Renewal of the e-commerce site of GOLDMAN PRODUCTS, which is working to solve management issues through design, and the long-established 130-year-old Daido Meat Shop, which specializes in phantom beef and Iga beef.
GOLDMAN PRODUCTS Co., Ltd. (Shibuya-ku, Tokyo, Representative Director: Yuki Aoki, hereinafter referred to as our company) is an initiative for regional revitalization through the advertising agency business. Iga City) EC site has been opened. We have improved the visibility of the design and the convenience of mail-order sales, and renewed it as a site where you can safely and easily order meat. Enjoy the sukiyaki, shabu-shabu, steak, yakiniku, and the deliciousness of Iga beef brought out by the long-established business, centering on the popular loin.
●Background of opening the EC site
Iga beef, which is a specialty of Iga City, Mie Prefecture, is shipped in a small number among branded beef, and most of it is locally produced and consumed in the Iga region. This time, we have opened an easy-to-use EC site in order to give form to Daido Butcher’s desire to “deliver the appeal of Iga beef to dining tables
The adoption of the Small Business Sustainability Subsidy (low-risk business framework) has also been a boost, and the site has been reborn as a site with high usability through a major renewal. I would like you to take this opportunity to learn about the deliciousness of Iga beef, which is loved locally as the “meat yokozuna” but remains an unknown ingredient outside the prefecture.
●Characteristics of Iga beef
Iga Beef is a brand given only to “beef cattle raised in the Iga region as the final fattening area for 12 months or more, among Japanese black heifers”. Blessed with abundant water sources, the Iga Basin, which experiences large temperature differences, is known for its fattening value for high-quality beef cattle.
On the other hand, about 80% of the production is consumed at local butcher shops, so Iga beef is known nationwide as “phantom beef.” Its taste is said to be as good as, if not inferior to, well-known brand beef, and in addition to the “mellow flavor” typical of wagyu beef, it is characterized by the “refreshing feeling of fat”. [Image 3
●Message from Daido Meat Shop
We, Daido Meat Shop, are a small shop run by a family of three. Since its founding in 1892 (Meiji 25), this shop has been handed down from generation to generation since it was founded in 1892 (Meiji 25). Although we cannot handle a wide range of businesses like a large store, we carefully carry out each task in front of us and handle everything from meat preparation to sales under a consistent responsibility.
On top of that, we also offer custom-made cuts of meat, such as size and thickness, and gift wrapping so that customers can enjoy Iga beef in their preferred form. We will also guide you individually about your worries such as “how to eat deliciously”, so please feel free to contact us.
Encouraged by the “delicious” voices of our customers, we will continue to put our heart and soul into our work.
Store name: Daido Meat Shop
Address: 2349-1 Tsugecho, Iga City, Mie Prefecture, 519-1402 Website: http://www.iganiku.com/
Details about this release: