in Japan. A wide range of sneakers are available, from major brands to limited edition sneakers, and it is also attracting attention as a digital sneaker collection app. In the future, in addition to the development of “Aglet” for Japan on LINE Blockchain, the two companies will welcome domestic fashion brands as partners and offer virtual fashion experiences such as enjoying clothes and accessories provided by partner companies in “Aglet”. We will work together to improve.
Comment from Inkyu Lim, President and CEO of LINE Xenesis
“I am very happy to be able to collaborate with ‘Aglet’, which is very popular in Japan. ‘Aglet’ is not only a game, but also a virtual fashion that allows you to change your fashion in the virtual world, centered on sneakers, to your liking. We also provide high-quality services in other areas, and going forward, we plan to expand our partner companies as well as collaborate in the blockchain area developed by LINE, which has a base of 93 million people in Japan. In addition to Xenesis and Onlife, we would like to collaborate with various companies to create synergies in the three Web areas.” Comment from Onlife CEO Ryan Mullins
“Aglet is already a very popular service in Japan and other Asian countries, so I am confident that this collaboration with the LINE Group will lead to further growth. A seamless virtual and real experience. We believe that this partnership will be the first step in providing a better experience for all users.”
Going forward, we will continue to aim to provide blockchain services and technologies such as NFTs that can actually be applied to users’ daily lives, based on the concept of “LINE Blockchain that connects you to your daily life.”
■Overview of “LINE NFT”
LINE’s NFT comprehensive marketplace where you can purchase and trade NFTs with simple operations and payment methods. NFTs purchased through “LINE NFT” can be stored in the digital asset management wallet “LINE BITMAX Wallet”, which can be immediately registered with a LINE account used by approximately 93 million people in Japan, so users can easily store their NFT items. You can exchange or send with your LINE friends.
・ “LINE NFT” official website: https://nft.line.me
・ About “LINE NFT”: https://nft-blog.line.me/archives/13464458.html ・ How to open a “LINE NFT” account:
https://nft-blog.line.me/archives/14026072.html
・ Inquiries about “LINE NFT”: https://nft-biz.line.me
・About “LINE Blockchain”: https://blockchain.line.me/en/
■Overview of LINE Xenesis Corporation
(1) Name: LINE Xenesis Corporation
(2) Location: Sumitomo Fudosan Osaki Garden Tower 22nd floor, 1-1-1 Nishishinagawa, Shinagawa-ku, Tokyo
(3) Representative: President and CEO Lim Inkyu
(4) Business description: Operation of a crypto asset sales office and a holding company for blockchain-related businesses
(5) Capital: 8,160 million yen (as of April 16, 2021)
(6) Date of establishment: January 31, 2018
(7) Registration number: Crypto Asset Exchanger Director of Kanto Local Finance Bureau No. 00017
Details about this release:
https://prtimes.jp/main/html/rd/p/000004128.000001594.html