Ishihara Shoten Co., Ltd.
Photocatalyst always “skin active”
Founded 88 years ago, a clean puff “Photocatalyst Puff” from a long-established cosmetic puff shop was born.
Antibacterial and clean make-up puff with original technology. Puff but clean! The first in Japan to use photocatalyst technology. “Photocatalyst puff” Hikari’s power has an antibacterial effect! A new rhombus appears in the NEW series! !
[Image 1
Ishihara Shoten Co., Ltd. (Headquarters: Osaka City, Osaka Prefecture, Representative: Kenjiro Ishihara) is from the puff series
“Photocatalyst Puff” to be developed
Released a make-up puff that is always clean and highly antibacterial using the photocatalyst effect You can purchase it at drugstores and official EC sites nationwide.
[Image 2
https://ishihara-shoten.co.jp/
Cleanliness that prevents rough skin, the secret is “photocatalyst effect” “Photocatalyst Puff” is a new makeup puff sponge puff developed by Ishihara Shoten. Japan’s first photocatalyst-containing sponge not only has a lasting antibacterial effect, but also has a softness and good glue that is loved by professionals. Nano-sized titanium oxide is blended when blending sponge raw materials. By exposing it to sunlight, the invisible germs on the sponge are broken down and kept clean. Dirty puffs breed bacteria and cause rough skin and pimples. By repelling the bacteria that grow on the puff, which is said to be one of the causes of rough skin, with its antibacterial action, it supports “skin vitality” to keep your skin clean.
With the spread of the new coronavirus infection, the number of people with rough skin due to “makeup worries” caused by wearing masks has increased rapidly. Cream-based foundations that do not adhere to the mask because of the mask’s makeup collapse have become mainstream, and the demand for new forms of makeup is increasing with the keyword “maintaining beautiful skin” that emphasizes skin care. Our new photocatalyst puff is a new puff that meets the needs of our customers.
[Image 3
The puff contains an environment- and human-friendly photocatalyst, which is said to be effective against the new coronavirus, and chemically reacts with light to decompose viruses, bacteria, and odors. It has a shape that is easy to use for makeup, and the material is suitable for cream-based foundations such as liquids. All products are made in Japan, so we can expect future inbound demand.
【Product Summary】
Product name: “Photocatalyst Puff (Rhombus)” Hikarishoku By Puff Release date: Sunday, January 15, 2023
Material: Urethane (contains titanium oxide)
Price: ¥462 (tax included)
Size: about 15mm thick x 50mm wide x 68mm high
Quantity: 1
Weight: about 10g
URL: https://ishihara-shoten.co.jp/product/hikari-syokubai/
-variation-
[Image 4
Photocatalyst (egg shape)
Puff size: about t18 x W54 x H67mm
Material: NBR (contains titanium oxide)
Price: ¥418 (tax included)
Recommended foundation: Powdery foundation
It is suitable for a wide range of makeup, and its thickness allows you to experience a particularly dense skin feel.
[Image 5
Photocatalyst (square)
Puff size: about t8 x W46 x H52mm
Material: NBR (contains titanium oxide)
Price: ¥418 (tax included)
Recommended foundation: Powdery foundation
A popular standard size. It is designed to fit into the compact puff solid foundation of major manufacturers. You can choose according to the size of your compact.
[Image 6
Photocatalyst (Oval S)
Puff size: about t8 x W38 x H52mm
Material: NBR (contains titanium oxide)
Price: ¥418 (tax included)
Recommended foundation: Powdery foundation
It is designed to fit perfectly into the compact k solid foundations of major manufacturers. Please choose according to the size of your compact.
[Image 7
Photocatalyst (Rectangular L)
Puff size: about t8 x W42 x H57mm
Material: NBR (contains titanium oxide)
Price: ¥418 (tax included)
Recommended foundation: Powdery foundation
It is designed to fit perfectly into the solid foundation compact of overseas products. Please choose according to the size of your compact.
[Image 8
Photocatalyst (for breast powder) renewal version
Puff size: about t6 x φ58mm
Material: NBR (contains titanium oxide)
Price: ¥440 (tax included)
Recommended foundation: Pressed powder
It is a puff of a size that fits in a powder compact such as pressed powder. [Image 9
Photocatalyst (for powder) renewal version
Puff size: about t16 x φ65mm
Material: NBR (contains titanium oxide)
Price: ¥473 (tax included)
Recommended foundation: Finish powder
A finish powder puff that feels soft on the skin.
-feature-
The photocatalyst effect keeps bacteria away from the puff.
Suppresses unpleasant odors and stains caused by bacteria.
Easy-to-use size development
[Image 10
[Comment from Hiromi Shioya, PR manager, Ishihara Shoten Co., Ltd.] This time, Ishihara Shoten has released a new make-up sponge that matches the modern popular foundation from the photocatalyst series of long-time best-selling products.
Uses urethane material that has succeeded in blending titanium oxide, which has a photocatalytic effect. Urethane material is often used for three-dimensional 3D puffs that are attracting attention, and it is a versatile material that can be used not only for liquid but also for powdery foundation. The texture is fine, smooth and gives a beautiful finish. The shape is an easy-to-use diamond shape that even
professionals love. With a size that is easy to hold in your hand, the corners cover the pores around the corners of the eyes and nose. We have also renewed two types of existing powder puff fabrics. We want you to be the center of attention.
[Image 11
About “Photocatalyst”
It is said to decompose the source of bacteria, odors and dirt using the ultraviolet energy contained in sunlight and fluorescent lights. Exposure to light causes a photocatalytic effect, and no chemicals are used, so it is very friendly to the environment and people. Used makeup puffs and sponges are full of invisible germs. Repeated use may cause skin problems. The selection of makeup tools is very important for creating beautiful skin. The photocatalyst puff is kneaded with titanium oxide, so it can keep the makeup puff and sponge clean and make your skin beautiful without any trouble. Keeping your makeup tools clean will lead to beautiful skin.
About Ishihara Shoten Makeup Puff
Just like there are many types of foundation, there are many types of puffs. It is very important to use a puff that is suitable for the
application in order to achieve a beautiful makeup finish.
Ishihara Shoten offers puffs that meet the needs of our customers. We also offer a wide range of OEM and ODM requests.
[Image 12
【Inquiries about the product】
Ishihara Shoten Co., Ltd. Support
Phone: 06-6771-1822
Inquiry form: info@ishihara-shoten.co.jp
About Ishihara Shoten Co., Ltd.
Since our founding in 1935, we have been planning, developing, and selling products that pursue the beauty of women, such as cosmetic puffs and other face and body care goods. We continue to manufacture high-quality, safe and secure products to support a rich life for everyone. Ishihara Shoten will continue to develop products that meet the needs of the market based on new ideas and make corporate efforts to provide them at reasonable prices.
[Image 13
【Company Profile】
Company name: Ishihara Shoten Co., Ltd.
Head office location: 1-3-14 Saikudani, Tennoji-ku, Osaka 543-0032 Representative Director: Kenjiro Ishihara
Business description: Planning, manufacturing and sales of cosmetic miscellaneous goods
Established: April 1955 (founded in 1935)
HP: https://ishihara-shoten.co.jp/
Twitter: https://twitter.com/CoIshihara
Instagram: ishihara_cosmeticpu
Details about this release:
https://prtimes.jp/main/html/rd/p/000000001.000108697.html