A detailed study on Cartilage Conduction Headphones Market has been conducted to understand its landscape in 2023.
Survey period: April 15-24, 2023
Survey company: SDKI Inc.
Survey Base: We surveyed 538 market players of all sizes.
Number of valid answers: 538
Survey method: 228 field surveys, 312 Internet surveys
Survey Respondents: The survey was conducted among companies based on revenue. Question: What are cartilage conduction headphones? What is the cartilage conduction headphone market size and what is the projected growth rate by 2035?
Cartilage conduction headphones use bone conduction technology to transmit sound waves directly to the inner ear through the cartilage of the ear, whereas traditional speakers and headphones transmit sound through the air. Cartilage conduction headphones are placed on the cheekbone just in front of the ear canal, bypassing the eardrum and conducting sound to the cochlea. This technology is suitable for people who are deaf or who need to pay attention to their surroundings while listening to audio content.
The cartilage conduction headphone market is projected to reach approximately US$14 billion by 2035, from a market value of
approximately US$3 billion in 2022. The cartilage conduction headphone market is growing at a CAGR of around 13% during 2023-2035.
Question: What are the factors driving the growth of the cartilage conduction headphone market?
The factors driving the growth of the cartilage conduction headphones market are:
Prevalence of hearing impairment (partial or total) – This is a significant increase in hearing impairment for all ages. According to World Health Organization data, 5%, or more than 450 million people worldwide, have some form of hearing impairment. Estimates predict that this number will reach 650 million by 2030. Hearing impairment has a dramatic impact on an individual’s quality of life, affecting their ability to communicate, work and participate in social activities. Therefore, the demand for hearing aids such as hearing aids and cartilage conduction headphones is increasing.
Growing Demand for Portable Headphones-Annual sales of wireless headphones will reach approximately 365 million units in 2020, and market forecasts predict that this number will several-fold to hit the 500 million mark in 2024. It has been. As smart devices such as smartphones, tablets and smartwatches become more and more practical, consumers look to portable headphones as a necessary accessory. Growing awareness of hearing health
Growing demand for sports headphones
New technological advancements such as longer battery life and Bluetooth connectivity have been achieved.
[Image 1: https://prtimes.jp/i/72515/2558/resize/d72515-2558-394a0642972efd36075d-0.png&s3=72515-2558-a601bd91e142acf93ad718c08f69f011-1280×720.png] Question: What are the challenges that hinder the growth of the cartilage conduction headphone market?
Factors limiting market growth include:
– Cartilage conduction headphones must comply with hearing protection regulations and standards set by governments or relevant authoritative bodies. In the United States, the Occupational Safety and Health Administration (OSHA) sets regulatory standards or permissible exposure limits for workplace noise. There are also other regulatory bodies such as the International Electrotechnical Commission (IEC). Additionally, organizations such as the Federal Communications Commission (FCC) have specifically specified regulations for cartilage headphones with Bluetooth.
・ High cost
– Limited product awareness and visibility in the market
Question: What are the key classifications of the cartilage conduction headphones market?
The cartilage conduction headphone market is segmented as follows: 1. By distribution type
2. By product type
Based on product type, wireless headphones are growing in demand due to their convenience and ease of use. Wireless headphones are also versatile and can be used for a variety of purposes, such as working out, commuting, and gaming. In addition, significant improvements in wireless technology have resulted in better sound quality and longer battery life. Furthermore, the emergence of gaming as a lucrative occupation has also contributed to the segmentation of wireless headphones.
[Image 2: https://prtimes.jp/i/72515/2558/resize/d72515-2558-920378e4c6f24f925017-1.png&s3=72515-2558-f700be76e28977a9d437506750ab11a9-1280×720.png] 3. By application type
Based on application type, the sports segment dominates the cartilage conduction headphones market due to the increasing adoption of cartilage conduction headphones by athletes and fitness enthusiasts for various activities such as running, cycling, and training in the gym. . With the increasing adoption of audio engagement solutions, their importance has become widely recognized. In addition, policies such as the Indian government launching the “Fit India Movement” are also being carried out to spread the idea that physical mobility is a desirable lifestyle. In addition, 150 minutes of moderate-intensity aerobic exercise or 75 minutes of vigorous-intensity aerobic exercise per week, as recommended by the US Centers for Disease Control and Prevention (CDC), also boosts the demand for this cartilage conduction headphone application segment. .
[Image 3: https://prtimes.jp/i/72515/2558/resize/d72515-2558-7849a6183099845ce091-2.png&s3=72515-2558-dec65c647730545a635d4be86e837cf3-1280×720.png] Question: Which companies are leading the cartilage conduction headphone market? What are some of the recent developments in the cartilage conduction headphones market?
Companies that built the cartilage conduction headphone market are Shokz, Sonova AG, Starkey Laboratories Inc., WeHear Hearing Solutions, Widex AS, WS Audiology AS, and Zounds Hearing Inc., MED EL
Elektromedizinische Gerate GmbH, Medtronic Plc, Motorola Solutions Inc., Oticon Medical AS, BHM Tech Produktionsgesellschaft mbH, Cochlear Ltd., Damson, Demant AS, Panasonic Holdings Corp., SeboTek Hearing Systems LLC.
The latest developments in Cartilage Conduction Headphone Market are: In September 2022, Bose announced the closure of its
healthcare-focused division and announced that it would no longer manufacture and sell consumer hearing aids. In addition, Bose has partnered with Lexi Hearing, with Bose’s healthcare-oriented hearing aid technology, offering products in Lexi’s B1 hearing aid product portfolio. These new Bose-powered Lexie hearing aids allow wearers to program and control their own hearing aids without the need to see a doctor.
In June 2020, Kyocera Corporation and Tokyo Medical and Dental University (TMDU) partnered to work on a joint research project. This research project aims to develop a wireless headset that can remotely monitor high-precision patient biometrics such as blood oxygen saturation (SpO2). In May 2020, the Cardiology Department of TMDU Medical Hospital started preparations for clinical research on the wearable headset system. It also allows healthcare professionals to perform more detailed assessments, reducing consultation time. Employing bone conduction audio technology in place of traditional microphones and speakers, it allows the patient’s limbs to move freely while exercising while filtering out unwanted ambient noise. Question: Which region is expected to offer lucrative growth opportunities for the cartilage conduction headphones market? The North American cartilage conduction headphone market accounts for over 40% of global sales. The current market size is around US$30 million, but the region is estimated to grow significantly at a CAGR of around 22%. These growth projections anticipate increased adoption of advanced hearing devices, especially for people with partial or total hearing loss. The WHO estimates that in the United States alone, approximately 38 million adults, or 15% of the adult population, have some degree of hearing loss. In addition, increasing smartphone users, growing popularity of mobile games and entertainment are also estimated to drive the cartilage conduction headphones market. Currently, the Asia-Pacific cartilage conduction headphone market is expected to reach approximately US$650 million. The cartilage conduction headphone market is growing at a CAGR of around 22% during 2023-2035. These growth projections can be attributed to the growing elderly population in the region. According to data provided by the United Nations, people over the age of 60 make up about 32% of the Asia-Pacific population, or about 600 million people. Against the backdrop of such an aging society, the region’s healthcare sector is adopting advanced technology. Also, the cartilage conduction headphone industry has a pronounced reach in the region with the adoption of new audio technology, wireless and portable headphones for sports and military purposes.
The Japanese cartilage conduction headphone market is estimated to grow at a CAGR of around 10% during the forecast period, owing to innovations in advanced audio technology. Japan is known as a treasure trove of innovative technologies, has several key market players, and has government policy and resource support related to technology-based research and development. In addition, the demand for mobile audio solutions dedicated to sports and fitness has also increased significantly. This demand drive has driven audio solutions that are sweat-proof, shock-proof, Bluetooth- and voice-enabled. A significant portion of Japan’s population, about 28%, is also elderly. Such network context is presumed to revitalize the cartilage conduction headphone market in this region.
In Europe, the cartilage conduction headphones market is estimated to grow significantly during the forecast period, owing to the booming wearable technology market. The wearable technology sector is worth around US$17 billion and is expected to grow at a CAGR of around 21% until the end of the century. Furthermore, according to the European Hearing Equipment Manufacturers Association (EHIMA), more than 10% of the European population suffers from some form of hearing loss. However, the availability of advanced medical infrastructure and increasing investment in research and development activities related to the treatment of hearing loss are among the prominent factors driving the demand for cartilage conduction headphones.
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