AWA Co., Ltd.
[Survey report] Which of the following is the most attractive product that makes your hair shiny? The first place was “negative ion dryer”!
The hair care information media “Hair Care Talk”
(https://haircare-talk.com/) operated by AWA Co., Ltd.
(https://a-w-a.co.jp/) is targeted at women in their teens and older all over Japan. We conducted a questionnaire survey on “Which of the following is the most attractive product that makes hair shiny?” We will publish the results.
Survey outline
Survey target: Women in their teens and older
Survey date: January 2023
Survey body: AWA Co., Ltd.
Survey method: Voluntary responses via the Internet
Number of people surveyed: 100 (women)
Survey method: Internet survey
Survey report: https://haircare-talk.com/haircare-48
* When citing the results of this survey, please use the URL of “Hair Care Talk” (https://haircare-talk.com/haircare-48).
Summary of survey results
As a result of a questionnaire survey, “Which of the following products is the most attractive among products that make hair shiny?”, the first place was “Negative ion dryer”.
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1st place Negative ion dryer
・I use a hair dryer every day, but I was worried about my hair being dry when I dried it. . (Woman in her 20s)
・Since I switched to a negative ion dryer, I have been complimented on how shiny and beautiful my hair is. Because I can feel that my fingers have become smoother. (Female in her 40s)
・I think this is the quickest method. Just dry it normally and it will be glossy, so it is easy to care for your busy daily life. (Female in her 40s)
The first place was “negative ion dryer”.
There were many opinions that it was easy to incorporate into daily hair care because it actually made my hair shiny.
2nd place Shampoo
・Since shampoo is basically something you use every day to wash your hair, I thought it would be attractive if you could make your hair shiny without any special effort. (Female in her 30s)
・Because I think it’s something you use every day and it’s the easiest to feel the effect. (Woman in her 20s)
・If you use a shampoo with moisturizing ingredients every day, your hair will become more manageable and shiny. (Female in her 30s) The second place was “shampoo”.
There were many opinions that it is easy to feel the effect because it is something that is used every day and does not require special effort.
3rd place Comb containing beauty ingredients
・Even if I style my hair properly at home, when I go outside, my hair spreads due to dryness, so I’m happy to have a comb that contains beauty ingredients at work! (Female in her 30s)
・I use a beauty comb that contains beauty ingredients. (Female in her 30s) ・I use a comb when combing my hair, so if the comb contains beauty ingredients, I think it would be good if it would penetrate the hair finely. (Female in her 30s)
The 3rd place was “comb containing beauty ingredients”.
There was an opinion that it can be used anywhere and that it seems to penetrate each hair.
4th: Silk pillow cover
・I think it’s very easy to get shiny hair just by sleeping. (Female in her 30s) ・Because silk protein is good for hair, a pillow cover was
recommended. I was a bit skeptical, but I was so impressed with the excellent results that my hair felt smooth the next morning, and I use it every day. (50s-female)
・As a result of actually trying various things, it was effective to reduce the friction on the hair with a silk pillowcase and a nightcap. (Woman in her 20s)
The 4th place was “silk pillow cover”.
There was an opinion that it was easy to get a glossy look just by sleeping, and that it was effective when actually used.
5th place Out bath treatment
・A treatment that repairs damaged hair is attractive because it seems to bring out the original luster of healthy hair. (Female in her 30s) ・I thought it would be the most effective, as it would be a measure against dry hair. (Female in her 30s)
・I think the non-rinse type treatment penetrates slowly and gives me the most glossy and smooth skin I’ve ever used. (Female in her 40s) 5th place was “out bath treatment”.
There was an opinion that it seemed to bring out the natural luster of the hair, and that it was effective as it permeated the hair thoroughly.
6th: Hair iron
・Because it is used to finish the hair set, if you can use it while making your hair shiny, it will be easier to decide on your hairstyle, and you will feel better when you go out, and your satisfaction will be high. (Female in her 30s)
・In my experience, the most effective method was to apply hair oil and use a hair dryer and then an iron. I think the immediate effect is high. (Female in her 40s)
・Because I have curly hair, I feel that it looks the most glossy when I have it finished with a curling iron at a beauty salon. I am considering using it at home. (Female in her 30s)
6th place was “curling iron”.
There was an opinion that it is easy to decide the hairstyle and it seems to be in a good mood, and the hair iron at the beauty salon gave it a glossy look.
summary
When we conducted a questionnaire to 100 people, 36% of the
respondents answered “negative ion dryer”.
Also, as the reason for answering, there were many opinions that it was easy to incorporate into daily hair care because it actually made the hair shiny.
Please refer to it when looking for a product that makes your hair shiny. ■ About AWA Co., Ltd.
AWA Co., Ltd. operates the community-based beauty salon Henna Salon Somali and the hair care information site “Hair Care Talk
(https://haircare-talk.com/)”.
Company HP: https://a-w-a.co.jp/
Gray hair dye specialty beauty salon Somali:
https://a-w-a.co.jp/hennasalonsomari/
Details about this release:
https://prtimes.jp/main/html/rd/p/000000138.000107159.html
MAIL:cr@prtimes.co.jp