mov Co., Ltd.
[Urgent Stage] Mr. Frank Walter, General Manager of the Global Business Division of “Japan Guide” will be on stage at the seminar “Thorough Inbound Forecast in 2023” hosted by “Visit Japan Lab”, the largest media in the inbound industry!
Specialists in “translation” and “writing” in multilingual support will be on stage urgently. Talking about the latest inbound measures for 2023 with Mr. Kawanishi of “Visit Japan Lab” and Mr. Takakura of “Japan Guide”
mov Co., Ltd. (Representative Director: Makoto Watanabe, Headquarters: Shibuya-ku, Tokyo, hereinafter mov), which operates Japan’s largest inbound comprehensive media “Visit Japan Lab”, has an emergency with the world’s largest English-language visit to Japan media “Japan Guide”. We will hold a seminar “Inbound Thorough Forecast in 2023!” The date is December 23rd (Friday) from 15:00 to 16:00, and the participation fee is free.
In the discussion of the third part of this seminar, Mr. Frank Walter, global business manager of Export Japan Co., Ltd., which operates “Japan Guide”, and an expert in “translation” and “writing” in multilingual correspondence, will be on stage. has been decided. We will talk about points to note and specific advice for actual promotion, such as posting and translation of promotions for inbound. Application URL
→ https://academy.kutikomi.com/seminars/2023inbound/?utm_source=pressrelease&utm_medium=prtimes&utm_campaign=2023inboundno2 ■ Background of the seminar
In October 2022, the border measures for tourists visiting Japan were finally relaxed, and inbound tourism resumed in earnest. In addition, on December 7th, China eased the “zero corona” policy, and attention is also focused on the future movement of easing immigration restrictions in China.
On the other hand, looking at current trends, it is important to keep in mind that unlike before COVID-19 (until 2019), when Asia accounted for the majority, the proportion of Western countries and Australia is relatively high.
Therefore, this time, the visit to Japan lab will hold an [Emergency seminar on the outlook for inbound trends in 2023] that will explain the current trends and future expectations.
Mr. Frank Walter, global business manager of Export Japan Co., Ltd., which operates “Japan Guide”, and an expert in “translation” and “writing” in multilingual correspondence, will be on stage during the discussion in the third part of this seminar. has been decided. Export Japan Co., Ltd. Global Business Manager Frank Walter
[Image 1
Since 2018, he has been in charge of the Japan Tourism Agency’s “Multilingual Commentary Development Support Project” and has been in charge of 29 areas, including Nikko Toshogu Shrine, Himeji Castle, and Toji Temple. In addition, in the GLOPAC project of the Financial Services Agency, I was in charge of content production from a native perspective, such as site planning.
We will talk about points to note and specific advice for actually promoting, such as posting and translation of promotions for inbound, mainly in Europe, the United States and Australia!
Application URL
→ https://academy.kutikomi.com/seminars/2023inbound/?utm_source=pressrelease&utm_medium=prtimes&utm_campaign=2023inboundno2 *The contents introduced on this page are subject to change without notice. ■ Seminar content/speakers
Part 1 – Latest Trends and Future Forecasts of Inbound Tourism First, Visit Japan Lab Kawanishi will explain the latest trends and future forecasts for inbound tourism.
Current trends in the number of foreign visitors to Japan
“Inbound trend forecast for 2023” based on data
In China, the “zero corona” policy is relaxed, and the move to relax immigration restrictions in the future
Speaker: Teppei Kawanishi, General Manager, Consulting Division, Visit Japan Lab, mov Co., Ltd.
[Image 2
After graduating from university, he was involved in communication and mobile content-related work from new graduates, and since 2014, he has been in charge of advertising and sales promotion from the launch of Wi-Fi applications for foreigners visiting Japan at a major
telecommunications carrier.
At that time, we actively promoted the game to foreign visitors to Japan, which was still an immature market at that time, and achieved a cumulative total of 2 million downloads, making it the largest number of users in Japan at the time.
