General Incorporated Association Resort Tourism Association Creation of tourism tackled by Goto City, Nagasaki Prefecture, which is currently attracting attention-Goto tourism strategy with fishing as a key-Held on Friday, January

Resort Tourism Association
-Online seminar-Creation of tourism in Goto City, Nagasaki Prefecture, which is currently attracting attention-Goto’s tourism strategy with fishing as a key-Held on Friday, January 27 (13:00-14:30)
*Participation fee is free. Now accepting applications for
participation!
To revitalize local tourism resources and increase added value
The “Resort Tourism Association” (Location: Koto-ku, Tokyo,
Representative Director: Mayuko Michikoshi), which proposes long-stay resort tourism to the region, has recently decided to revitalize local tourism resources and add high value. An online seminar was held on January 27 (Friday) (13:00-14:30) to introduce Goto City, Nagasaki Prefecture’s efforts to make it a fishing resort. Participation is free of charge and registration is now open.
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Goto City in Nagasaki Prefecture, which is currently attracting attention as the stage for NHK’s morning drama currently being broadcast, created an “all-in-one fishing” business last year as part of a new tourism strategy, focusing on Goto’s fishing experience. . Goto City was originally called the “holy land of fishing,” and is gaining popularity among maniacs for its premium fishing experiences that can only be enjoyed in Goto, such as the fishing grounds where abundant fish species can be caught and the dynamic nature.
Therefore, this time, the city created the same business to reconsider such a wonderful experience value as a unique tourism resource of Goto and to make more active use of it in domestic and overseas tourism strategies. Not only can tourists and beginners of fishing easily enjoy fishing in the “sacred land” of Goto, but the fish they catch can be cooked and eaten at a local restaurant. It is an attractive content for tourists.
In addition, in this business, we have built a strong support system through organic cooperation and cooperation with local ferry operators, recreational fishing boat operators, accommodation facilities, restaurants, travel agencies, and other companies. aims to become a long-stay fishing resort.
Therefore, in this seminar, Part 1 will be titled “Case Study of Fishing Resort in Goto City, Nagasaki Prefecture”, and Mr. Junichi Isooki, Assistant Manager, Tourism and Products Section, Regional Development Department, Goto City Hall, will be invited as a presenter to talk about the efforts of the city. In addition, in the second part, entitled “What is necessary for tourism development?”, Professor Kinji Onoda of the Faculty of Tourism, Osaka University of Tourism, the top management of cooperating companies, and our company (Resort Tourism Association) A panel discussion by Mr. Norio Suzuki, Managing Director, and others is planned.
As people’s travel needs change in the era of with corona, the seminar is a seminar where you can find hints for new tourism strategies, such as reviewing existing tourism resources and adding high value. [Overview of online seminar]
● Seminar title: Development of tourism that Goto City, Nagasaki Prefecture, is currently attracting attention
~Goto Tourism Strategy with Fishing as Key~
Date and time: Friday, January 27, 13:00-14:30 (scheduled for 90 minutes) ●Organizer: Goto City, Resort Tourism Association
● Participation fee: Free
● Seminar format: Online webinar format 2-part structure※Distributed by zoom How to participate: Application form
Apply from https://forms.gle/DrYjBUm2RrhpUiqt7
*We will inform you by e-mail after applying.
*The webinar time, content, and speakers are subject to change without notice. Thank you. Thank you for your understanding.
●Seminar Part 1: “Case Study of Fishing Resort in Goto City, Nagasaki Prefecture”
~The appeal of Goto City and its tourism initiatives~
~Case Study of Fishing Resort in Goto City~
-Speakers-
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● Seminar Part 2: “What is necessary for tourism creation?” (Panel discussion) ~Thinking necessary for tourism content creation~
~What you should start with when creating tourism~
-Speakers-
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[General Incorporated Association Resort Tourism Association Overview] ●Association Philosophy
The tourism industry is an important economic policy target in Japan and a promising growth industry.
We consider conventional travel and Western-style resort tourism (long-stay tourism) from a multifaceted perspective, and by proposing tourism that is beneficial to both the region and tourists, we aim to contribute to the sustainable development of the region. We will continue to contribute.
●Mission
In order to create a sustainable region, we will utilize local resources such as natural assets (beautiful nature) and cultural heritage, and refine tourism content. In addition, we will propose long-stay resort tourism to the region, which has not taken root in Japan.
●Area of ​​activity
In order to spread resort tourism, we provide marketing activities, market research, research and development, demonstration experiments, and content creation necessary for companies and local governments to build specific strategies, produce and support businesses.
●Established: August 3, 2021
●Representative Director: Mayuko Michikoshi (Representative Director of BEYOND Co., Ltd.)
Managing Director: Norio Suzuki (Director, Counselor, Interact Marketing Co., Ltd.)
(Sustainable Life Media, Inc (U.S.A) Shareholder & Advisor)
Director: Eiichi Yao (President of Fishing Eight Co., Ltd.)
Director: Junji Nishimura (Professor, Faculty of Business
Administration, Konan University)
Director: Yoshihiko Sano (Representative Director of ANALOG Co., Ltd.) Auditor: Mayu Sekine (Lawyer, Horikawabashi Law Office)
URL: https://rta.or.jp/
● Contact
〒135-0064 2-7-4 Aomi, Koto-ku, Tokyo 408 the soho /
TEL: 03-6264-2707 (representative) FAX: 03-6264-2708 (representative)

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