Savary Co., Ltd.
[Savari, an EC management agent] Mr. Hirofumi Okubo of Wasabi Co., Ltd. will be invited as a guest, and a video about the “EC reuse market” will be distributed twice on December 14 (Wednesday) and December 21 (Wednesday).
Information on the latest video distribution on the official YouTube channel “Mirai of EC”
Savary Co., Ltd. (Location: Chuo-ku, Tokyo: Representative Director Yasushi Fukuda), which specializes in the support area of EC business and provides total support for maximizing sales and profits, has a mission of “creating hope for the future of EC”. We will support you to raise the level of domestic EC skills.
Episode 170 “Future of EC”
Title: Change the used industry! What is the image strategy to unearth the 44 trillion yen market?
This time, the guest, Mr. Hiroshi Okubo, CEO of Wasabi Co., Ltd., gradually increased sales from the time when there was no know-how before the EC development period, and won the Shop of the Year in the second-hand section of Rakuten Ichiba for two consecutive years from the first generation. Currently, we are not only developing a centralized management system that specializes in overseas x reuse x technology, but also expanding the market from Japan to the world with a worldwide network. Currently serializing “Overseas EC Mall Countries Tour” in the Japan Net Economic Newspaper.
We asked Mr. Okubo about the EC reuse market.
Currently, the reuse market is expanding steadily, partly due to the rise of flea market apps such as Mercari.
According to Mr. Okubo, it is said that the reuse industry has 44 trillion yen of untapped assets. The range that can be taken is still wide, and it is said that the market will continue to grow in the future.
However, on the other hand, there is still a negative image of used products, and solving it will be the key in the future.
What is Mr. Okubo’s strategy to dig up the sleeping 44 trillion yen? Enjoy!
MC) Could you tell us about the current state of the reuse industry? ↓↓↓ Continued [Column]
https://savari.jp/columns/ecidentify/category/episode170/
[YouTube video]
00:00 Digest
00:21 Current status of the reuse industry
05:30 Image for reuse
07:05 Efforts to approach various age groups
09:42 Reuse of branded goods
11:32 Reuse market in China
13:12 Difficulty in purchasing reused products
[Video 2: https://prtimes.jp/api/movieim.php?url=www.youtube.com/watch?v=piXtWoSFC_c]
~The 170th guest~
Mr. Hiroshi Okubo
Wasabi Co., Ltd.
CEO
Started a career as a reuse business from a small second-hand clothing store. Established Wasabi Co., Ltd. to solve the work problems in the reuse industry that he himself experienced.
From the time before the EC development period when there was no know-how, sales gradually increased, and won the Shop of the Year in the second-hand Rakuten Ichiba category for two years in a row since the first generation.
Currently, we are not only developing a centralized management system that specializes in overseas × reuse × technology, but also expanding the market from Japan to the world with a worldwide network. Currently serializing “Overseas EC Mall Countries Tour” in the Japan Net Economic Newspaper.
\ Stay tuned for the second part of the YouTube distribution schedule! / 12/21 (Wednesday): Capture overseas demand that continues to grow with cross-border EC “Wasabi style” exhibited at multiple overseas stores Official channel overview “Future of EC”
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Savary Co., Ltd. provides total support for problems related to online shops is. Until now, we have invited many specialists as guests on YouTube “The Future of EC”.
We had a very informative talk about EC.
We will continue to utilize various experiences and know-how that will lead to solving the problems of our viewers.
We will support you to get it.
The distribution is every Wednesday at 18:00, and the podcast is also distributed at the same time as the YouTube distribution.
[YouTube]
https://www.youtube.com/c/EC%E3%81%AE%E6%9C%AA%E6%9D%A5
[Podcast]
https://podcasts.google.com/feed/aHR0cHM6Ly9hbmNob3IuZm0vcy81MGY0MWIxOC9wb2RjYXN0L3Jzcw?sa=X&ved=0CAMQ4aUDahcKEwjwu_zmz77xAhUAAAAAHQAAAAAAQAQ&hl=en NEWS/Press Release Savary Co., Ltd.
https://savari.jp/newsinfo/category/20221214/
Details about this release:
https://prtimes.jp/main/html/rd/p/000000013.000033158.html