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“More than a coat, a Max Mara” Store event held at Max Mara Omotesando store

Max Mara Japan Co., Ltd.
“More than a coat, a Max Mara” Store event held at Max Mara Omotesando store An oversized photo booth using the icon coat fabric representing Max Mara has appeared

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The Max Mara Omotesando store is holding a “More than a coat, a Max Mara” campaign until January 31, 2023.
An oversized photo booth with Max Mara’s timeless icons as motifs will be set up, with 4 types of icons representing the brand “101801”, “Manuela”, “Ludmila”, and “Teddy Bear Coat”. is made using real fabrics and is designed so that you can enjoy taking pictures while wearing a Max Mara coat.
The campaign pays homage to the Iconic Coats campaign launched Fall/Winter 2022, which defines Max Mara’s style and creativity, integrity and authenticity, inclusion and quality, innovation and protection.
And the Max Mara Omotesando store is the teddy holiday season. We will introduce carefully selected gift goods inspired by “Teddy Bear Coat” that are perfect for the festive season.
Enjoy the holiday season at the festive Max Mara Omotesando store. [Image 2d8758-164-120c290d512c0a53c984-1.jpg&s3=8758-164-eebc41d9d71f91ff0387f20646a29148-1500x1000.jpg
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In addition, on Max Mara’s official LINE account, the adorable “Max The Teddy” AR filter is being distributed. At the Omotesando store, you can get limited designs. Please drop in at Max Mara Omotesando store at this opportunity.
“More than a coat, a Max Mara”
Period: December 6, 2022 – January 31, 2023
Place: Max Mara Omotesando store 1F 5-2-5 Jingumae, Shibuya-ku, Tokyo Details about this release: