Block strong UV rays! The scent of lemon eucalyptus (*1) will make you feel refreshed. For summer leisure sports and outdoor events. The popular UV gel at 7-Eleven is back.

Paradou
Block strong UV rays! The scent of lemon eucalyptus (*1) will make you feel refreshed. For summer leisure sports and outdoor events. The popular UV gel at 7-Eleven is back.
-Started selling at Seven-Eleven from March 6, 2023 (Monday)-
From the cosmetics brand “Paradou” developed by Paradou Co., Ltd. (located in Chuo-ku, Tokyo), the popular UV gel has reappeared as “Paradou Outdoor Guard UV” (*2). From March 6, 2023 (Monday), it will be on sale for a limited time at Seven-Eleven (* 3).
[Image 1

Paradu outdoor guard UV (image)
“Paradou Outdoor Guard UV” has the highest sun protection effect (*4), SPF50+/PA++++, and a faint lemon eucalyptus scent (*1). A UV gel that gives you a refreshing feeling.
The waterproof effect also clears the highest level of UV water resistance ★★ (* 5). Active in various summer outdoor scenes such as playing in the water and sports. What’s more, when you remove it, you don’t need a special cleanser, so you can easily remove it with soap. It is a light gel type with no stickiness or whiteness, and can be used by infants over 6 months old and those with sensitive skin. Summer is the season when outdoor activities are the focus of attention. “Outdoor Guard UV” gently protects our skin regardless of generation, skin type, or usage scene. It is a recommended summer item that is convenient to have one in your bag.
(*1) This is a synthetic ingredient, not an ingredient extracted from natural lemon eucalyptus.
(*2) The old product name was “Paradou Buzz (R) Guard UV N”. (*3) Scheduled to be sold for a limited time in the spring and summer of 2023. Some stores do not handle it.
(*4) Maximum value according to the standards of the Japan Cosmetic Industry Association
(*5) From December 1, 2022, new labeling based on the “Japan Cosmetic Industry Association Water Resistance Measurement Standard for UV Protection Effect-2021 Edition-” (hereinafter referred to as “this standard”) will start as a voluntary standard. In the measurement method specified by ISO18861, “UV water resistance ★” can be indicated if the “water bathing time” is 40 minutes, and “UV water resistance ★★” can be indicated if the condition is 80 minutes.
【Product Summary】
Product name: Paradou outdoor guard UV
Type name: Sunscreen (for face and body)
Capacity: 40g
Price: ¥792 (tax included)
Release date: Start selling from Monday, March 6, 2023
Sales location: Seven-Eleven (*6)
Product information URL:
https://www.parado.jp/lineup/skincare/outdoorguarduv/index.html (*6) Some stores do not handle it.
[Image 2

Paradu outdoor guard UV
[Product Features]
While blocking strong UV rays with SPF50+/PA++++,
You can also enjoy a refreshing feeling with the scent of lemon eucalyptus (*1). Comfortable UV gel for summer outdoor scenes.
1. SPF50+/PA++++
With its high UV protection effect, it thoroughly protects the face and body from UV A and B waves. Also supports long UVA.
2. Lemon eucalyptus scent (*1)
A faint and refreshing lemon eucalyptus scent that is easy to use on the face and body.
You don’t have to worry about the peculiar smell of sunscreen. 3. UV water resistance (*5)
It has a high waterproof effect and is resistant to sweat and water, so it is also recommended for playing in the water and sports. Four. Easy off with soap
No special cleansing required. It can be easily removed with soap. Five. Light gel type
It is cool and comfortable to use without stickiness or whiteness. 6. Suitable for infants (*7) and sensitive skin
・Implemented a patch test of raw materials for sensitive skin. Tests are conducted at concentrations higher than the actual blending amount, and only ingredients that pass the tests are blended. ・Colorless, alcohol-free, hypoallergenic, patch tested, allergy tested, and dermatologist tested for use on infants (*8).
7. Contains 77% serum ingredients (*9)
Contains 77% serum ingredients, including 3 moisturizing ingredients – mentanediol (*1) — sodium hyaluronate — ceramide a (*10). Protects skin from dryness.
(*1) This is a synthetic ingredient, not an ingredient extracted from natural lemon eucalyptus.
(*5) From December 1, 2022, new labeling based on the “Japan Cosmetic Industry Association Water Resistance Measurement Standard for UV Protection Effect-2021 Edition-” (hereinafter referred to as “this standard”) will start as a voluntary standard. In the measurement method specified by ISO18861, “UV water resistance ★” can be indicated if the “water bathing time” is 40 minutes, and “UV water resistance ★★” can be indicated if the condition is 80 minutes.
(*7) 6 months or older
(*8) Not all people will experience irritation or allergies. (*9) Water, moisturizing ingredients (oil-based), moisturizing ingredients (water-based)
(*10) Di(cholesteryl/octyldodecyl) lauroyl glutamate
[Recommended for such scenes]
[Image 3

