Descente Japan Co., Ltd.
Released a limited collection with a special design by the design team in France to commemorate the 25th anniversary of the birth of “LANVIN SPORT”
From February 17th, a special site introducing the story of styling and manufacturing will also be released.
“Lanvin Sport” developed by Descente Japan Co., Ltd. was born in Japan as a collection that develops golf wear as the second line of the historical Maison “Lanvin” founded in Paris, France in 1889, and is celebrating its 25th anniversary this year. welcome.
To commemorate this, we will release a 25th anniversary limited collection that incorporates the 25th anniversary logo and graphics created by the design team in France into the design of clothing and bags, as well as the styling and quality of the collection. , From today, we will release a special site that includes a column that introduces the essence of manufacturing. Through these, we will broadly communicate the charm of the brand not only to existing Lanvin Sport fans, but also to those who love the elegance of Paris and golf. [Image 1
Special site URL: https://store.descente.co.jp/lanvin/25thanniversary/23ss About the 25th Anniversary Limited Collection
[Image 2
In commemoration of the 25th anniversary of “Lanvin Sport”, the logo design written by the design team in France and golf wear such as knits and shirts that incorporate graphics into the design, as well as accessories such as bags and sun visors. will release a total of 39 types, 28 types for ladies and 11 types for men, at department stores and our official mail order “DESCENTE STORE ONLINE” from early February.
[Representative item product overview]
[Image 3
(Scheduled to be released in March)
Product name: [25th Anniversary] Logo jacquard blocking half-sleeve shirt Product number: VLV1535S4
Manufacturer’s suggested retail price: ¥27,500 (tax included) Color: BG02 (beige x white), BK03 (black x white), NV03 (navy x black) Size: 36/38/40/42/44
Uses uneven jacquard jersey with the 25th anniversary logo repeated vertically. The fabric used for the collar and sleeves is made of quick-drying material, and the cuffs of the half-length sleeves have thick ribs for a modern look.
[Image 4
(Scheduled to be released in June)
Product name: [25th Anniversary] Logo design mock neck short-sleeved shirt Product number: VLV156327
Manufacturer’s suggested retail price: ¥26,400 (tax included) Color: BG04 (beige), BK04 (black), BL04 (blue)
Size: 36/38/40/42
The 25th anniversary logo is dynamically printed on the front. The layout of the logo changes depending on the color, giving a different impression. Soft-textured bare cotton sheeting material using recycled polyester is used.
[Image 5
(Scheduled to be released in March)
Product name: [25th Anniversary] Front-opening zip-up cut-and-sew Product number: VMV5531T9
Manufacturer’s suggested retail price: ¥39,600 (tax included) Color: WH01 (white x black), GR02 (green x black), NV03 (navy x black) Size: 38/40/42
The 25th anniversary logo is printed on the left chest. The main body material uses a sweat-absorbing stretch material. A sharp and sporty zip-up cut-and-sew with a colorful switching line on the shoulders and placket.
[Image 6
(Scheduled to be released in March)
Product name: [25th anniversary] short-sleeved shirt
Product number: VMV153343
Manufacturer’s suggested retail price: ¥26,400 (tax included) Color: BK04 (black x blue gray), GY04 (gray x white), BG04 (beige x white) Size: 38/40/42/44
A short-sleeve shirt printed with a modern 25th anniversary graphic. “SUNSCREEN” material, which has a cooling function that reduces the temperature rise inside the clothing by reflecting sunlight, is used, and it has moderate elasticity, so it is easy to move and supports comfortable play.
About columns
From today, February 17th, a column introducing the commitment to quality of “Lanvin Sport” and the story of how the product is made will be released on the special site. Based on the design image sent out from our Parisian atelier, we are committed to creating
comfortable golf wear that suits Japanese people, and we will once again convey the appeal of the brand.
[Image 7
[Sales location]
Descente official mail order “DESCENTE STORE online”
https://store.descente.co.jp/disp/CSfDispListPage_001.jsp?q=25%8E%FC%94N&sale=2&bc=DSNLVS Department stores and other “Lanvin Sport” dealers
https://store.descente.co.jp/lanvin/shop/
*Product handling varies by store. For details, please contact each store.
Details about this release:
https://prtimes.jp/main/html/rd/p/000000200.000035942.html
MAIL:cr@prtimes.co.jp