Also engaged in big data seminars using Wi-Fi connection data and GPS data for local governments and government offices nationwide, as well as advertising alliances, planning and sales.
Currently, mov Co., Ltd. provides consulting to major companies and government agencies.
Part 2 – Inbound data from Europe, the United States and Australia and content that sticks
Next, Mr. Takakura, a Japan guide, will explain the inbound data of Europe, the United States, and Australia and the content that sticks out.
Reasons why we should pay attention to the European, American and Australian markets after COVID-19
Search trend data from Europe, the United States, and Australia (in Japan Guide, one of the world’s largest English-language visitor media to Japan)
“European, American and Australian market forecasts in 2023” based on data and qualitative information
What is “content that sticks” in Europe, the United States, and Australia? Speaker: Export Japan Co., Ltd. japan-guide.com Division Yusuke Takakura [Image 3
Assigned to the japan-guide.com business department from 2015. As a team leader from 2016 to the present, he is mainly in charge of advertising planning proposals and public relations.
Japan Tourism Agency, Ministry of the Environment, Kinki District Transport Bureau, Osaka Tourism Bureau, Chubu Economic Federation, Hokkaido Tourism New Organization Organization, central ministries and agencies, local governments, private companies such as TOTO, Softbank, etc. Web promotion business for Europe, America and Australia engaged. Until now, the entire japan-guide.com business division has been engaged in web promotion-related businesses, including video/article production, with an annual scale of 250 million yen.
Also, from 2018 to the present, he has been in charge of the work of the Japan Tourism Agency’s “Multilingual Commentary Development Support Project”, and has been engaged in budget management, execution management, etc. as the main point of contact between the Japan Tourism Agency, the secretariat, and the regional council.
Part 3 – Thorough predictions for inbound tourism in 2023! discussion Based on the contents of Part 1 and Part 2, we will discuss the forecast of inbound trends in 2023!
In Part 3, we will also answer questions from seminar viewers. Mr. Frank Walter will also explain points to note and specific advice for actual promotion, such as posting texts and translations for inbound promotions mainly in Europe, the United States and Australia. If you are worried about inbound measures, please apply for this opportunity to ask questions directly to experts.
■ Overview of the event
Organizer: mov Co., Ltd.
Speaker: Export Japan Co., Ltd. (japan-guide.com Division)
Date: Friday, December 23, 2022 15:00-16:00
Location: Online (Zoom)
Participation fee: Free
Application URL →
https://academy.kutikomi.com/seminars/2023inbound/?utm_source=pressrelease&utm_medium=prtimes&utm_campaign=2023inboundno2 【Company Profile】
Company name: mov Co., Ltd.
Location: Shin Building 4F, 3-17-4 Shibuya, Shibuya-ku, Tokyo Representative: Makoto Watanabe
Established: September 2015
URL: http://mov.am/?utm_source=pressrelease&utm_medium=prtimes&utm_campaign=2023inboundno2 Business description:
Operation of word-of-mouth website batch management tool “Kyumu.com”
URL: https://kutikomi.com/?utm_source=pressrelease&utm_medium=prtimes&utm_campaign=2023inboundno2 Operation of “Mouth Labo”, a store information media specializing in MEO and word-of-mouth marketing
URL: https://lab.kutikomi.com/?utm_source=pressrelease&utm_medium=prtimes&utm_campaign=2023inboundno2 Operation of “Visit Japan Lab”, one of the largest media in the inbound industry
URL: https://honichi.com/?utm_source=pressrelease&utm_medium=prtimes&utm_campaign=2023inboundno2 Operation of “Visiting Japan.com”, a document request site
specializing in inbound measures
URL: https://service.honichi.com/?utm_source=pressrelease&utm_medium=prtimes&utm_campaign=2023inboundno2
■ Inquiries about this release
Person in charge: Ishibashi
Email address: pr@mov.am
Phone number: 03-6822-0760
Details about this release:
https://prtimes.jp/main/html/rd/p/000000157.000024246.html
MAIL:cr@prtimes.co.jp