We Co., Ltd.
“Mama Dream Radio” created by mothers on community FM nationwide has started broadcasting on 5 new stations!
Approximately 150 mothers from all over the country participated in Japan’s first radio production project to transmit information from the “thorough mother’s point of view” during normal times in order to increase the child-rearing generation who can obtain information from the radio when a disaster occurs. Broadcasting stations expanded to 20 bases!
We Co., Ltd. (Representative Director: Ayumi Nakano, Location: Izunokuni City, Shizuoka Prefecture) will broadcast the radio production project “Mama Dream Radio” in which local mothers challenge program production in 20 community FM locations nationwide. It will be replaced and will start sequentially from April 7, 2023.
Mama Dream Radio Okayama (2022)
What is Mama Yume Radio?
Mama Yume Radio is a “radio production project” in which mothers from all over the country take on the challenge of program planning, composition, publicity, and personality at their local community FM stations.
In 2018, Nozomu Takeoka (Director of Us Co., Ltd., Representative of Mama Yume Radio Secretariat) became the founder, and since the first broadcast started on Shibuya Cross FM, with the concept of “connecting moms and communities with radio”, We have produced more than 400 mama radio personalities so far. Mama Yume Radio Homepage
Instead of sending out something special, such as reporting on hot spots in the area where they live, interesting people, delicious food, and introducing episodes of child-rearing and women’s unique worries, it is a “thorough mother’s point of view”. The realistic communication that we do is gathering sympathy from mothers all over the country. [Image 2
State of coverage
Since 95% of the participants are mothers who have no experience in radio program production, the personalities learn program production methods and vocalizations from active instructors at online study sessions, and interviews and appearances are often carried out with their children. There are many participants who want to show their children that they can take on challenges other than raising children or working.
Mama Yume Radio Kagawa (2022)
There are various environments such as full-time housewives, full-time and part-time workers, sole proprietors and company managers, and the age ranges from 20s to 70s, and there are people who are pregnant with children and grandchildren. All moms are participating.
It is attracting attention all over the country as a community that transmits various ways of life for mothers, and in response to the voice of “Mama’s dream radio in my town”, we continue to expand the circle of activities.
Increasing the number of people involved in radio raises awareness of disaster prevention among the child-rearing generation
Increasing the number of people who enjoy listening to the radio during normal times will lead to the creation of conditions in which citizens can properly receive the radio, which is an important role of community FM, “transmitting local disaster prevention and disaster information.”
By developing “Mama’s Dream Radio” with mothers all over the country, we will increase the number of people who know and listen to community FM broadcasting in the area where we live or have a connection, and I want to increase the number of child-rearing generations who can protect the lives of children.
“Mama Yume Radio” started on 5 new community FM stations
In addition to the 15 stations currently broadcasting by March 2023, “Mama Yume Radio” will start with 5 new stations. New broadcast will start sequentially from April 7, 2023 ・Mama Yume Radio Yokosuka FM Blue Shonan (Yokosuka City, Kanagawa Prefecture) Instagram:
https://instagram.com/mamayume.yokosuka ・Mama Yume Radio Saitama FM Kawaguchi (Kawaguchi Saitama Prefecture) City) Instagram:
https://instagram.com/mamayume.saitama ・ Mama Yume Radio Otokuni FM Special (Muko City, Kyoto Prefecture) Instagram:
https://instagram.com/mamayume.otokuni ・ Mama Yume Radio Hiroshima FM Tsukaichi (Hatsukaichi City, Hiroshima Prefecture) Instagram: https://instagram.com/mamayume.hiroshima Mama Yume Radio Shimonoseki Come On FM (Shimonoseki City, Prefecture) Instagram: https://www.instagram.com/mamayume_shimonoseki/
Existing program From April 7, 2023, new personalities will be replaced and broadcasting will begin Kanto area Mama Yume Radio Shibuya Shibuya Cross FM (Shibuya-ku, Tokyo) Instagram:
https://instagram.com/mamayume.shibuya・Mama Yume Radio Setagaya FM Setagaya (Setagaya Ward, Tokyo) Instagram:
https://instagram.com/mamayume.setagaya Mama Yume Radio Tachikawa FM Tachikawa (Tachikawa City, Tokyo) Instagram:
https://instagram.com/mamayume.tachikawa・Mama Yume Radio Yokohama Marine FM (Naka Ward, Yokohama City, Kanagawa Prefecture) Instagram: https://instagram.com/mamayume.yokohama ・Mama Yume Radio Yokohama Kanazawa Kanazawa Seaside FM (Kanazawa Ward, Yokohama City, Kanagawa Prefecture) Instagram: https:/
/instagram.com/mamayume.yokohamakanazawa ・ Mama Yume Radio Tamaplaza FM Sarus (Aoba-ku, Yokohama City, Kanagawa Prefecture) Instagram: https://instagram.com/mamayume.tamaplaza
■ Tokai area ・ Mama Yume Radio Mishima VOICE ・ CUE (Mishima City, Shizuoka Prefecture) Instagram: https://instagram.com/mamayume.mishima ・ Mama Yume Radio Shimada FM Shimada (Shimada City, Shizuoka Prefecture) Instagram: https://instagram .com/mamayume.shimada Kinki Area Mama Yume Radio Uji FM Uji (Uji City, Kyoto Prefecture) Instagram: https://instagram.com/mamayume.uji Mama Yume Radio Kakogawa BAN-BAN Radio (Kakogawa City, Hyogo Prefecture) Instagram:
https://instagram.com/mamayume.kakogawa ・ Mama Yume Radio Kobe FM MOOV (Kobe City, Hyogo Prefecture) Instagram:
https://instagram.com/mamayume.kobe Chugoku Shikoku area ・ Mama Yume Radio Okayama Radio Momo (Okayama City, Okayama Prefecture)
https://instagram.com/mamayume.okayama ・ Mama Yume Radio Kagawa FM Takamatsu (Takamatsu City, Kagawa Prefecture) Instagram:
https://instagram.com/mamayume.kagawa ・ Mama Yume Radio Tokushima FM Bizan (Tokushima City, Tokushima Prefecture) Instagram:
https://instagram.com/mamayume.tokushima Kyushu Area Mama Yume Radio Fukuoka Community Radio Tenjin (Fukuoka City, Fukuoka Prefecture) Instagram: https://instagram.com/mamayume.fukuoka
About Mama Yume Radio
Operating company: We, Inc. Radio Division
Mama Yume Radio Secretariat Representative: Nozomi Takeoka (General Manager, Radio Division, We Co., Ltd.)
Mama Yume Radio Homepage
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