Aeon Co., Ltd.
Outdoor full-scale expansion of home coordination that can be used at home and outside
“Compactly storable chairs” and “Full-closed sunshades” that are convenient for changing clothes
From April 13 (Thursday), AEON will open up to 350 AEON and AEON STYLE stores *1) and AEON STYLE ONLINE to sell AEON’s home fashion brand “HÒME CÒORDY” (hereafter referred to as Home Cody). We will fully develop outdoor products that can be used both at home and outside. [Image 1
While there are no movement restrictions, demand for leisure activities such as picnics and cherry blossom viewing is returning this year. In addition, the number of people who start outdoor activities such as berlamping and solo camping on the veranda of their house has become established as a way to spend their leisure time. Under these circumstances, Aeon has planned and developed mainly items for outdoor beginners that can be used both at home and outside, with the theme of “easy camping” to enjoy camping easily.
Home Cody chairs and tables are especially popular because they are light, compact and easy to use indoors. This year, we will introduce a new “compact chair” that can be folded and stored. In addition, by unifying the full-closed sunshade and chairs in two colors, olive and beige, you can enjoy color coordination, and for casual leisure, we have strengthened the product lineup such as ice packs and cooler bags.
[Development overview]
Full-scale deployment: Sequentially from Thursday, April 13, 2023 Available stores: Up to 350 stores of “AEON” and “AEON STYLE” *1) Website: “AEON STYLE ONLINE” https://aeonretail.com/list/ho-outdoor/ Feature site: https://chirashi.otoku.aeonsquare.net/outdoor/ Number of items: 42 items
Aeon will continue to propose products that are close to the lives of our customers and that make their daily lives richer and more comfortable.
[Product example]
Home Cody Full Closed Sunshade [Color Renewal]
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Specifications/price:
Width 185cm/body 4,980 yen (tax included 5,478 yen), width 210cm/body 5,980 yen (tax included 6,578 yen),
Width 250 cm / Body 6,480 yen (7,128 yen including tax)
It can be set up with one touch, and even beginners can easily assemble it. It has a mesh window for ventilation.
It has been renewed to a two-tone color of olive and beige.
Home Cody Compact Chair [NEW]
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Standard/Price: Low type/main body 3,980 yen (tax included 4,378 yen), high back/main body 4,980 yen (tax included 5,478 yen)
Color: Beige (Low type only), Olive
A comfortable chair with a suspended seat. It comes with a storage bag that can be folded compactly.
Home Cody Aluminum Folding Table [Color Renewal]
[Image 6
Specifications/price:
S: width 60 cm x depth 45 cm x height 24 cm / body 3,980 yen (tax included 4,378 yen)
M 90 cm wide x 60 cm deep x 70 cm high, 37 cm / body 4,980 yen (5,478 yen including tax)
L: width 120 cm x depth 60 cm x height 70 cm, 37 cm / body 5,980 yen (tax included 6,578 yen)
Compact and foldable with a handle for easy portability. M and L sizes can be adjusted in two heights. The top board has been renewed to a lighter brown color.
Home Cody wooden rack 2 tiers/3 tiers/4 tiers [Color renewal] *Scheduled to be released in late April
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Standard/Price: 2 stages/body 2,480 yen (tax included 2,728 yen), 3 stages/body 3,480 yen (tax included 3,828 yen), 4 stages/body 4,480 yen (tax included 4,928 yen) )
It folds easily and can be conveniently used both indoors and outdoors. It has been renewed to a more natural brown color. Home Cody Cooling agent that cools at -10°C below freezing point [NEW] [Image 9
Standard/price: 500g/body 598 yen (tax included 657.8 yen)*2), 800g/body 798 yen (tax included 877.8 yen)*2)
A powerful ice pack that keeps cold below freezing, convenient for day camping and bulk buying of food.
Home Cody Soft Cooler Bag [Renewal]
[Image 10
Standard/price: 6L/980 yen (1,078 yen including tax), 15L/1,480 yen (1,628 yen including tax), 25L/1,780 yen (1,958 yen including tax) It can also be used for outdoor activities and daily shopping. *1: Stores in Hokkaido, Hokuriku Shinetsu, Kanto, Tokai, Kinki, Chugoku-Shikoku, Kyushu, and Okinawa areas. Some products may not be available at some stores. The deployment period may differ for each product and store.
*2: When purchased separately, tax-included prices are rounded down to the decimal point.
that’s all
Details about this release:
https://prtimes.jp/main/html/rd/p/000003759.000007505.html
MAIL:cr@prtimes.co.jp