Kotatsu Co., Ltd. First exhibition of photographs and video works created with young people from slums in Africa

Kotatsu Co., Ltd.
First exhibition of photographs and video works created with young people from slums in Africa
Proceeds from this exhibition will be returned to the local community as educational expenses for orphans and poor children in the slums.
The ethical fashion brand “SHIFT 80” operated by Kotatsu Co., Ltd. (Headquarters: Hinodecho, Nishitama-gun, Tokyo, Co-CEO: Miggy Sakata) is a photo & video work in collaboration with young people in Kibera, a huge slum in Kenya. will hold its first exhibition “MEET OUR HEROES ~Light of hope from the slums~” from June 2nd (Friday) to 4th (Sunday), 2023 at Kiba EARTH+GALLERY, Tokyo.
Proceeds from the photographic works sold at this exhibition will be returned to the local community as educational expenses for orphans and poor children living in Kibera.
[Image 1: https://prtimes.jp/i/36326/20/resize/d36326-20-36a58357bfda17bb1cbc-0.jpg&s3=36326-20-43d889882e600efa9a2d3b1fbab92c01-690×560.jpg] First photo & video exhibition “MEET OUR HEROES ~Light of Hope Emitted from the Slums~”
The stage of the work is Africa’s largest slum “Kibera Slum” in Kenya. About 50 photographs and video works that have been taken in collaboration with Kibera slum friends and creators active in Japan and Kenya will be exhibited.
Also, some works are available for purchase. All sales, excluding printing costs and framing costs, will be returned to the local community as educational expenses for orphans and poor children in Kibera slum.
At this event, you can see photographs and video works, as well as collections that have been sold at “SHIFT 80” so far, UPCYCLED IN NAIROBI’s second-hand clothing regenerate series that will be unveiled for the first time, and refugees living in Kenya. We will be exhibiting items that we have created.
See it, touch it, try it on and experience the SHIFT 80.
During the event period, we plan to hold multiple events such as live video broadcast from Kibera slum and talks by production staff. Please come and visit us.
[Image 2: https://prtimes.jp/i/36326/20/resize/d36326-20-cda9a6f6902d596bbff8-1.jpg&s3=36326-20-a4dceab33c8cd4ee18a06b639da1bc2e-1200×1500.jpg]
[Image 3: https://prtimes.jp/i/36326/20/resize/d36326-20-dbd9c80781cfc16670ee-1.jpg&s3=36326-20-a5b3f860ee2dbc807b32654edf9bada3-1200×1500.jpg]
[Image 4: https://prtimes.jp/i/36326/20/resize/d36326-20-86fc85702c2fdf56cae2-5.jpg&s3=36326-20-dc351fdf06ce3bafb897da9bb63da7ca-1200×800.jpg] Held concept
In this exhibition, “MEET OUR HEROES,” you can see the brilliance of life that creates hope even in the midst of difficult life.
All the models are young people who are still living in Kenya’s huge slums, Kibera. I walked the slums with them every day, traveled, and photographed them.
Life can be painful at times. In such a case, a hero will save you. Heroes are not just for special people. You are someone’s hero too. Please meet your own hero through their strength and beauty. Overview of the event
“MEET OUR HEROES ~Light of Hope Emitted from the Slums~”
■ Date: June 2nd (Friday) to 4th (Sunday), 2023
■ Hours: 12:00 ~ 18:00 (until 17:00 on the last day)
■ Admission: One drink system (500 yen)
3-18-17 Kiba, Koto-ku, Tokyo 135-0042
6 minute walk from Exit 3 of Kiba Station on the Tozai Line
Tozai Line Oedo Line Monzen-Nakacho Station Exit 1, 10 minutes on foot https://goo.gl/maps/zeQPPbZwFoq15xgq7?coh=178573&entry=tt
[Image 5: https://prtimes.jp/i/36326/20/resize/d36326-20-7e9e3ca07a0e81cf87bc-3.jpg&s3=36326-20-5ac2f362b9935ab63810df797669f3e0-2880×1250.jpg] About the brand concept “SHIFT 80”
[Image 6: https://prtimes.jp/i/36326/20/resize/d36326-20-36467c544ab2e0911a05-7.jpg&s3=36326-20-0ee86347b909860379560548c20e9100-723×413.jpg] “SHIFT 80” is an ethical fashion apparel brand whose items all lead to the creation of educational opportunities and livelihood support for poor children in Africa, as well as support for women in difficult situations. The brand name is derived from “Sharing 80% of profit (distributable amount) with people who need it and shifting the world for the better”. We are developing an ethical (= ethical, moral) business, and of course we are committed to quality and design, but we are practicing manufacturing that considers people, society, and the natural environment. In addition to appointing young people from and living in Kibera slums as Kenyan local models and nurturing role models, we are developing multifaceted activities such as using organic cotton from Africa such as Uganda and Tanzania.・Web: https://shift80.jp/ ・Instagram: https://www.instagram.com/shift80jp/ ・Twitter: https://twitter.com/SHIFT80jp ・LINE: https://page.line.me /622wtjqt Operating company: Kotatsu Co., Ltd. Established: February 2022
[Video 2: https://prtimes.jp/api/movieim.php?url=www.youtube.com/watch?v=1B50WUTuhZM] “SHIFT 80” representative profile Miggy Sayaka
Established Kotatsu Co., Ltd. after working for advertising production company Hakuhodo Kettle. Representative of social experimental ethical apparel “SHIFT 80”, which shares more than 80% of surplus profits for the purpose of supporting orphans, poor children and women in Africa who met on the way.
In addition to writing essays and giving lectures on travel and careers, he is doing multiple jobs and activities at the same time, such as practicing a style of working while traveling around Japan using a camper as a mobile office and home. Books: Travel around the world “I would have died if I didn’t travel” (KK Bestsellers), which was selected as one of the “Good Travel Books 2020”, and “I’m cute, let me travel solo travel” (Sangyo Editing Center) Such. Awards: Cannes Lions, New York Festivals International Advertising Awards, Spikes Asia, Ad Fest, Advertising Dentsu Awards, etc. ACC2022 judge. Details about this release:

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