Uchino Co., Ltd. Selected as a project partner for practical training at Harvard Business School in the United States

Uchino Co., Ltd.
Selected as a project partner for practical training at Harvard Business School in the United States
valuable new learning

Uchino Co., Ltd. (Headquarters: Chuo-ku, Tokyo / President: Nobuyuki Uchino), which proposes a healthy and comfortable lifestyle from bath time to good sleep, will be open from January 5 to 13, 2023 at Harvard Business We are pleased to inform you that we have responded as one of the host companies for the Immersive Field Course (practical training) in the school’s MBA course. (https://www.uchino.co.jp/)
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This year, 45 students with various careers came to Japan from 21 countries, and 6 students visited our company. While conveying our company’s history, thoughts and background on manufacturing, we visited showrooms and stores, and discussed issues and strategies from multiple perspectives. On the final day of the training, we received wonderful proposals that exceeded our imaginations, based on the knowledge of each student and analysis of the market environment, under the theme of “building a new global business.”
About Harvard Business School, USA
Established in 1908, it is a world-class graduate school of business. Students gather from all over the world, and many managers who are active on the global stage are produced.
-What is an Immersive Field Course-
This subject is provided as a practical training program in the second year of the MBA course, and is held every year around the world. Deeply immerse yourself in the culture of the country or region, and understand different cultures and societies while deeply involved with companies and communities. This course aims to find solutions for In Japan, it has been one of the venues since 2012 after the Great East Japan Earthquake at the suggestion of Professor Hirotaka Takeuchi. Japan, where a wide variety of activities are held, such as unique training where you can experience Japanese culture and customs, and volunteer activities in the Tohoku disaster area, is very popular with students, and it was the only one held 10 times in a row. . 【Company Profile】
Company name: Uchino Co., Ltd.
Head office: 1-7-15 Horidome-cho, Nihonbashi, Chuo-ku, Tokyo 103-0012 Established: August 8, 1947
Representative: Nobuyuki Uchino, President and Representative Director Items handled: Towels, towel handkerchiefs, bathrobes, pajamas, relaxing wear, baby items, etc.
Main clients: National department stores, mass retailers, specialty stores, catalog wholesalers, mail order, etc.
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