Paradu outdoor guard UV recommended use scene
[Original technology-moisture wrapping prescription-]
A proprietary technology that forms a water veil on the surface of the skin by enveloping UV-blocking agents and moisturizing ingredients in a highly moisturizing MC chitosan gel complex (*11). As a result, even though it has a “high UV protection effect of SPF50+ / PA++++”, it is a “light gel type” and “a highly waterproof effect with UV water resistance ★★ (* 5)” can be “easily removed with soap”. We have realized a sunscreen that has multiple functions such as.
MC chitosan gel complex (*11)
・Forms a water veil on the skin surface by enveloping the UV cut agent. While blocking UV rays, it does not allow the skin to come into direct contact with the irritated UV-cutting agent, so it keeps the skin fresh and fresh without the unpleasant feeling of a film or creaking.
・Because the UV cut agent spreads evenly on the skin surface while being familiar with the skin, there is no stickiness or whiteness. water veil
・Blocks sweat and water for a long time because it transforms into a moisture-resistant film on the surface of the skin. Furthermore, when it comes into contact with alkaline ingredients, it turns into a liquid and flows, so it can be easily removed with soap.
[Image 4

Paradu Outdoor Guard UV Proprietary Technology-Moisture Wrapping Prescription- (*11) Moisturizing ingredient (carboxymethylchitosan myristamide, (hydroxyethyl acrylate/acryloyldimethyltaurate Na) copolymer) (*5) From December 1, 2022, new labeling based on the “Japan Cosmetic Industry Association Water Resistance Measurement Standard for UV Protection Effect-2021 Edition-” (hereinafter referred to as “this standard”) will start as a voluntary standard. In the measurement method specified by ISO18861, “UV water resistance ★” can be indicated if the “water bathing time” is 40 minutes, and “UV water resistance ★★” can be indicated if the condition is 80 minutes.
[Paradou brand concept]
Beauty & Convenience “Paradou”
From cosmetics that are “nice to have” to “beautiful beyond imagination”. “Oh, I forgot my pouch” “What should I do suddenly…”
The opportunity to meet you may be when you are in a pinch.
At times like that, convenience store cosmetics make me think, “I’m glad I had them. I was saved.”
But is that enough?
Paradou aims to be a convenience store cosmetic that promises to exceed expectations.
When applied to the skin, it gives a surprisingly natural and beautiful finish. You can always find a color that suits you.
And with the item of the topic, the trendy make-up is just as you want. The price is of course reasonable, and the small size makes it convenient to carry.
Lucky the moment you meet, happier the more you use it.
Beauty & Convenience “Paradu”.
[Customer inquiries]
Paradu Customer Center
Location: 4-8-10 Ginza, Chuo-ku, Tokyo 104-0061
TEL: 0120-335413
URL: http://www.parado.jp
Official Twitter: https://twitter.com/ParaDo_
Official Instagram: https://www.instagram.com/parado_official Details about this release:
https://prtimes.jp/main/html/rd/p/000000081.000003531.html

MAIL:cr@prtimes.co.jp

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