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PetVoice Co., Ltd. Masanobu Takeda, Director, Executive Officer, Business Company COO of Money Forward, appointed Advisor of PetVoice

PetVoice Co., Ltd.
Masanobu Takeda, Director and Executive Officer of Money Forward and COO of Business Company appointed as Advisor of PetVoice

PetVoice Co., Ltd. is pleased to announce that Mr. Masanobu Takeda, Director and Executive Officer of Money Forward Co., Ltd., has been appointed as an advisor.
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■ Background
Under the slogan of “a healthy life for pets,” we have been monitoring the health of dogs and cats 24 hours a day through the provision of “PetVoice”, a dedicated activity meter for dogs and cats in
collaboration with veterinary hospitals. In the future, we will further strengthen and expand our collaboration with about 300 veterinary hospitals, and create a future where we can spend as long as possible with our beloved dogs and cats.
This time, PetVoice has about 20 years of experience and knowledge in multiple startups, and is currently the COO of Money Forward’s SaaS business. I have been appointed as an advisor. We would like you to be involved in PetVoice’s management support in various aspects, such as advice on PetVoice’s medium- to long-term management strategy and strengthening cooperation with partner veterinary hospitals. For more background, please refer to this interview article.
■ About Money Forward Mr. Takeda
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2001 Engaged in planning and sales at an Internet advertising agency. Joined Macromill Co., Ltd. in 2003 and became a director in 2008. Mainly in charge of the company’s business divisions, leading business strategy, personnel strategy, corporate integration, and new business development. In 2012, he moved to eole Co., Ltd. and worked as a director and manager of the corporate planning office. Joined Money Forward Group in 2017 after working as Director and CFO of Kravis Co., Ltd. in 2016.
Inaugural comment from Mr. Takeda
I am very happy to be appointed as an advisor to PetVoice. I myself am working on running pet media as my life work, hoping that I can help solve various problems related to pets that I learned while spending time with my dog. Founder Mr. Fukada’s strong desire and the “PetVoice” activity meter for dogs and cats developed from it will protect the health of many beloved dogs and cats, and will also make a major contribution to solving the problems of animal society. I’m sure. From now on, I would like to do my best to create the future that PetVoice is aiming for, while making use of the knowledge and networks that I have accumulated.
■ About PetVoice Co., Ltd.
“PetVoice”, a dedicated activity meter for dogs and cats, is a health management device that supports the healthy daily life of pets (dogs and cats). By quickly noticing minor abnormalities in pets that even pet owners who take care of their health on a regular basis are not aware of, it is expected that this will lead to preventive measures against aggravation of the disease.
Head office location: 2-7-8 Kyobashi, Chuo-ku, Tokyo FPG Links KYOBASHI 4F Established: July 6, 2020
Representative Director: Atsushi Fukada
Details about this release: