R/GA
NBA Year-end Fan Thanksgiving “Bokura no NBA” Twitter Manga Campaign, Film Released with Shing02’s Thoughts on the NBA with Over 30 Years of Fan History
Your tweet posted with the hashtag “#our NBA” might become a manga! ? Applications must be submitted by December 31st.
NBA Properties, Inc. (hereinafter referred to as NBA) has released a film (https://twitter.com/NBAJPN/status/1606231227752742912?s=20&t =dUVX2ClZJxva1MTpLon3lQ) has been released. RGA Tokyo Co., Ltd. (R/GA) collaborated on the planning and production.
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our NBA
For the “Bokura no NBA” campaign, fans can share their NBA-related episodes, such as how they became NBA fans and which active players they support, on the NBA Japan official Twitter account @NBAJPN (https://twitter.com). .com/NBAJPN), 15 episodes will be drawn by a manga artist and distributed from the same account.
In the film released today, hip-hop artist Shing02, one of the campaign guests, draws on the NBA’s inspiration so far. In addition, the song written for the film is a song filled with passion for basketball and the NBA.
Please post your NBA episodes with 8 days left until the campaign application deadline. We look forward to receiving your application. Campaign overview
From December 2nd (Friday) to December 31st (Saturday), follow the NBA Japan official Twitter account @NBAJPN (https://twitter.com/NBAJPN) on Twitter and use the hashtag “#Our NBA”. ”, Please post your own episodes. Participating cartoonists will create original cartoons for 15 episodes out of the episodes received and distribute them on the official NBA Japan Twitter account.
In addition to the 15 people who have been adopted, we will present the NBA Rakuten LEAGUE PASS Season Plan and NBA Store Voucher. Also, if you are a member of NBA Rakuten as of December 1, 2022, we will also send you a limited edition NBA75 ball. We plan to contact you via DM from the NBA Japan official Twitter account.
Also, please refer to the NBA Rakuten official announcement. URL: https://nba.rakuten.co.jp/news/9035
■Campaign participating guests (honorific titles omitted)
Shing02 (Twitter: https://twitter.com/Shing02)
Yuki Abe (Twitter: https://twitter.com/yvkiabe)
We are planning to have more people participate in the future. Please look forward to it.
About R/GA:
We, R/GA, are a global agency that designs businesses and brands for a more human future. With offices in 16 countries, we have been connecting new technologies and people for 44 years. At R/GA, a brand is not just something that connects people through advertising, but an operational system that builds relationships through various interactions. To that end, clarify the purpose of the company and design a mechanism to realize it. For us, the best work is when various people and skills are boldly intertwined and new things are created. R/GA is more than just a network of offices, it is a talented organization that creates new ideas through a global network of 1,600 people.
https://rga.com/
Details about this release:
https://prtimes.jp/main/html/rd/p/000000012.000077727.html