Mobafak
Mobile Factory acquires Suishow, which operates location information sharing app “NauNau”, as a wholly owned subsidiary
Mobile Factory Co., Ltd. (Headquarters: Shinagawa-ku, Tokyo, Representative Director: Yuji Miyajima, hereinafter Mobile Factory) ranked first in the next-generation SNS ranking selected by Generation Z at the board meeting held on Tuesday, May 30, 2023. Position After acquiring a portion of the outstanding shares of Suishow Inc. (head office: Musashino City, Tokyo; Representative Director: Natsuki Kataoka, hereinafter referred to as Suishow), which operates the information-sharing SNS “NauNau”, Mobile Factory will become the wholly-owning parent company of Suishow. We resolved to conduct a share exchange to make it a subsidiary, and concluded a share transfer agreement and a share exchange agreement.
[Image 1: https://prtimes.jp/i/24306/74/resize/d24306-74-d501e10dbcb92d4e1d13-0.png&s3=24306-74-d2efbc9790f99fb8ea10acd2c94b290c-1200×630.png] ■ Background
Mobile Factory has been operating location-linked games for over 10 years, and through the “Eki Memo!” . In addition, in recent years, we have entered the blockchain business, and under the mission of “creating a new digital culture through blockchain services that anyone can use”, we are developing and developing blockchain services that are easy for more people to use on a daily basis. We aim to popularize it.
Suishow, which operates the SNS “NauNau” that allows location information to be shared, was founded in May 2021. With the mission of “creating a world where you can spend and work in the way you want with the people you like in the world you like”, services such as “NauNau” and the metaverse platform “Zoa.space” that can use all NFTs We are developing next-generation communication services. In particular, “NauNau” won 1st place in “[Simeji Ranking] Selected by Generation Z! “On the verge of trend! Next-generation SNS TOP 10” (January 18, 2023), with 4 million downloads as of May 15 is breaking through
We believe that the conclusion of this agreement will enable both parties to grow significantly as a next-generation location
information service. By sharing the knowledge and know-how of game management and blockchain that Mobile Facry has cultivated so far and providing business support, we will accelerate the business of “NauNau” and grow into a service that can build a new worldview. I will let you.
■ Future development
In 2024, we plan to release “Direct Spot Ad”, a customer referral service that utilizes the location information of the “NauNau” and “Eki Memo!” series. “Direct Spot Ad” is a service that supports the creation of traffic to desired shops, facilities, event venues, etc. Prior to the official launch of the service, we are looking for trial companies to start test operation from the summer of 2023.
For details, please contact us from the special site below.
“Direct Spot Ad” special site:
https://www.mobilefactory.jp/service/directspotad/
■Comment from Yuji Miyajima, Representative Director of Mobile Factory Co., Ltd.
[Image 2: https://prtimes.jp/i/24306/74/resize/d24306-74-b89ea2c967f1df0d2080-1.jpg&s3=24306-74-44a1da55480d364b19b5c343f93ff66c-1108×1478.jpg] Suishow, which operates the location information SNS “NauNau”, which is attracting attention in Generation Z, saw a lot of potential, and after forming a partnership, decided to move forward together as a group company. Mobile Factory will utilize the know-how in
location-based games cultivated over 10 years in Suishow to provide a new user experience. Once again, we will work to realize Mobile Factory’s mission of “making people around the world happy through the things we create,” with a view to global expansion.
■Comment from Natsuki Kataoka, Representative Director of Suishow Co., Ltd.
[Image 3: https://prtimes.jp/i/24306/74/resize/d24306-74-bec63876429208a79def-2.jpg&s3=24306-74-52e19cde6f4ce3731fef10f0895f9285-1108×1478.jpg] We are very pleased to be able to develop the service together with Mobile Factory, the largest location-based game in Japan. We develop and operate a location information SNS called “NauNau”, and in cooperation with Mobile Factory, we will pursue the provision of unprecedented user experiences. Based on this opportunity, we will do our best to further develop the location information SNS.
■ About location information sharing SNS “NauNau”
[Image 4: https://prtimes.jp/i/24306/74/resize/d24306-74-9f01dbb26c756a07a53e-3.jpg&s3=24306-74-24704b6e75103edbc8a1d4a05f74e154-1717×627.jpg] It is a location information sharing SNS where you can see the “now” of your friends.
Share your location with your loved ones and friends so you always know what they’re up to. Not only location information, but also charging, number of steps, and movement speed can be grasped in real time, and you can always connect with your friends. Since the service started in October 2022, it has been used by many users, and it is said that “Generation Z chooses !! “On the verge of trend!
Next-generation SNS TOP 10” won first place. Also, as of May 15, it has exceeded 4 million downloads.
URL: https://naunau-app.com/
[Image 5: https://prtimes.jp/i/24306/74/resize/d24306-74-5b0f16384406b8f556d3-4.png&s3=24306-74-bca87d773fbfe1d731ad9056ada84ed5-1366×710.png] PRTIMES “[Simeji Ranking] Generation Z chooses !! “On the verge of trend! Next generation SNS TOP 10”” January 18, 2023
https://prtimes.jp/main/html/rd/p/000000657.000006410.html
■ Mobile Factory Co., Ltd. Company Profile
Trade name: Mobile Factory Co., Ltd. (TSE Prime 3912)
Location: TK Ikedayama Building 2F, 5-22-33 Higashi-Gotanda, Shinagawa-ku, Tokyo Representative: Yuji Miyajima, Representative Director
Business: Mobile game business (location game), content business, blockchain business
URL: https://www.mobilefactory.jp/
■Suishow Co., Ltd. Company Profile
Company name: Suishow Co., Ltd.
Location: 2-21-8 Kichijoji Higashimachi, Musashino City, Tokyo Representative: Representative Director Natsuki Kataoka
Business: Location information sharing SNS “NauNau”, Metaverse platform “Zoa.space”, etc.
URL: https://www.suishow.net/
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