Gix Co., Ltd.
Gix’s individual customer selection type stamp rally “My Guru” Adopted for “Ride the Wakayama Line Digital Stamp Rally” conducted by the Wakayama Line Revitalization Review Committee
Gix Co., Ltd. (Headquarters: Minato-ku, Tokyo, CEO: Tomohiro Amino, hereinafter referred to as the Company) is a Wakayama Line
revitalization company that works together with local governments and transportation companies along the JR Wakayama Line for the purpose of revitalizing the JR Wakayama Line. We are pleased to inform you that the individual customer selection stamp rally “My Guru” provided by our company has been adopted for the stamp rally “Ride the Wakayama Line digital stamp rally” held by the Chemical Review Committee. Participation in this stamp rally is possible through the mobile life navigation app “WESTER” provided by JR West.
1. Period
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*Poster image
January 16, 2023 (Monday) to February 26, 2023 (Sunday)
2. way to participate
Enter from the JR West official app “WESTER”,
Collect digital stamps at recommended spots in cities and towns along the railway line!
In addition, everyone can post photos taken during the stamp rally on SNS, Disseminate the attractions along the Wakayama Line!
Common hashtag: #Take the Wakayama Line
3. How to get the stamp
(1) Get a “station” stamp at the station when getting on and off the train (2) GET “each municipality area” stamp at target facilities in municipalities along the railway line
*Each municipality area refers to the “Wakayama City Area”, “Iwade City Area”, “Kinokawa City Area”, and “Katsuragi Town Area”. “Hashimoto City Area” (5 areas in total)
4. Prizes for participants (lottery)
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■ Wakayama Line Revitalization Review Committee https://wakayamasen.com/ The Wakayama Line Revitalization Investigative Committee works together with local governments along the JR Wakayama Line and transportation operators to revitalize the JR Wakayama Line from the perspective of regional development. [Organizations: Wakayama City, Hashimoto City, Kinokawa City, Iwade City, Katsuragi Town, Wakayama Prefecture, JR West Wakayama Branch Office]
Individual customer selection type stamp rally “My Gru” https://www.mygru.jp “MyGuru” is a web application for smartphones that allows you to create your own original stamp rally from multiple options optimized based on your purchasing behavior. By utilizing purchase data and questionnaire data, AI presents stamp rally options for shops, services, products, etc. that match the customer’s tastes and preferences. Since customers can choose what they like and assemble a stamp rally, it can be expected to have the effect of increasing the participation rate and continuation rate.
(Gix has applied for multiple patents for MyGuru. Patent 6841539, etc.) ■About Gix Co., Ltd. https://www.gixo.jp/
GiXo is a “data-informed” driven company founded by strategy consultants and analytics experts. By utilizing analytics and supporting the ability to make all sorts of decisions based on data, we are able to solve management issues for our client companies. Company name: Gix Co., Ltd.
Representative name: Tomohiro Amino, CEO
Location: 11F Mita International Building, 1-4-28 Mita, Minato-ku, Tokyo Business description: Data-informed business using analytics Consulting services using data and research and development of tools Provision of various services using the above tools
Details about this release:
https://prtimes.jp/main/html/rd/p/000000093.000080464.html
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